OCLC Research Webinar, 8 December 2014

Merrilee Proffitt, OCLC Research

Improving Wikipedia Show and Tell

Mary Elings, University of California, Berkeley

Andra Darlington, Getty Research Institute

Daniel Reboussin, University of Florida

Mairelys Lemus-Rojas, University of Miami

Elizabeth McCarthy, Bodleian, University of Oxford

#glamwiki

Aug 2014 OCLC Research Library Partners Metadata Management Interest Group Poll

Do you assign staff in metadata services to write and improve Wikipedia articles, such as adding links to your local collections?

“Discovery happens elsewhere…”

Lorcan Dempsey, circa 2007

• In order to collaborate, negotiate with… who?

• Community of editors is

–Distributed and virtual

–Pulled in by heterogeneous interests

• Culture of combating “link spam”

Special challenges

Wikipedia’s mission

Imagine a world in which every person on the planet shares in the sum of all human knowledge. That is what we’re doing.

Wikipedia’s scale

30m articles, 4m English

16 million images

8000 views per second

500 million unique visitors per month

3.7 billion monthly mobile pageviews

2.1 billion edits, 700 million English

Show and Tellers

Andra DarlingtonGetty Research Institute

Mary Elings,University of California, Berkeley

Daniel ReboussinUniversity of Florida

Liz McCarthy,Bodleian Libraries, University of Oxford

Mairelys Lemus-Rojas, University of Miami

Doing the “Bear” Minimum at UC Berkeley

Mary Elings

melings@library.berkeley.edu

• “Doing less more often” (@tjowens) gets material in hands of users

• “Bear” minimum = good enough (MPLP tenet)

Why bear minimum?

• 2009 Bancroft launched web initiatives to move archival information into “elsewhere” environments

• Connect collections with users where they are working and playing

We can Wikipedia!

Wikipedia project: 2009

• Phase I: October 2009 to July 2010

• Goal to add links to Bancroft finding aids

• Prioritized links based on:

– Providing substantive content

– Relevant articles present on Wikipedia

• Linked finding aids both with and without digital objects

What we did

• Researched what others had done

• Learned about the culture, rules, and practices

• Came up with a plan for metrics– Checking links ex post facto

– Monitoring traffic before, during, and after

• Chose a group of materials to link

• Set up personal accounts and got started

What we did

Link format:

[Finding aid or collection name] at The Bancroft Library

Finding aids

Digital objects

What we saw

• 359 links to online finding aids

• 500% increase in traffic from Wikipedia

• 37% increase in overall traffic

• Finding aids with digital objects

got 4X more traffic than finding

aids alone

• Edits remained in place

Wikipedia workflow

• We add links to new finding aids as part of publishing workflow

• We are “doing less more often” by doing the “bear” minimum

Taking Baby Steps and Clearing Wikipedia

Hurdles

Andra DarlingtonGetty Research Institute

ADarlington@getty.edu

Hurdles

• 2011: Perceived conflict of interest

Users blocked

• 2013: Perceived copyright violation

Text and links deleted

Solutions

• Conflict of Interest Statement on Wikipedia User Pages

I, User:Adarlington, am an employee of the Getty Research Institute, a cultural institution per WP:GLAM that is dedicated to advancing knowledge and understanding of the visual arts and art history. I will only make edits that are beneficial to the goals of Wikipedia.When editing articles, I also try to improve access to related primary sources in libraries and archives. I do occasionally insert links to archival resources held by the Getty Research Institute, my employer, when they are pertinent to a topic.I will modify my editing behavior in response to problems cited by other editors or if my editing conflicts with Wikipedia guidelines. I welcome other editors to contact me via my user talk page if I appear to do anything contrary to Wikipedia etiquette or editorial guidelines.

Solutions

• Creative Commons license for finding aids

http://creativecommons.org

Current Wikipedia activities

• Adding links from articles to finding aids

• Editing articles with additional information from finding aids

• Writing new articles (occasionally)

• Experimenting with RAMP

Looking forward

Wikipedia edit-a-thon!

To be hosted by the Getty Research Institute in partnership with L.A. as Subject in February 2015

Demo

• GRI Collection Inventories and Finding Aids

http://hdl.handle.net/10020/cifa

• Wikipedia

https://www.wikipedia.org

Improving Access to Primary Sources

Daniel Reboussin University of Florida

danrebo@uflib.ufl.edu

Patrons most often do research outside libraries

“Search engine optimization (SEO)is the craft of elevating web sites or individual web site pages to higher rankings on search engines through programming, marketing, or content acumen.”

Carroll, Nicholas. 2011. “Search Engine Optimization.” Encyclopedia of library and information sciences, 3d ed. Boca Raton, Florida: Taylor and Francis.

