Get Back in the Game - Dominate Your Market

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Transcript of Get Back in the Game - Dominate Your Market

Get Back In The GameDominate Your Market

Content Marketing

Twitter @oreo

Average ageOf an agent 57

• Traditional Marketing & Digital Marketing

• Creating Content with the Tools We Access Each Day.

How Can Agents Dominate Their Markets

The Hardest Thing for Agents to do is Take Something That’s in Their Brain and Make it Consumable.

Where Do I Begin? • Your MLS• Any Tool That Provides

Market Data• REALTOR® Property

Resource• Your Tax Records• The Cities We Buy & Sell In• And What You Already Know

How Can I Put Content into Consumable formats?

When You Search Your MLS, Look For Specific Information that Can be Added to Social Media, Email Marketing, Blogs & Direct Mail.

Then Put That Information into Content That Makes Sense!

Bank Owned Homes are Down by 25% from 2015 to 2016 in Northern Illinois

Unemployment in Chicago is under 7.5%

Source RPR: April 2nd, 2016

Content Marketing

Direct Mail- Use the content from your marketing- Add landing page links with great information

Content Marketing – Social Media

Content Marketing - Blogging

Content Marketing – Live Streaming

Why Do We Need Content Marketing?How we consume data and information has changed. When we want the information – we GOOGLE ITIf we can’t find you – then you won’t generate a lead

We Have The Information To Dominate Our MarketsIf you want to continue to build a business In Real Estate & remain relevant we have to integrate traditional with new school marketing. If not, there is a replacement agent coming for you.

Carrie J. Bey-Little, BS, MS, Brokerinfo@SmartGirlMedia.com#CoffeeWithCarrie