www.futerra.co.uk

DESIS26/09/13

Henry Hicks@hicksy@futerrawww.futerra.co.uk

www.futerra.co.uk

Make sustainable development so desirable it becomes normal

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Our Clients

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—Transform business—Tell Stories—Activate communications

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You are here

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Alan Moore No Straight Lines

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Human history becomes more and more a race between education and catastropheHG Wells

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Human history becomes more and more a race between education creativity and catastropheHG Wells

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The future is here. It’s just not equally distributed.

William Gibson

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The business value of sustainable lifestylesSurvey findings

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Who’s leading?

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Are consumers interested?

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Where’s the value?

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Where’s the value?

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Are businesses interested?

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What are the barriers?

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What action’s needed?

1. Creating new products and services

2. Making sustainable lifestyles core to brand

3. Changing business models

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+ Storytellers+ Problem Solvers + Design thinkers+ Entrepreneurs + Business people + Behaviour changers

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Thank you

Henry Hicks@hicksy@futerrawww.futerra.co.uk