Increasingawarenessof ‘invisible’calories fromalcohol€¦ · frequently be accompanied by soft...

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Key points• AlargeproportionofUKadultsareoverweight orobeseandthisnumberisgrowing

• Obesityincreasestheriskofdevelopingmany seriousmedicalconditionsincludingdiabetes, heartdisease,osteoarthritisandsome cancers,andhasfinancialimplicationsforthe NHSandtheUKeconomyasawhole

• Alcoholicdrinksarefrequentlyhighincalories andtheirregularconsumptioncanleadto weightgain

• Ofadultsthatdrink,itisestimatedthatnearly 10%oftheirdailycalorieintakecomesfrom alcohol

Calls to action• TheEuropeanUnionHealthCommissioner anddrinkscompaniestointroducecalorie labellingonallalcoholproducts

• Researchundertakentobetterunderstand therelationshipbetweenalcoholconsumption andhealthyweightinadults,includingthe potentialeffectivenessofusingcalorieand unitlabellingtoreducealcoholconsumption

November 2014

Increasingawarenessof‘invisible’caloriesfromalcohol

BackgroundThepublic’shealthisunderthreatfromanobesityepidemicandharmcausedbyirresponsibleconsumptionofalcohol.Whiletherehasbeenmuchworktolookatthecausesandconsequencesofthetwin-threatsinisolation,lesshasbeendonetolookatthelinksbetweenalcoholandweightgain.InEngland,itisestimatedthat66.6%ofmenand57.2%ofwomenareclassedasoverweight(ofwhom24.4%ofmenand25.1%ofwomenareobese).1Beingoverweightorobeseincreasestheriskofdevelopingarangeofseriousillnesses,includingtype2diabetes,highbloodpressure,musculoskeletalproblems,heartdisease,strokeandsomecancers.2OverweightandobesityandtheirassociatedhealthproblemshaveasignificanteconomicimpactontheNHS.Inadditiontodirecthealthcarecosts,obesityhasfinancialimplicationsforthewidereconomythrough,forexample,lossofproductivityandbenefitpayments.3

Excessiveconsumptionofalcoholhasbeenlinkedtodamagetohealth.Inadditiontoshorttermhealthconsequencessuchasinjuries,alcoholpoisoningandriskybehaviour,excessivealcoholconsumptionisalsolinkedtohighbloodpressure,liverdisease,cancersandmentalhealthproblems,includingdepressionandanxiety.4

Whileariseinsedentarylifestyleandoverconsumptionoffoodshighinfatandsugarhavebeenattributedtothegrowthinthenation’swaistlines,relativelylittleresearchhasbeenconductedintothespecificcontributionalcoholconsumptionplays.

Therecommendeddailycalorieintakeforadultsisapproximately2,500kcalformenand2,000kcalforwomen.5

Oneunitofalcoholcontainseightgramsor10mlofalcoholwhichprovides56calories(kcal).CurrentUKgovernment

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guidelinesforhealthandwellbeingsuggestthatwomenshouldnotdrinkmorethan2-3unitseveryday(onepintofbeeroronemediumglassofwine);menshouldnotdrinkmorethan3-4unitseveryday(oneandahalfpintsofbeeroronelargeglassofwine).6Itisvitalthatindividualsaresupportednottodrinkmorethanisrecommendedintheseguidelines.

Recentresearchdemonstratedthat11%ofadultsweredeemedtobefrequentdrinkers(havingdrunkalcoholonatleastfivedaysintheweekbeforebeinginterviewed)andofthosethathaddrunkinthepreviousweek,29%ofmenand21%ofwomenwereclassedasheavydrinkers(havingdrunkmorethaneightunitsformenandsixforwomenontheirheaviestdrinkingday–doubletherecommendeddailyintake).7

