Guest Speaker Tony Adams PowerPoint

Post on 16-Jan-2017

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Transcript of Guest Speaker Tony Adams PowerPoint

UCLA x469.21:SEO for the PR Pro

Tony Adam@tonyadam

Tony AdamFounder/CEO

Formerly of:

Who we’ve worked with:

Tony Adam - @tonyadam

Periodic Table Of SEO Success Factors

Tony Adam - @tonyadam

Understand Your Audience

Opportunity Analysis: Keyword ResearchGoogle Keyword Planner:https://adwords.google.com/KeywordPlanner

Tony Adam - @tonyadam

Tony Adam - @tonyadam

Companies that blog 15 or more times per month get five times

more traffic than companies that don’t blog at all

Evergreen & Resourceful Content

Tony Adam - @tonyadam

Create a community

Tony Adam - @tonyadam

Content Prime for SEO

Tony Adam - @tonyadam

Content + Community to help SEO

Tony Adam - @tonyadam

Tony Adam - @tonyadam

Blogger Outreach

Tony Adam - @tonyadam

Guest Blogging

http://unbounce.com/content-marketing/how-and-why-you-should-be-guest-blogging-with-case-study-kinda/

Links are the most important part of SEO

Tony Adam - @tonyadam

Google Trends is a GOLDMINE

Tony Adam - @tonyadam

Oh em gee!

Case Study: Lindsay Lohan Trend

Tony Adam - @tonyadam

Tony Adam - @tonyadam

Relevance & Authority

THANK YOU!

Tony Adam - @tonyadamtony@tonyadam.com