GREATER HALIFAX PARTNERSHIP

November 2010

MISSION

The Greater Halifax Partnership works to…

Keep and grow business

Attract new investment

Strengthen our community

. . . to create economic growth and prosperity for Greater Halifax

WHO WE ARE

Catalyst for economic growth and confidence for

Greater Halifax

Focus on our businesses, our people, our community

Committed to innovation, shifting attitudes,

partnership & creating alignment

Unique public/private business model is innovative

and effective

WHAT WE DO…

Provide deep Insight into the city’s emerging trends and changing needs because of unparalleled partner commitment

Stay one step ahead of opportunities and issues

Mobilize resources to accelerate the economic growth of Greater Halifax

OUR SERVICES

PartnershipsSmart-Business –

Business Retention & Expansion

Marketing

Research, Competitive

Intelligence and Strategic Advice

Investment Attraction

Investor Relations

Community Economic Development

Labour Market Development -

Talent

SMART BUSINESS

WHAT? • The Greater Halifax Partnership’s business retention and

expansion initiative

WHY? • To work with employers to overcome challenges and seize

opportunities while establishing the most competitive business climate in Canada

HOW?• Account Executives go face to face with CEOs and Local

Managers• Real-time problem solving• Constant business climate improvement

SMART BUSINESS STATS TO DATE

Results since 2004:

•1,900 + consultations with businesses,

•1,100 + referrals to action team

•90% + closed referral files

•5,000 + jobs created or retained

SMART BUSINESS REFERRALS APR 1 2009 TO MARCH 31, 2010

Expanding a business

19%

Exporting5%

Financial assis-tance15%

Greater Halifax Partnership

5%

Immigration17%

Municipal assistance

3%

Networking opportunities

7%

Product or technology

development4%

Recruitment and Retention

2%

Tax Minimiza-tion Strategies

3%

Workforce development

16%

MARKETING

• The Partnership develops and executes a variety of campaigns intended to enhance the Greater Halifax business climate and community.• Campaigns cover a wide range of business issues including:

- Labour Development: immigration, youth, and talent, - Investment development- Business Confidence - Economic Development

RESEARCH & COMPETITIVE INTELLIGENCE

• The Partnership leverages investment to research a wide variety of subjects that impact the success of doing business in Halifax. Our in-house experts synthesize economic data from leading sources and deliver it in understandable and relevant terms.

• Research from the Greater Halifax Partnership includes:

1. Challenging Myths Around Attitudes Towards Growth and Development 2. Halifax Handprint - Attracting and Retaining Young Talent to Greater Halifax3. Halifax's Finance and Insurance Industry: Our Opportunity 4. Best Practices in Employee Attraction, Recruitment and Retention in

Manufacturing - Working Guide

INVESTMENT ATTRACTION

• The Greater Halifax Partnership works with businesses and government to create a climate that encourages business to flourish.

• The Partnership has been pivotal in creating projects that create optimal and attractive business conditions:

1. Halifax Gateway Initiative2. Growth is Good initiative3. Hub Cities Strategy4. Economic Strategy5. Talent Strategy

INVESTOR RELATIONS

• Our Investors make the partnership, and without them we couldn’t do the work that we do.

• We work to secure the ongoing support & involvement of the private and public sector

• The Partnership offers a range of investor benefits including:

Access to information and research; Enhanced profile and exposure Involvement in a wide array of related networking opportunities

COMMUNITY ECONOMIC DEVELOPMENT

• We realize that the best chance for a great future is to ensure that the entire community has what it needs to grow.

We have partnered with African Nova Scotia representatives to create programs and campaigns to engage the community. One such initiative is Ujamaa which aims to:

Foster of strong sense of unity of action and a focal point on ANS issues in Nova Scotia

Achieve commitments for significant new sources of

long term funding focused on ANS priorities

LABOUR FORCE DEVELOPMENT

• We’re helping employers understand the huge gaps in talent availability and the need to address their human resources attraction and retention practices.