Therelationshipbetweenalcoholandobesityiscomplex.Alcoholcannotbestoredinthebody,howeveritsconversiontoacetateintheliverandsubsequentreleaseintothebloodstreaminhibitstheamountoffatthebodyburns.8Conversely,alcoholappearstoincreaseenergyexpenditurewithinthebody.9Despitethiscomplexity,becausealcoholicdrinksarenotsolelycomprisedofalcohol,otherfactorsneedtobeconsidered,suchastheirsugarcontent.Whileaunitofalcoholis56calories,aunitof13%ABVwineisaround70calories(a175mlglassis2.3unitsandover160calories).Aunitofanalcopopmaybeover150calories(a275mlbottlemaycontainmorethan170calories)andaunitof4%ABVbeerwillcontainaround80calories(andapintover180calories).10Spiritsmayalsofrequentlybeaccompaniedbysoftdrinks(mixers)containingsugar.Amongadultswhodrink,itisestimatedthatnearly10%oftheirdailycalorieintaketypicallycomesfromalcohol.11Alcoholdoesn’tjustcontributetopotentialweightgainthroughthecaloriescontainedwithintheproduct,butalsothroughitsaffectonhungerlevelsandfoodpreferences.Thestimulatoryeffectofalcoholconsumptiononfoodintakemaybeasaresultofstimulationorinhibitionofappetiteregulatoryhormones12andenhancingtheshorttermeffectsoffood.13

Thereisevidencethatheavydrinkers(drinkingfourormoredrinksperday)areatagreaterriskofobesitythanmoderateornon-drinkers.Theoddsofbeingoverweightorobesearealsosignificantlyhigheramongbingedrinkersthanamongthosewhoconsumethesameamountofalcoholovermultiplesessions.14Weightgainfromdrinkingalcoholisalsogreaterinindividualswhoarealreadyoverweightorobeseandthereareindividualdifferencesintheimpactofalcoholconsumptiononweight.15Drinkersdependentonalcohol,however,duetothepropensitytosubstitutealcoholformeals,mayexperienceweightloss.16

Nearlyhalfofallalcoholsoldispurchasedfromsupermarketsandoff-licenses.17

RSPHsupportsanumberofmeasurestopromoteresponsibledrinking.Minimumunitpricingisaneffectiveandevidence-basedapproachtoreducingalcoholconsumptionanditsassociatedharms18,19andwestronglysupportitsimplementationacrosstheUK.

However,wealsobelievethatmoreneedstobedonetohelpsupportthepublicinmoderatingtheirdrinking.Whilemuchofthefocusonlabellingofalcoholhascentredaroundunits,giventhatcaloriesarefairlywellunderstoodbythepublic,wewouldarguethatcalorielabellingalongsideunitlabellingwouldhelpfurthersupportthepublictomakeinformedchoicesabouttheiralcoholconsumption,andultimately,moderatetheirdrinking.

AsurveycommissionedbyRSPHof2117UKadultsinOctober2014showedthatover80%ofpeopledidnotknoworunderestimatedthenumberofcaloriesinalargeglassofwine;over60%ofpeopledidnotknoworunderestimatedthenumberofcaloriesinapintoflager.Whilewomenwerelesslikelythanmentostatethattheydidnotknowthenumberofcaloriesinthedrink,therewaslittledifferenceinthenumberofmenandwomenwhocorrectlyidentifiedthecaloriecontent.

RSPHbelievesthatgivenalcoholprovidesapproximately10%ofenergyintakeforadultswhodrink,publicconfusionaboutthecaloriescontainedwithinalcoholicdrinks,andtheusebyconsumersofcalorielabellingonfoodproductstomakeinformedchoices,nutritionalinformationincludingcaloriecontentshouldbeextendedtoalcoholicbeverages.Despitetheircaloriecontent,alcoholicbeveragesarecurrentlynotrecognisedasfoodandarethereforeexemptedfromtherequirementsofnormalnutritionallabelling.Thisaddstothegenerallackofpublicawarenessaboutthecaloriecontentofalcoholicdrinks.