Impact on ranking

Landing page

Impact on file access

Using RAMP to Highlight Cuban Theater Collections in Wikipedia

m.lemusrojas@miami.edu

Mairelys Lemus-Rojas,

University of Miami

Remixing Archival Metadata Project

Browser-based tool

Easy to install and run from your desktop

Derives, creates, and enhances EAC-CPF records• Extracts relevant data from EAD files• Pulls in external data from OCLC APIs:

– Virtual International Authority File (VIAF)– WorldCat Identities

Transforms EAC-CPF records into wiki markup • Direct publication to English Wikipedia through its API

Remixing Archival Metadata Project

UM Pilot Project

Pilot Project: CHC Theater Collections

RAMP Workflow

Theater Collections in the Cuban Heritage Collection

• LibGuides: http://libguides.miami.edu/chctheater

• 32 collections total

• Wiki pages for 18 collections

Pilot Project: CHC Theater Collections

RAMP Demo

Detailed installation instructions on GitHub: https://github.com/UMiamiLibraries/RAMP

RAMP homepage

Record selection

XML

WorldCat Identities

Wiki markup

Wiki page

Pilot Project: External links example

Pilot Project: Rights statement example

UM finding aids: Total Web traffic

RAMP pilot pages in context

Google Knowledge Graph

Using Editathons to Explore Library Content

Liz McCarthyBodleian, University of Oxfordelizabeth.mccarthy@bodleian.ox.ac.uk

An editathon is:• a scheduled time where people edit Wikipedia

together (not necessarily in person!)

• typically focused on a specific topic, such as science or women's history

• a way to recruit new Wikipedians and teach them how to contribute

Why run an edit-a-thon?

1. It helps build Wikipedia.

2. It helps library build relationships in the community.

3. It helps the Wikipedia and community understand the resources the library have to offer.

4. It helps library extend the global reach of collections online by increasing the amount of content in the public domain.

5. It is an opportunity for editors to learn from each other.

6. It can convince people to become new Wikipedians.

7. It can help new Wikipedians to contribute.

8. It is an opportunity to improve the quality of Wikipedia by accessing offline materials and experts.

• Digitized library content• 16 participants• 38 articles improved or

created

Queen Victoria’s Journals (May 2013)

• Digitized library content (Tudor house & history –images and manuscripts)

• 2 events: one public and one for high schoolers

• 15 adult participants• 30 high schoolers

Rycote House (November 2013)

Women in Science (Oct 2013 & 2014)

• No specific content focus –provided print resources and guidance on online sources

• 2013: 18 participants, 22 articles improved (7 new articles!)

• 2014: 24 participants, 18 articles improved

Planning an editathon

• Format & goals• Venue• Trainers & helpers• Project page on Wikipedia• Advertise!

Running an editathon

• Training & account creation

• Snacks• Friendliness!• Track impact

Tips

Merrilee Proffitt

profittm@oclc.org

Tips for overcoming challenges

• Above all else, be transparent about editing– Create a conflict of Interest (CIO) statement on your user page– Fill out the edit summary – say what you did!

• Be here to help – don’t act like a link spam machine– If you are adding links to your collections, add links to other major

collections at other institutions– Contribute content, not just links to your collections

• Become familiar with Wiki community norms– Become comfortable with communicating on talk pages– If you aren’t sure, ask questions (the talk page is great for this!)– If your edits are reverted ask why (and try to understand and

improve)– But “be bold” – you ARE here to help.

Finding Wikipedians

• Look for local (or subject) project pages

• Become GLAMorous and join GLAM-WIKI

Questions? Your plans?

http://oclc.org/research.html

Mary Elings: melings@library.berkeley.eduAndra Darlington: ADarlington@getty.eduDaniel Reboussin: danrebo@uflib.ufl.eduMairelys Lemus-Rojas: m.lemusrojas@miami.eduElizabeth McCarthy: elizabeth.mccarthy@bodleian.ox.ac.ukMerrilee Proffitt: profittm@oclc.org

Explore. Share. Magnify.

©2014 OCLC, Merrilee Proffitt, Mary Elings, Andra Darlington, Daniel Reboussin, Mairelys Lemus-Rojas and Elizabeth McCarthy. This work is licensed under a Creative Commons Attribution 3.0 Unported License. Suggested attribution: “This work uses content from “Registering Researchers in Authority Files” © OCLC, Mary Elings, Andra Darlington, Daniel Reboussin, Mairelys Lemus-

Rojas and Elizabeth McCarthy, used under a Creative Commons Attribution license: http://creativecommons.org/licenses/by/3.0/”

Merrilee ProffittSenior Program Officer

proffitm@oclc.org@MerrileeIAm

User: Merrilee