• Our aim is to make Greater Halifax the global city of choice for workers – for those who live here and those who would like to.

LABOUR MARKET DEVELOPMENT: TALENT

• Our aim is to make Greater Halifax the global city of choice for workers – for those who live here and those who would like to.

• In response to the pending labour shortage, we created the Greater Halifax Talent Strategy

ImmigrantsYoung & Emerging ProfessionalsPriority YouthANS Community

GOVERNANCE

The Greater Halifax Partnership is:

•A Public/Private organization•Governed by an independent Board of Directors18 membersRepresenting the private and public sectorMore public than privateServices contract with the municipality

BOARD OF DIRECTORS

13 voting members: 6 representing investors 5 representing the Community-at-large 2 representing HRM Council

5 Ex-Officio members: HRM Mayor CAO HRM Rear Admiral of Maritime Forces Atlantic Deputy Minister, NS Department of Economic and Rural Development Vice President, Nova Scotia for ACOA

GREATER HALIFAX PARTNERSHIP & HRM

Five Year Services Agreement With

HRM

Align Business Planning with HRM

Joint Management Team

Representation

Joint Initiatives (Business Parks, Gateway,

Immigration, Economic Forecasting)

HRM Represented on Partnership Board

Mayor, CAO, & 2 Councillors

Monthly Meetings with Office of the

CAO

Annual Report to Mayor & Council &

Issue Specific Presentations

Annual Report to the Community

IMPLEMENTING HRM’S ECONOMIC STRATEGY

ECONOMIC STRATEGY GOALS

SUPERCHARGE OUR LABOUR FORCE

LEVERAGE OUR

CREATIVE COMMUNIT

Y

CREATE A GUNG-HO BUSINESS CLIMATE

CAPITALIZE ON OUR

REPUTATION

CONVERT RIVALRIES

INTO PARTNERSHI

P

5 GOALS, 94 ACTIONS, 30 OUTCOME MEASURES

ECONOMIC STRATEGY GOVERNANCE FRAMEWORK

Mayor & Halifax Regional Council• Owner

Halifax Chamber of Commerce

• Scorekeeper

Economic Strategy

Committee• Oversees

Alignment and Implementation

>50 Organizations• Delivering 94

Actions

Strategies For Success – HRM’s Five Year Economic Strategy

PUBLIC ACCOUNTABILITY – HALIFAX CHAMBER OF COMMERCE’S ANNUAL SCORECARD

PARTNERSHIPS AND ACCOUNTABILITY

•5 year services agreement

Halifax Regional Municipality

•Annual scorecard measures economic strategy outcome targets

Halifax Chamber of Commerce

•90%+ renewal each year

150 Private Sector Investors

•Mid year and annual reviews

Federal and Provincial Governments

•Balanced scorecard

Partnership Board of Directors

•Audited financial statements

External auditors

1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 20090

2,000,000

4,000,000

6,000,000

8,000,000

10,000,000

12,000,000

14,000,000

$505,019

$6,179,054

$13,804,039

PRIVATE INVESTMENT 1996 TO 2009

25

2009-10 Budget (Revenue)

$3,941,964$4,006,964

THE PARTNERSHIP’S 2009-10 BUDGET

9%

12%39%

16%24%

Leverage Our Creative CommunityCreate a Gung Ho Business ClimateCapitalize On Our ReputationConvert Rivalries into PartnershipsSupercharge Our Labour Force

4%4%

33%24%

35%

Province - CoreACOA - CorePrivate SectorProjectsHRM - Core

1998 1999 2000 2001 2002 2003 2004 2005 2006 2008 2009 2010 -

500,000

1,000,000

1,500,000

2,000,000

2,500,000

3,000,000

3,500,000

4,000,000

4,500,000

5,000,000

Public Sector Investment Private Sector Investment Project FundingOther Revenue and Cost Sharing Cash Investment

TOTAL REVENUE SOURCE 1998 TO 2010