Innovation to fuel business growth

Post on 09-May-2015

225 views 3 download

description

VF Corp owns world class brands like The North Face, Timberland, Vans, Lee and Wrangler. It has set an ambitious five year growth goal in its 17x17 strategy: $17 billion sales by 2017 i.e. 10% compound growth. Innovia Technology is a key innovation partner on the journey. This talk will show how our collaboration has helped VF to gain out-of-industry insight and inspiration (e.g. from Shell, Kraft Foods and Avery Dennison) and illustrate the practical ways it is driving high-margin, sustainable growth.

Transcript of Innovation to fuel business growth

www.innoviatech.comwww.innoviatech.com

Innovation for sustained growth

Soon Yu, VP Global Innovation, VF Corp

Alastair MacGregor, CEO, Innovia Technology

Front End Innovation, 2014

Seaport World Trade Center, Boston, MA

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 1

Why accelerate innovation at VF?

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 2

Go outside for new ideas

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 3

Networks

UniversitiesExperts

Innovation Partners

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 4

This layout should only be used with full-screen PDF graphicsThis layout should only be used with full-screen PDF graphics

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 6

Science & Technology

Manufacturing &Design

Consumer &Brand

Business & Strategy

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 7

Apparel benefits from technology

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 8

Technology: comfort and great looks

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 9

Connections are key: planes & jeans

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 10

You can re-invent mature products

VF’s journey

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 11

1.Objective

2.Approach

3.Outcomes

4.Learnings

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 12

1.Objective

2.Approach

3.Outcomes

4.Learnings

Objectives

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 13

Win with bigger and better ideas

ideas ideas

Focus innovation around key platforms

Grow the innovation pipeline with more ideas

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 14

1.Objective

2.Approach

3.Outcomes

4.Learnings

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 15

Alastair Macgregor
Add some i! logos partly embedded in the dough

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 16

Model: high performance innovation

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 17

Understand Explore Decide

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 18

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 19

Understand

define the problem and define criteria for success

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 20

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 21

Explore

find stimulus and investigate potential solutions

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 22

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 23

Decide

select best solutions and decide next steps 

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 24

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 25

1.Objective

2.Approach

3.Outcomes

4.Learnings

Objectives

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 26

Win with bigger and better ideas

ideas ideas

Focus innovation around key platforms

Grow the innovation pipeline with more ideas

Key outcome: $1.6B pipeline of new ideas

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 27

$1.6B

DESIGN

QUALIFY

LAUNCH

Organised around key platforms

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 28

DESIGN

QUALIFY

LAUNCH

Cost & Supply Chain

$250M $300M

Retail/Experience

$500M

AdvancedMaterials &Technology

$450M

Fit,Comfort, &

Attractiveness

Bigger, better ideas

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 29

Science Design

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 30

THERMO3DTM

THERMO3DTM – a body mapping technology that places advanced fabrics over activity and gender specific zones of the body. This enables garments to optimise warmth,

ventilation and moisture management - increasing performance however harsh the environment.

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 31

Lucy

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 32

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 33

Clear differentiation

VF’s journey

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 34

1.Objective

2.Approach

3.Outcomes

4.Learnings

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 35

Innovation is a discipline and demands choice, not just options

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 36

Stopping too early

Don’t stop too early

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 37

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 38

Work with partners on the things they are great at

Find the sweet spot for each partner

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 39

Networks

UniversitiesExperts

Innovation Partners

Consumers need to love it

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 40

Consumers need to love it

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 41

VF’s journey

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 42

1.Objective

2.Approach

3.Outcomes

4.Learnings

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 43

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 44

$1.6B + key platforms + bigger ideas

Copyright © Innovia Technology Limited, Cambridge, UK FEI US 2014 presentation 45

DESIGN

QUALIFY

LAUNCH

Cost & Supply Chain

$250M $300M

Retail/Experience

$500M

AdvancedMaterials &Technology

$450M

Fit,Comfort, &

Attractiveness