Inside the mind of the Supplier

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Presentation at the GBTA Europe Conference September 2011

Transcript of Inside the mind of the Supplier

Revenue RaiserInside the mind of the Supplier

The Hotel PerspectiveAlly Dombey

Revenue by Design

WHERE? Are we now?

WHAT? May tomorrow look like?

A LEAKY PROCESS 20%

BOOK LOWER UNRESTRICTED RATES

40%

SPEND REMAINS UNMANAGED

50%

BOOK OUTSIDE OF PROGRAMMELanyon poll of 3000 suppliers and prospects

SUPPLY & DEMAND

Day of Week

Volume

Added Value

RFP

Dynamic Pricing

Length of Stay

TRANSIENT 20%

CONTRACT CORP 25%

GROUP 25%

TOUR 20%

FIT 10%

Yieldable rooms

AN EVOLVING PROCESSExtended stay RFPs

Rate negotiation interactivity

Total Business RFPs

Pre pay rates

Allocations

Data Silos

BARRIERS TO BUSINESSMultiple points of failure – on both sides

TECHNOLOGY

TRACKING

Scale

IS

SOCIAL MEDIA

a GAME Changer?

RELATIONSHIPS

Community

Communication

Compliance

Networking

Real time communications

Referrals

Smooth staff transitions

Quality ratings

Pro active needs management

Location based services

Mobile AppsFull Programme services

Programme management

Location based services

Towards tomorrowBusiness driven timetable

Disruptive Technologies & Players

Social media drives a perfect relationship

Revenue RaiserInside the mind of the Supplier

The Hotel PerspectiveAlly Dombey

Revenue by Designwww.revenuebydesign.co.uk

@revenuebydesign