Michael Johnson/Liam Bell

The Plot

A group of teenagers stumble upon old creepy

footage of drug testing on humans set around the

50’s, they soon recognize the location where the

tests took place and decide to investigate.

They travel to an abandoned location and search the

area, equipped with the necessary items break into

the old buildings. They expect to find dead bodies

and old lab equipment but instead accidentally

unleash the undead upon the world.

The Setting

An abandoned army camp

Target Audience

Our target audience is mainly young adult males however this is not exclusive. Some females of a similar age group could also be fans of the film. We don't really want to narrow down the target audience too deep but we are directing this to what we would consider normal teenagers. People that go to school and consume unhealthy amounts of time on the internet, whether it being shopping or socialising. Teenagers that are never off their phones and go out at more or less every opportunity. We would like this to be portrayed in our group of characters so the audience can really relate, there will be elements of parody of todays culture in the film, however it won’t over shadow the action and horror.

Conventions

Our main concern is captivating the audiences through different

techniques in this fast paced horror. We hope to do this using rapid and

frantic cuts to convey the terror the characters are feeling.

The overall look of the film will be very dark and moody, however at the

beginning of the film before the zombies break out, it has a positive and

friendly mood, contrasting the much more dark and horror filled mood

to come. We envisioned it beginning with a conventional group of social

teenagers with different representations. Although we want them to be

normal we would also like to show some individuality amongst them so

they are not all the same. This could be through the way they dress and

their appearance. This allows the audience to relate through a wider

range of characters, and with our target audience being young adults

and the characters being of similar age the audience have quite a lot to

see relate too.

It will feature a very abstract soundtrack of completelyinstrumental songs in order to keep the focus on the actors. Wedon't want more mainstream artists such as Coldplay thatwouldn't fit the style of film as it takes away the feel.

However we’re trying to go against the norm, rather than havemain characters that are like action men, we’re trying to makethem more believable and realistic. Which will hopefully causethe audience to ask themselves questions like what wouldhappen if they were in that situation. Making it easier for theaudience to relate to them. We are hoping to follow similar stylesto films like 28 weeks later with fast paced intense zombiesrather than more traditional slow moving zombies. This is muchmore exciting, to watch a nail biting chase rather than montageof people hitting slow helpless zombies over the head.

Production/Distribution

We created out own production companies, Interstellar Pictures…

and Dancing Panda Productions

Interstellar is involved in the creation of

the film itself and Dancing panda will

handle distribution and marketing.

The film will involve the internet

extremely heavily in its campaign, it will

also have a few screenings at local

independent cinemas. However most

likely, people will watch the film onlineon either YouTube or its own website. On the website you can

choose to make donations rather than paying to watch to help

fund future productions from the companies.

Audience Gratification

Our target audience is mainly young adult males, however some females may be interested. By using a website like YouTube to feature and market our product, it opens our film up to a massive potential audience and makes it easy to access. The younger audiences are regulars to YouTube and we can post on social media websites such as Reddit and twitter to gain popularity among the target audience.