Gamification: Psychology Inside (Gamification World Congress 2014)

Post on 23-Aug-2014

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Gamification, is based in psychology and need to be inspired by the psychological research and scientist. But gamification will inspiring psychological future research too… Gamification designers must be in touch with some psychological theories and concepts.

Transcript of Gamification: Psychology Inside (Gamification World Congress 2014)

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Gamification,

Psychology, cognition and gamification,

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Behavior

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Activity Loop

Boost Action

Feedback

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Behaviorism

S ? R

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Behaviour Change and HR

Game

Design

Conscious

Typology

Metrics

Training

¿Learning?

Visible

Visible

Player Black box ?

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Richard Bartle Acting

Interacting

Word Players Killers

Socializers Explorers

Achiervers

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Progress

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Yes

No

Later

Maybe

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We are Human

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Innovation

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Looking Inside the Black Box

Albert Bandura ” Social Cognitive Theory ” “self-efficacy”

Solomon Ash ”Conformity”

Heiner, Weiner “Attribution Theory”

Martin Seligman “Positive Psychology”

Richard M. Ryan, Edward L.Deci “Self-determination Theory”

Mihály Csíkszentmihályi “Flow”

Donald Broadbent ”Selective Attention” ”Short-Term Memory”

Jerome Bruner “scaffolding”

Jean Piaget“cognitive development”

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Embodied Cognition

http://faculty.haas.berkeley.edu/dana_caney/inpress.ErgoDishonesty.PsySci.pdf Dr. Andy Yap et all

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"Cognitive Hexagon"

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cc

The Cognitive Architecture

!   Cognitive architectures represent attempts to create unified theories of cognition, including concepts as reasoning, planning, solving problems, learning, perception, action, motivation, attitudes, and emotions.

Unconscious

Action

World

Awareness

World

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Psychometrics

More Accurate, fiability, scientist

Source: http://www.cubiks.com/

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Reveal

! sss

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Game Assessment

Gamificación para la evaluación y el desarrollo.

Mayor objetividad y precisión Mide comportamientos reales

Abarata costes Más atractivo

DIRECCIÓN PERSONAS - LIDERAZGO ORIENTACIÓN AL LOGRO PLANIFICACIÓN Y ORGANIZACIÓN TOMA DE DECISIONES TOLERANCIA A LA PRESIÓN

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Enactive Cognition

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Development

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Development on the go

!   Gamification increase your skills, and your way to live.

Enactif

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World

Player

Game

Design

Visible

Conscious

Unconscious

Assessment Training

Learning

Enactive Development

& Psychometrics Metrics

Cognitive Approach and HR

Cognitive architectures

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?

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You are in Barcelona

in #GWC14

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Rational Animal

! sdfasdfasdfas

…but animal

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