Post on 08-May-2015
description
11/04/23
IBM's use of virtual worlds
Roo Reynolds Metaverse Evangelist
rooreynolds.com
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Web 2.0
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Web 2.0
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Web 2.0 attitude
“ Web 2.0 is an attitude not a technology. It’s about enabling and encouraging participation through open applications and services.
By open I mean technically open with appropriate APIs but also, more importantly, socially open, with rights granted to use the content in new and exciting contexts.”
Ian Davis http://iandavis.com/blog/2005/07/talis-web-20-and-all-that
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Virtual Worlds
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Gogofrog
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3B
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Habbo Hotel
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Cyworld
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There.com
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Active Worlds
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Kaneva
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Sony PlayStation Home
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EVE Online
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What’s IBM up to?
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IBM Innovation Jam results:
Funding for ‘3D Internet’
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IBM 12 island innovation complex
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Circuit City
Sears &
Circuit City
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Australian Open
Jan 2007
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IBM Alumni event
(http://greateribm.com)
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More possibilities
– Marketing, brand promotion
– Retail
– Hardware / Storage
–Media and entertainment
– Modelling (visualisation, simulation, …)
– Conferences
– Community events
– Education (rehearsal, e-learning, blended learning…)
– Research
– …
– Behind the firewall
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Education and Training
A highly compelling distance learning environment
Connect with experts and teachers from around the world
Train, rehearse, role play in virtual world
Simulation of real world environments for “walk-throughs” or re-enactments
3-D models, immersive environments recreate real life and simplify the complex
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Societal Applications
University of California, Davis: – Peter Yellowlees, professor of
psychiatry at UCD using Second Life to simulate and experience Schizophrenia
Centers for Disease Control:
– Created virtual clinics to train emergency workers who might be called to rapidly set up medical facilities in a national crisis
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Societal Applications
Medical or other training using virtual worlds
Rehearsal and role playing
Simulations and response
3-D models, immersive environments recreate real life and simplify the complex
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More possibilities
– Marketing, brand promotion
– Retail
– Hardware / Storage
–Media and entertainment
– Modelling (visualisation, simulation, …)
– Conferences
– Community events
– Education (rehearsal, e-learning, blended learning, …)
– Research
– …
– Behind the firewall
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What’s next?
rooreynolds.com
eightbar.co.uk
Further reading