Post on 28-Nov-2014
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Stream On Guido Baumhauer, Deutsche Welle
About Market Measures Lessons Learned
About Market Measures Lessons Learned
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Programmangebot der DW
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Market Measures Lessons Learned
Media Trends 2014
~ 60% of online devices: smartphones or tablets
About Market
Measures Lessons Learned
P
O
P
E
Plan
Once
Publish
Everywhere
About Market Measures
Lessons Learned
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Programmangebot der DW
EXPERIMENTATION !
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Programmangebot der DW
Enable the…
SKILL SHIFT MIND SHIFT
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Content is King…
…conversation is King Kong
Guido Baumhauer Managing Director of Strategy, Marketing and Distribution
Tel.: +49 228 429 2152 guido.baumhauer@dw.de