IndIa’s ExcItIng & BoomIng tEch sEctor

opportunities, risks, and the Way Forward

A presentation by Troy Erstling

my story

International Studies from the University of Arizona, Tucson.

Awarded the IDEX Fellowship in Social Enterprise

Studied abroad in Buenos Aires, Argentina.

NENZoom

Ekho Water

From Manalapan, NJ

Taught English in Seoul, South Korea

my story

We help young professionals find employment opportunities abroad with early stage startups and social enterprises.

Bringing talent to startups in Emerging Economies

What you need to know

World’s fastest growing startup Ecosystem with over 800 new tech startups sprouting every year!

Investment is flowing – unlike other parts of SE Asia money is flowing through India at record numbers.

Venture capital and private equity investments expected to double to $1.2B in 2014

India recently rated #9 in the world for expat quality of life

over 50% of all startups come out of Bangalore

notable companies

Why Bangalore is awesome:

startup Ecosystem report 2012

most attractive cities for young grads

Percentage of movers who are young graduates

17.9Phoenix, Arizona Area

42.3Paris Area, France39.9Washingtom D.C. Metro Area39.8Greater Minneapolis-St. Paul Area

39Madrir Area, Spain37.8Greater Chicago Area37.6Greater New York City Area

34.8London, United Kingdom34.3San Francisco Bay Area33.8Bengaluru area, India33.6São Paulo Area

32.7Houston, Texas Area32.7Greater Boston Area32.3Greater Seattle Area

30.3Pune area, India29.9Greater Los Angeles Area

28.5Greater Atlanta Area28hyderabad area, India28Greater San Diego Area

24.7Greater Denver Area22.3new delhi area, India

20.8mumbai area, India

downsides

Many «Me-too» ideas

“Instagram/FB of India”

Services oriented

Data Analytics, Web Development, Mobile Apps

Investors with unfavorable terms

Series A crunch

two Valuable Lessons

As per Paytm estimates, there are about 60 million smartphone users in India out of which Paytm will have over six million monthly users by end of this month.

300,000 transactions on a daily basis.

On a monthly basis, Paytm has been doing around seven million transactions and it’s confident enough to enable a million transactions on a daily basis sometime in 2015.

This is more than amazon, Flipkart and myntra

Lesson #1 – mobile First

two Valuable Lessons

Platform for creative expression for University students – akin to a FB for creatives in the early days

“Unmagazine” enabled them to penetrate 2000+ campuses

organize on campus events, recruitment fairs, contests, internships to promote their brand at Uni’s.

Lesson #2 – Importance of offline marketing

companies started by Expats

difficulties starting Up

Ranks as one of the worst countries in terms of ease of starting a business (#176)

Lack of sufficient infrastructure

Legal Red Tape

«24 hours vs. 24 days» in responses

Payments on time

Scaling difficult due to cultural issues

hiring and retaining talent - only specific talent buckets - as you scale becomes increasingly harder to get quality talent on board

Key markets

IndonesiaJakarta

Population 241m 95m 28m89m 64m 5m

55m 30m 17.5m30m 17m 3.6mInternetpopulation

92% 99% 124%60% 115% 150%mobile

subscriptions vs population

$2.41 $4 $15$5 n/a $35.4mobile arPU in $Usd

VietnamHo Chi Min

PhilippinesManila Bangkok

thailandKualaLumpur

malaysiaSingapore

singaporeSingapore

20% 20% 27%10% n/a 73%smartphone vsfeature phone

thank you !

troy Erstling /Founder and CEO+91 8197953465Troy@braingain.co

Looking for a job abroad ?