Winter 2015

Gateway 3: Where the Magic Happens

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How d o y ou c h a n g e t h e w o r l d ?

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Aud i e n c e O r g a n iz a t i o n S i t u a t i o n

T O C H A N G E M I N D S , O P I N I O N A N D B E H A V I O R , Y O U M U S T U N D E R S TA N D :

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Gun V i o l e n c e - Who created/sponsored this campaign?

- Why?

- Who is the audience?

- What does the sponsor want the audience to do?

- What are some other ways this sponsor could tell people about this issue?

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https://www.youtube.com/watch?v=ruYQY6z3mV8

E b o l a Cam p a i g n - Who created/sponsored this campaign?

- Why?

- Who is the audience?

- What does the sponsor want the audience to do?

- What else could the sponsor do to deliver this information to its audience?

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Ea r l y L e a r n i n gY O U R I S S U E T H I S T E R M

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Wha t d o e s “ r e a d y f o r k i n d e r g a r t e n ” m e a n ?Wha t d o e s “ r e a d y f o r k i n d e r g a r t e n ”

m e a n ? Why i s i t i m p o r t a n t ?

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In La n e C ou n t y : • 3,300 kindergarteners start school in Lane County each

year

• On average, kindergarteners in Lane County can name 19.4 of their letters and can identify just 7 letter sounds.

• 52.2% of students in Lane County are eligible for free or reduced-price lunch.

• 40% of Lane County’s population lives in rural or outlying areas.

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L o g i s t i c s . #J207

Cou r s e I n f oInstructor:

Kelli Matthews (aka Plum Celestial Moon)

321 Allen

kmatthew@uoregon.edu

Twitter: @kmatthews

Office Appointments:

MeetMe.So/KelliMatthews

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GTFsJazo Moises (Clover Darling Moon)

Ben DeJarnette(Acorn Dainty Pony)

Irene Awino (Rosemary Dainty Legs)

Ryan Hagen(Cherry Delightful Cheeks)

Ben Adu-Kumi (Thyme Snowy Legs)

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P r o j e c t s• Data-to-Insights

• Project Plan

• Edit, edit, edit

• Design

• Group multimedia

• Infographic

• Evaluation

• Participation #J207

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R e qu i r e d Ma t e r i a l

An external hard drive

An SD memory card

Subscription to TopHat

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A t t e n d a n c e & P a r t i c i p a t i o n

• Attendance rules apply (review in the syllabus)

• Participation is really important. We’ll track it in class, via TopHat and (informally) on Twitter.

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A wo r d o n T o pHa t

• Check your email

• Register for an account

• Be sure you have with you in class: phone, tablet or laptop

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A Wo rd o n Tw i t t e r

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Wed n e s d a y : Wha t d o e s c r e a t i v i t y m e a n ?

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