YEAR 11 – ASSIGNMENT 3 Research and Planning

Portfolio

WHAT DO YOU NEED TO INCLUDE?

RESEARCH Genre Case Study Styles and techniques of Music Video Institution Research Music Video Analysis Audience Research Treatment/Pitch

PLANNING Storyboard Costume/Props Shooting Schedule Risk Assessments

PRODUCTION Shot List Production Diary

DEADLINE – Thursday 13th October

DEADLINE – Monday 7th November

DEADLINE – Before Feb Half-Term

ASSESSMENT CRITERIA

Research and

Planning is worth 15 out of a

total of 45 marks.

GENRE CASE STUDYRESEARCH THE GENRE YOU WOULD LIKE TO

FOCUS YOUR PRACTICAL RESEARCH ON.• Must be 1-2 pages long

• Outline the codes and conventions of the genre as well as including the history of it and how it’s evolved over time (a timeline)

• Outline the key artists in the genre.

• Choose a music video from the genre and create a short case study by analyzing: mise en scene, camera angles, editing techniques, lighting, who the audience is and how we can identify this, representations (e.g gender/race/class etc...) and anything else you can identify that represents the genre from the research you have covered.

STYLES AND TECHNIQUES OF MUSIC VIDEOOUTLINE THE DIFFERENT STYLES AND

TECHNIQUES OF MUSIC VIDEOS.• Must be 1 page long

• Make sure you have a clear description/definition of each.

• Include screenshots of example videos.

• Evaluate to explain which ones have inspired you and why.

INSTITUTION RESEARCHRESEARCH 3 DIFFERENT RECORD LABELS THAT ARE INFLUENTIAL IN YOUR GENRE

• Must be 1 page long

• Give some background information about each company. What is there ethos? How successful are there? What kinds of bands do they sign?

• List some key artists that are signed to that label.

• Evaluate to suggest which label you would want your artist signed by and why?

MUSIC VIDEO ANALYSISAnalyse two different music videos from the

same genre using media language.• Must 2 pages long

• See the separate help PowerPoint on blog for information on how to do this.

AUDIENCE RESEARCHCONDUCT A QUESTIONNAIRE TO FIND OUT

ABOUT YOUR TARGET AUDIENCE• Must be 1 A3 page long

• You must ask at least 10 relevant question to your target audience.

• You must present the findings as charts and analyze the findings. How will this research impact upon your production?

• For a higher mark, include a detailed interview with a member of your audience.

TREATMENTProduce a treatment for music video ready

for pitching on 13th October • Must be 1 page long

• See See the separate worksheet on blog for information on how to do this.

STORYBOARD

All templates can be found on the Year 11 blog.

COSTUME & PROPSProduce an A3 Page that shows the planning of your costumes and props.

It would be good practise to include a moodboard to show your of inspiration.

Take pictures of your photographs and props, then explain your choices.

SHOOTING SCHEDULE

All templates can be found on the Year 11 blog.

RISK ASSESSMENT

All templates can be found on the Year 11 blog.

SHOT LIST

All templates can be found on the Year 11 blog.

PRODUCTION DIARYKeep a diary of the production process (shooting and editing).

This only needs to be a paragraph each day but it’s good to talk about successes, problems and any problem solving.