From Passion to Project: Building a Great Creative Team

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Transcript of From Passion to Project: Building a Great Creative Team

From Passion to Project

How to build more Creativity into your team-based consulting projects

Today’s Objectives

► How to a top team

► Learn insights into

a team

► Explore in your practice

Attracting a Creative Team

►Show them the “Ah Ha”

►Express how they will

make a difference

►Get them talking

10 Insights

for Selecting a Creative Team

1. Seek diversity and “love” for the project

2. Talent, smarts, and vision

3. Demonstrated commitment and pride in their craft

4. Availability, physical and mental

5. Acceptance of Ownership

6. Know-how and innovation

7. A builder’s eye

8. Maturity, judgment, humanity

9. Flexibility, Persistence

10. Creative Courage

Creativity Plus Hard Work and Risk-taking

Insights into enthusing a team

► Communicate, communicate

► Listen, listen; study, study, share, share

► Re-calibrate your plan’s target and content

► Test concepts with team, others

Insights into nurturing a team

► Think , implement in steps

► Expect surprises… leverage surprises

► Add and subtract as the project matures

► Stay close, stay the course, persevere

Now, It’s Your Turn…

To explore one of

9 Insights at your table.

www.createdinsanfrancisco.com

“Created in San Francisco” Mission

► Convince City and Bay Area decision-makers to support and fund a major program show-casing San Francisco’s Creative Leadership.

► Recognize and celebrate our desire and pride to live, work and create here.

One of the best things is that we have the amazing ability to take big, really big risks and not be afraid of making a mistake or failing, but just seeing it as a step along the path.

— Jack Dorsey, CEO, Twitter

.

Created in San Francisco

…nowhere is Creative Risk-taking more true, than in San Francisco.

Our Second “Gold Rush” is On!

Heritage of Creative Risk-Takers…

ARCHITECTS

► Joseph Eichler

► Art Gensler

► Julia Morgan

BANKERS/INVESTORS

► John Doerr

► A.P. Giannini

► Dee Hock

► Tom Perkins

► Warren Hellman

CLOTHING/RETAILERS

► Don Fisher

► Levi Strauss

► Cyril Magnin

► Howard Lester

DEVELOPERS/CONSTRUCTION

► Stephen D. Bechtel

► Henry Kaiser

► Charles Crocker

► Joseph Strauss

Diverse Creative Innovators…

BRANDING

► Walter Landor

► Hal Riney

FILM INDUSTRY

► Francis Ford Coppola

► Clint Eastwood

► John Lasseter

► George Lucas

ENVIRONMENTALISTS ► John Muir HUMANITIES ► Mimi Silbert FOOD & BEVERAGE ► Domenico Ghirardelli ► Robert Mondavi ► Alfred Peet ► Alice Waters

with courage to take smart risks… ► Robert Oppenheimer ► Ernest Lawrence ► Gordon Moore ► Craig Newmark ► Carol Bartz ► Mark Benioff ► Scott Cook ► Ray Dolby

► Ray Jacuzzi

► Andrew Hallidie

► Scott McNealy

► William Hewlett

► David Packard

► Elon Musk

► Randolph Hearst

…to Achieve Worldwide Success

They Established San Francisco as The City of Diverse Creativity and Risk-taking…‟Creative Courage”

OUR PLAN:

Embrace, Promote, Educate, Celebrate

San Franrisko…. The City of Creative Courage

San Franrisko… The City of Creative Courage

Please explore at your tables….

What are some examples of

“Creative Courage” in your

industry and consulting practice?

My New Novel… ► A story about “Creative Courage” in

action…

► Get a signed copy today, for $12.00

► Sign up to get a free short story

New & Improved!