Post on 25-Feb-2016
description
iHeartRadio
Arielle Kaufman
What is it?Clear channel radio network,
featuring local radio brands, personalities and on-demand content.
Can be accessed through the website, as a mobile app and on some video game consoles
Mobile App
About iHeartRadioAccess to 800+ live radio
stations from across the USExclusive digital-only
stationsCreate your own custom
stations◦Allows you to tag songs that
you like so you can come back to those songs or create a custom station from it
iHeartRadio Through the YearsApril 2008: iHeartRadio was
launched◦Started as :iHeartMusic
October 2008: became “iHeartRadio◦Launched app for iphone and ipod
touchMarch 2009: Expanded to the
Blackberry MarketDecember 2009: Launched an
app for Android phones
ContinuedSeptember 2011: Introduced new
logo◦Re-designed their website◦Introduced advanced custom
stationsMost recent version offers
features that compare to Pandora and will be commercial free until the end of the year.
Music FestivalHeld in September 2011Gave away hundreds of trips to
the “biggest live music event in radio history”
Held at MGM Garden Arena in Las Vegas
Hosted by Ryan Seacrest
Music FestivalPerformances by:
◦Kenny Chesney◦Lady Gaga◦Nicki Minaj◦Black Eyed Peas◦Steven Tyler◦Many more!
Will be held again in September 2012
Questions?
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