✌How to measure product/market fit

Venture Hacks

With Hiten Shahkissmetrics.com

@hnshah

Outline

1. survey.io: Before product/market fit2. survey.io measures fit3. How did you discover the product?4. How would you feel if you could no longer use the product?5. What would you likely use as an alternative if product were no

longer available?6. What is the primary benefit that you have received from the

product?7. survey.io is open-ended8. The flock will always find the best grass9. You don't need survey.io to find the best grass10.Have you recommended the product to anyone?11.What type of person do you think would benefit most from the

product?12.How can we improve the product to better meet your needs?13.survey.io is more powerful with filtering14.Would it be okay if we followed up by email to request a

clarification to one or more of your responses?15.Upcoming survey.io features16.Get qualitative feedback before fit17.Must-have % by industry18.Ask the must-have question

survey.io: Before product/market fit

survey.io measures fit

1. How did you discover the product?

2. How would you feel if you could no longer use the product?

3. What would you likely use as an alternative if the product were no longer available?

4. What is the primary benefit that you have received from the product?

survey.io is open-ended

The flock will always find the best grass

You don't need survey.io to find the best grass

5. Have you recommended the product to anyone?

6. What type of person do you think would benefit most from the product?

7. How can we improve the product to better meet your needs?

survey.io is more powerful with filtering

8. Would it be okay if we followed up by email to request a clarification to

one or more of your responses?

Upcoming survey.io features

Get qualitative feedback before fit

Must-have % by industry

Ask the must-have question

Get more startup advice

✌KISSmetrics

kissmetrics.com@hnshah

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