Post on 09-May-2015
description
How to Use
Inbound Marketingto Convert Website Traffic into Qualified Leads and Customers
Chris HeilerFounder & President
NOW WHAT?
WHAT’S NEXT?
Inbound Methodology
Traffic
Inbound Methodology
Inbound Methodology
Inbound Methodology
75 to 90% of people visiting
your website are not ready to
buy--they are in fact-finding
mode
Mr. and Mrs. Homeowner
Mr. and Mrs. Murray
Inbound Methodology
Inbound Methodology
Understanding the Buying-CycleTop of the funnel
Middle of the funnel
Bottom of the funnel
Just looking, thanks
More information please
Show me!
DemonstrationsConsultations
Estimates/ProposalsDesign
Coupons
Blog subscribersNewsletter subscribers
Facebook fansDownload a Tip Sheet
White papersE-books
Case studiesGuides
Templates
Inbound Methodology
Nurture Leads Through the Buying-CycleTop of the funnel
Middle of the funnel
Bottom of the funnel
Just looking, thanks
More information please
Show me!
DemosConsultations
Estimates/ProposalsDesignCoupon
Blog subscribersNewsletter subscribers
Facebook fansDownload a Tip Sheet
White papersE-books
Case studiesWebinars
Live workshop
Inbound Methodology
Before you go…
(800) 681-9169chris.heiler@landscapeleadership.comwww.LandscapeLeadership.com
Slide deck:
Inbound Marketing Assessment:
http://www.landscapeleadership.com/assessment