How Does Social Marketing Work?

Post on 25-May-2015

2.082 views 0 download

Tags:

description

A very brief overview showing how social networking combined with video, can assist your marketing and add value for your target market. Social Networking is about the "soft sell" - Crack the Video Social Code today.

Transcript of How Does Social Marketing Work?

Video.Social.Marketing.

Show me how Social Networking and Online Video can be monetised.....

universallyconnecting@helloworld.com

Social Networks are delivery systems

universallyconnecting@helloworld.com

Real World Example

Let’s begin with a Weight Loss/ManagementConsultant.

She has a great product or piece of exercise equipment she has sourced and is excited about.

She has a history on social networks, has created a modest following through her tips, tricks and articles on Weight Management.

Let’s see how she will use Social Media and Video to take this new information to the market.

universallyconnecting@helloworld.com

Real World Example

Blog – with Opt -in(with links to other sites)

universallyconnecting@helloworld.com

Real World Example

Blog (opt-in + with links to other sites)

YouTube (with a banner pointing to you on the video)

universallyconnecting@helloworld.com

Real World Example

Blog

YouTube

Your Website (with Opt –in)+ other complimentary links

Video Emails & Email Marketing Campaigns with Video

universallyconnecting@helloworld.com

Real World Example

Blog

YouTube

Your Website+ other complimentary links

Video Emails & Email Marketing Campaigns with Video

Twitter (with value)

universallyconnecting@helloworld.com

Real World Example

Blog

YouTube

Your Website+ other complimentary links

LinkedIn (add value - with links )

Facebook

Video Emails & Email Marketing Campaigns with Video

Twitter

universallyconnecting@helloworld.com

Real World Example

Blog

YouTube

Your Website+ other complimentary links

LinkedIn

Facebook

Video Emails & Email Marketing Campaigns with Video

Twitter

universallyconnecting@helloworld.com

Real World Example

Something to remember –

Use automation tools to help you (Ping.fm, TubeMogul)

Do not confuse clever automation to save you time, with mindless automation which clogs up the Internetwith SPAM and useless information.

universallyconnecting@helloworld.com

Menu of Services

Your Marketing or Sales Funnel is critical in Social Marketing

universallyconnecting@helloworld.com