@apptentive robi@apptentive.com@rganguly

We LOVE our phones

USERS

Who Are We Talking About?

Who Are We Talking About?

A Communication Device

But Really… A Connection Device

Is Your Company Connecting?

What Do These Companies Share?

Well, They’re All From the Same Rainy City

But Really, They All Love Their Customers

Most Companies Aren’t Listening

Customers Crave to Be Heard

70%Of dissatisfied customers will

return if their complaint is resolved favorably

The Culture & Approach Are Important

BUILD

MEASURELEARN

How Do You Know What Your Customers Want?

-App Reviews -Social Sites -News/Comments -Public Forums -Inbound E-mail -Surveys

…VOCAL CUSTOMERS!

Reality: You’re a Media Company

Find an audience, delight it, retain it and grow it

Customer Love is Much Better Than This

● Real world examples of customer

communications & positive outcomes from one

of the first million seller app developers

● Insights into how to implement listening and

communications capabilities in your mobile

apps

● How to manage change in your organization and

to get your colleagues on board

Join Us This Afternoon to Dive Deeper…

@apptentive robi@apptentive.com@rganguly