Inside the Entrepreneural Mind

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CH 2 of Entrepreneurship prepared by B group of M.com from Hailey College Of Commerce Lahore.(Usman Ali, Waqas Riaz, Mahboob Ahmed & Hassnain Haider)

Transcript of Inside the Entrepreneural Mind

INSIDE THE ENTREPRENEURIAL MIND:FROM IDEAS TO REALITY

Mahboob Ahmed : MC13–097 PRESENTED BY Usman Ali

: MC13–069 Syed Hassnain Haider : MC13–098

Waqas Ahmed

: MC13–087

CHAPTE

R 2

Clean out a corner of your MIND and CREATIVITY will instantly fill it (DEE HOCK) 1-3

CREATIVITY

Innovation distinguish between a leader and a follower (Steve jobs).

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INNOVATIONInnovation needs the following things to be done :-

o Experimento Idea o Changeo Research o Improvemento Developmento Analysis

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ENTREPRENEURSHIP

DIFFERENCIATE

Win or loose ,play like a champion

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Creativity• Creativity is the power to connect the seemingly unconnected ( William plomer ).

Innovation• Innovation is the ability to apply creative solution to those problems and opportunities to enhance or to enrich people’s lives.

Entrepreneurship• Entrepreneurship is the result of a disciplined , systematic process of applying creativity and innovation to needs and opportunities in the marketplace.

One who wins without problems it just victory , but one who wins with lots of trouble he creates history 1-7

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Who invented reverse swings in the world of cricket ???

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Sarfraz nawaz

CR

EA

TIV

TY

A N

EC

ESS

ITY

FO

R S

UR

VIV

AL o Creativity Is An Important Source For

Building A Competitive Advantage

o Entrepreneurs Must Always Be On Guard Against Traditional Assumptions And Perspectives About How Things Ought To Be Because They’re Certain Killers Of Creativity.

o As Generating One Successful Creative Solution To Address A Problem Is Not Good Enough To Keep An Entrepreneurial Enterprise Successful In The Long Run.

o Extremely Rapid & Accelerating Change Has Created An Environment In Which Staying In A Leadership Position Requires Constant Creativity, Innovation And Entrepreneurship

o Every Person Can Be Taught Techniques & Behaviors That Help Them Generate More Ideas. [ Joyce Wycoff ]

Innovation and Creativity are not just for artists, These are skills with a direct, bottom line. [ Joyce Wycoff ]

© McGraw-Hill Australia Pty Ltd 2011PowerPoint slides for New Venture Creation: Entrepreneurship for the 21st Century (A Pacific Rim Focus) by Timmons et al.

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WWe have to find out the key to open this lock

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There may be one or more “Right Answers”.

Traditional assumptions.Blindly following the rules.Learning with habit.Becoming overly specialized.Avoiding ambiguity.Fearing looking foolish.Fearing mistakes and failure.Believing that “I’m not creative”.Focusing on “Being logical”.

10 MENTAL LOCKS THAT LIMITS INDIVIDUAL

CREATIVITY

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You never know what is enough unless you know what is more than enough.

HOW TO ENHANCE INDIVIDUAL CREATIVITY ???

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oFocus your energy.

oDon’t limit yourself.

oDon’t be afraid to make a mistake.

oExpect the unexpected.

oVerify your assumptions.

oAllow yourself to be creative.

oRecognize the creative power of failure.

oTalk to a child.

HOW ENTREPRENREURE CAN ENHANCE HIS EMPLOYEES

CREATIVTYo Allow them to be creative

o Give appreciation.

o Give awards.

o communication B/W employer & employee.

o Note down your thoughts & ideas.

o Give suitable atmosphere.

o Train teach and learn them.

o Timely Praise and Criticism.

Dr. Theresa Amabile of Harvard Business School defines it as the process of doing something differently that works.

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creative organization

CREATIVE PROCESS

Preparation

Investigation

Transformation

Incubation

Illumination

verification

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PREPARATION

This step involves getting the mind ready for creative thinking .oRealize to educate yourself oRead a lot oDiscuss your ideas with others oStudy other country cultures oDevelop listening skills

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INVESTIGATION

This step requires developing a solid understanding of the problem or situation. To solve the problem or to create new ideas we must take a careful observation on it

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TRANSFORMATIONThis step involves viewing the similarities and differences in the information collected.Convergent thinkingDivergent thinking

The ability to see similarities and the connections among various data and events .

The ability to see differences among various data and events.

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CONVERGENT V/S DIVERGENT

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Is t

hey a

re

sim

ilar

???

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INCUBATION

Incubation is a process in which ideas are marinate in your mind.

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ILLUMINATION

It is a process in which a sudden idea come in your mind and you make a breakthrough with this idea.

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VERIFICATION

In this process we verify our ideas. Is they are accurate for us to be implement

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IMPLEMENTATION

In this step we are focusing to transform our ideas into reality

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TECHNIQUES FOR IMPROVING THE CREATIVE

PROCESS

Three techniques that are specially useful for improving the quality of creative ideas from teams

oBrain storming oMind mappingoRapid prototyping

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BRAINSTORMING

Brainstorming is a process in which a small group of people interact with very little structure with the goal of producing a large quantity of novel and imaginative ideas

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MIND MAPPING

Mind mapping is that it reflects the way the brain actually works

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RAPID PROTOTYPING

Prototyping is a process of building model of a process and ideas.

oRoughoRapidoRight

PROTECTING YOUR IDEAS

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PATENTS

A patent is a grant from the federal government to the inventor of a product, giving the exclusive rights to make , use , sell the invention in the country.

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TRADEMARKS

A trade mark is any distinctive word,phrase,symbol,design,name,logo,slogan or trade dress that a company uses to identify the origin of a product or to distinguish it from other goods on the market

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COPY RIGHTS

A copy right is an exclusive right that protects the creator of original works of authorship such as literary,dramatic,musical and artistic work etc

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