in Gemius we don’t believe that something is impossible

What if we knew the competitor’s digital

strategy?

Would we target our campaigns in

a different way?

Or maybe we would compare our campaigns’ strategies, shares &

intensity and then…

…compare our real spendings?

But what we do have now is like…

But what we do have now is like…

but answers are coming soon…

www.gemius.com

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gemius AdReal digital campaigns monitoring

Why do we need completely new methodology in digital campaign monitoring?

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gemius AdReal digital campaigns monitoring

• to cover all the market not only those who agreed to script• to present independent data• to see not only mainstream, but also long tail

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gemius AdReal digital campaigns monitoring

To cover and analyse all campaigns including search, video, social, targeting, remarketing, programmatic campaigns

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gemius AdReal digital campaigns monitoring

to see full demography profile with all details

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gemius AdReal digital campaigns monitoring to have perfect visibility

measurement

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gemius AdReal digital campaigns monitoringTo find equivalent of each impression…and finally compare REAL IMPACT of the campaigns

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gemius AdReal digital campaigns monitoring

ukr.net

sinoptik.ua

facebook.com

google.com

youtube.com

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gemius AdReal digital campaigns monitoring

ukr.net

sinoptik.ua

facebook.com

google.com

youtube.com

rectangle

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gemius AdReal digital campaigns monitoring

categorisation

- over 1M ads have been covered for 14 days

- all ad types: display, video, search and social media ads

- manually categorisation + automatic rules

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gemius AdReal digital campaigns monitoring

categorisation

data processing and presentation in the interface

- over 1M ads have been covered for 14 days

- all ad types: display, video, search and social media ads

- manually categorisation + automatic rules

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gemius AdReal digital campaigns monitoring

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gemius AdReal digital campaigns monitoring

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gemius AdReal digital campaigns monitoring

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gemius AdReal digital campaigns monitoring

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gemius AdReal digital campaigns monitoring

at the end of the daywe are the expert :-)

www.gemius.com

Marta SulkiewiczBusiness Development Manager

Phone: +48 728 197 590Mail: marta.sulkiewicz@gemius.com