21st August, 2014

Change your organization learning forever through Game-‐based Learning

Shyam Sunder Chief Learning Architect GreenBooks, India

James Higham Chief Strategy Officer Gamelearn, USA

www.greenbooks.co.in www.game-‐learn.com

today…

1.  Role of game-‐based learning in enhancing learning outcomes

2.  Example of a successful game-‐based learning module

3.  ROI of a game-‐based learning

How can you participate?

•  Respond to our poll

•  Ask questions •  Tweet with #gamelearn

meet Prasad

L&D Manager

works here

responsible for talent development

classroom

elearning

was able to train a wide range of audience

was able to standardize content

Prasad was a happy man

until

BIG boss

questioned on…

Learner’s motivation & readiness to apply

?

Learner’s emotional engagement with content

?

Business impact and ROI on Training Investment

?

made him uncomfortable

Investigate for

insights

focus group with few participants

Priya

Ms. Performer

1. Poor engagement & interactivity

elearning module looks like this

•  Boring •  No challenge, •  No feedback, •  No recognition, •  Visuals have no meaning and doesn't reflect real

world •  No fun •  Goal is just to complete

•  less productive •  kills time •  distracted

Not Engaged

•  more productive •  willing to dedicate more time

and effort to learn •  willing to try out new things

•  less productive •  kills time •  distracted

Engaged Not Engaged

2. Not attained skill proficiency

what she wants: (﴾ more skill practice and less knowledge absorption )﴿

knowledge absorption

skill practice

training flow

knowledge absorption

skill practice

what she gets: (﴾ more knowledge absorption and less skill practice )﴿

training flow

training flow

3. Poor retention

source:  Ins+tute  of  applied  behavior  science  

0

25

50

75

100

info

rmat

ion

reca

ll pe

rcen

tage

78%

advanced simulations

Expected level of retention

source:  Ins+tute  of  applied  behavior  science  

0

25

50

75

100

lectures reading audio visual

info

rmat

ion

reca

ll pe

rcen

tage

5% 10%

20%

Actual level of retention

classroom

workplace

No learning transfer

gathered his

insights

If the learner’s are engaged

learn & practice

apply skills on-‐the-‐job

business impact

ROI

he decides to

1.  Increase learning engagement

2.  Improve skill proficiency

3.  Enhance retention

but how?

Introducing…

predicts that by 2015, 40% of global companies will use gamification as a primary mechanism to transform business operations

Gartner also predicts 80% of current gamified applications will fail to meet business objectives, primarily due to poor design.

Gamification is the use of game thinking and mechanics in a non-‐game context, like learning, to inspire employees to get engaged in the learning process.

Gamification

Simulation

A realistic, controlled-‐risk environment where learners can practice specific behaviors & experience impacts of their decisions

Gamification + Simulation =

Learning Game

Two types of gamification

Structural Content

Source: adopted from Karl Kapp

Structural Gamification – use of game-‐elements to propel a learner through content with no alterations or changes to the content -‐  points -‐  badges -‐  leaderboards

Content gamification – use of game thinking to alter content to make it more game-‐like with specific learning objectives in mind -‐  challenge -‐  story -‐  characters -‐  missions

Gamification elements that aid learning

1.  Story 2.  Challenge 3.  Mystery

4.  Characters 5.  Challenge

6.  Levels

Source: adopted from Karl Kapp

7.  Feedback 8.  Replayability 9.  Freedom to fail

10. Aesthetics 11. Time

12. Reward structure

Optimal Playing Experience

Frustrating

Boring

Challenge

Skill

too hard/ confusing

too easy

flow  

Optimal Playing Experience

Frustrating

Boring

Challenge

Skill

too hard/ confusing

too easy

•  achievable  tasks  •  clear  goals  •  hands  on  •  make  decisions  •  solve  a  problem  •  surprise  •  complexity  •  novelty  •  fantasy  

Poll 4

spaced repetition & retrieval practice (﴾2 powerful ID Concepts)﴿

In spaced repetition, short bursts of learning delivered over recurring

In retrieval practice, when a learner answers knowledge and scenario/

intervals are far more effective than massed learning

situational review questions, it has a tremendous impact on long term  

retention and accelerated application.  

All this sounds great. But…

1)﴿  Will adults play and learn? 2)﴿  Will gender matter? 3)﴿  What’s the future trend? 4)﴿  What’s the impact?

1)﴿  Will adults play and learn? 2)﴿  Will gender matter? 3)﴿  What’s the future trend? 4)﴿  What’s the impact?

average age of a gamer is 34

1)﴿  Will adults play and learn? 2)﴿  Will gender matter? 3)﴿  What’s the future trend? 4)﴿  What’s the impact?

43% of gamers are women

1)﴿  Will adults play and learn? 2)﴿  Will gender matter? 3)﴿  What’s the future trend? 4)﴿  What’s the impact?

2010 2012 2014 2016 2018 2020 2022 2024

of workforce today is Gen Y/ Millennial 30% by 2014

2010 2012 2014 2016 2018 2020 2022 2024

of workforce in 10 years will be Millennial 75% by 2024

Your workforce is changing

1)﴿  Will adults play and learn? 2)﴿  Will gender matter? 3)﴿  What’s the future trend? 4)﴿  What’s the impact?

Source: A Meta-‐Analytical Examination of the Instructional Effectiveness of Computer-‐Based Simulation Games”, [2011], Tracy Sitzman.

games are wonderful ways to learn

serious games is serious business

Classroom vs elearning vs game learning

ü  highly engaging ü  full of content ü  safe places for risk taking and failure ü  motivational for players to persevere ü  centered around problem solving ü  flow state ü  fun

well designed learning games are:  

An example of a serious game

6 most advanced negotiation simulators

Leaderboards

Compelling characters to interact

A great mentor to help you navigate

Quest to achieve

Design proposal from scratch

Receive personalized feedback

Results

results from over 30,000 learners around the world  

A case in point

•  Increased confidence in selling skills •  Shortened sales cycles •  Improved win/loss ratios •  Increased revenue per transaction •  More favorable agreement terms between buyer and

seller •  Improved sales behaviors in specific skill areas

Now he knows

GreenBooks Learning Solutions, founded in 2008, is an innovative corporate learning design firm that offers:

•  Game based learning •  Business writing & business conversations •  ROI & measurement consulting

GreenBooks consultants help organizations better allocate human capital investments through strategies that allow for faster, more accurate, data-driven decision-making. 200+ medium and large organization in the country have relied on our services to address their training requirements. Drawing from our global partnership (ROI Institute, USA, Forum) we bring a strong understanding and expertise in assessment, content development, training, technology and measurement to help our clients drive greater ROI on L&D investments.

About GreenBooks we care for learning

get started Shyam Sunder ss@greenbooks.co.in +91 – 9566 100 400

www.greenbooks.co.in