What are the RSPH calling for?• EuropeanUnionHealthCommissionerand drinks companies to introduce calorie labelling on all alcohol products

CurrentEuropeanlegislationexemptsalcoholicbeverages(morethan1.2%byvolume)fromtheobligationtolistitsingredientsandprovidenutritioninformation.AspartofaPublicHealthResponsibilityDealagreedwiththeGovernmentinMarch2011,UKmajoralcoholbeveragemanufacturersandretailerspledgedtoimplementahealthlabellingschemewhichincludedinformationabouttheunitalcoholcontent,theChiefMedicalOfficer’sdailyguidelinesforlowerriskconsumptionandpregnancywarning,tobetterinformconsumersaboutresponsibledrinking.20Wewouldarguethatinadditiontothisinformation,caloriecontentshouldbeincludedwithsomeurgency.

ThenewlyappointedEuropeanUnionHealthCommissioner,VytenisAndrutakitis,iscurrentlyleadingaconsultationintoEUregulationonalcohollabelling.WecallfortheEUtomakeaswiftdecisioninfavourofincludingbothunitandcalorielabellingtoensurethatconsumersareabletomakeinformeddecisionsaboutthedrinkstheypurchase.IrrespectiveoftheEUdecisionhowever,wecallfordrinksmanufacturerstovoluntarilyincludecalorieinformationontheirdrinks’labels.

OurrecentresearchofUKresidentssuggeststhat67%ofpeoplesupporttheadditionofcalorielabelsonpackaging

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ofalcoholicdrinksandonly3%ofpeopleopposethem(theremainingindividualshavenoopinioneitherway).

Calorielabelsshouldbedisplayedprominentlyinlargefont,andshouldbepresentonproductsandpotentiallyonbeerpumps,bar/pubmenusandbeermats.Everyoneshouldbeabletoseeboththenumberofunitsandthenumberofcaloriesavailableintheirdrinkbeforepurchase,whetherinashoporapuborrestaurant.

• Researchundertakentobetterunderstand the effectiveness of using calorie and unit labelling to reduce excess alcohol consumption

Thereisevidencethatprovidingcalorieinformationonfoodcansupportindividualstomakehealthierfoodchoiceswhereindividualshavereadandunderstoodtheinformation.21Howevertherehasbeenlittleresearchontheeffectonbehaviourofincludingcalorielabellingonalcoholicdrinks.Wecallforresearchtostrengthentheargumentforcalorielabellingofalcoholinpubsandbars,aswellassupermarketsandotherpointsofsale.Thisresearchshouldconsiderageandgenderastheseimpactuponkeyaspectsofhealthliteracy,bodyimageandphysiology.Therealsoneedstobeongoingresearchintotheimpactofalcoholonobesityandthedrinkingbehavioursthatputindividualsatgreatestriskofexcessweightgain.

References1. hscic,2014.StatisticsonObesity,PhysicalActivityandDiet:England2014.HealthandSocialCareInformationCentre.http://www.hscic.gov.uk/catalogue/PUB13648/Obes-phys-acti-diet-eng-2014-rep.pdf(accessed8October2014).

2. noo,2014a.Healthrisksofadultobesity.NationalObesityObservatory.Availableathttp://www.noo.org.uk/NOO_about_obesity/obesity_and_health/health_risk_adult(accessed8October2014).

3. noo,2014b.Economicsofobesity.NationalObesityObservatory.Availableathttp://www.noo.org.uk/NOO_about_obesity/economics(accessed8October2014).

4. Bethesda,MD:NationalInstituteofHealth;2000NationalInstituteofAlcoholAbuseandAlcoholism.TenthspecialreporttotheU.S.Congressonalcoholandhealth

5. NHSchoices,2014.Whatshouldmydailyintakeofcaloriesbe?Availableathttp://www.nhs.uk/chq/pages/1126.aspx?categoryid=51(accessed8October2014).

6. Drinkaware,2014a.Alcoholunitguidelines.Drinkaware.Availableathttps://www.drinkaware.co.uk/check-the-facts/what-is-alcohol/daily-guidelines(accessed19October2014).

7. ONS,2013.Drinkinghabitsamongadults2012.OfficeforNationalStatistics:StatisticalBulletin.Availableathttp://www.ons.gov.uk/ons/dcp171778_338863.pdf(accessed8October2014).

8. Siler,S.Q.,Neese,R.A.,Hellerstein,M.K.,1999.Denovolipogenesis,lipidkinetics,andwhole-bodylipidbalancesinhumansafteracutealcoholconsumption.AmericanJournalofClinicalNutrition,70:928-36.

9. Raben,A.,Agerholm-Larsen,L.,Flint,A.,Holst,J.J.,Astrup.,2003.Mealswithsimilarenergydensitiesbutrichinprotein,fat,carbohydrate,oralcoholhavedifferenteffectsonenergyexpenditureandsubstratemetabolismbutnotonappetiteandenergyintake.AmericanJournalofClinicalNutrition,77:91-100.

10.Drinkaware,2014b.Unitandcaloriecalculator.Drinkaware.Availableathttps://www.drinkaware.co.uk/understand-your-drinking/unit-calculator(accessed8October2014).

11.Bates,B.,Lennox,A.,andSwan,G.,(eds.).,2009.Nationaldietandnutrition

survey:headlineresultsfromyear1oftherollingprogramme(2008/2009).London:FoodStandardsAgency.

12.Yeomans,M.R.,Caton,S.,Hetherington,M.M.,2003.Alcoholandfoodintake.CurrentOpinioninClinicalNutritionandMetabolicCare,6(6):639-644.

13.Lloyd-Richardson,E.E.,Lucero,M.L.,Dibello,J.R.,Jacobson,A.E.,Wing,R.R.,2008.Therelationshipbetweenalcoholuse,eatinghabitsandweightchangeincollegefreshman.EatingBehaviours,9(4):504-508.

14.Arif,A.A.,Rohrer,J.E.,2005.Patternsofalcoholdrinkinganditsassociationwithobesity:datafromthethirdnationalhealthandnutritionexaminationsurvey,1988-1994.BMCPublicHealth5:126

15.Suter,P.M.,2005.Isalcoholconsumptionariskfactorforweightgainandobesity?CriticalReviewsinClinicalLaboratorySciences42(3):197-227.

16.Liangpunsakul,S.,Crabb,D.W.,Qi,R.,2010.Relationshipbetweenalcoholintake,bodyfat,andphysicalactivity–apopulation-basedstudy.AnnualsofEpidemiology,20(9):670-675.

17.AlcoholConcern.,2011.Outoftheway?Drinkaware.Availableathttp://www.alcoholconcern.org.uk/assets/files/Wales%20factsheets/Out%20of%20the%20way%20-%20final%20version.pdf(accessed15October2014).

18.Purshouse,R.C.,Meier,P.S.,Brennan,A.,Taylor,K.B.,Rafia,R.,2010.EstimatedeffectofalcoholpricingpoliciesonhealthandhealtheconomicoutcomesinEngland:anepidemiologicalmodel.TheLancet,375(9723):1355-1364.

19.Stockwell,T.,Auld,M.C.,Zhao,J.,Martin,G.,2011.Doesminimumpricingreducealcoholconsumption?TheexperienceofaCanadianprovince.Addiction107:912–920.

20.BritishPubandBeerAssociation.,2014.Alcohollabelling.Availableathttp://www.beerandpub.com/industry-briefings/alcohol-labelling(accessed8October2014).

21.Dumanovsky,T.,Huang,C.Y.,Nonas,C.A.,Matte,T.D.,Bassett,M.T.,Silver,L.D.,2011.Changesinenergycontentoflunchtimepurchasesfromfastfoodrestaurantsafterintroductionofcalorielabelling:crosssectionalcustomersurveys.BMJ,343:d4464.

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