Forrester & Perficient on SharePoint as a Social Business Platform

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Guest speaker Rob Koplowitz, Vice President, Principal Analyst at Forrester Research, Inc., and Rich Wood, Director, National SharePoint Practice at Perficient took a look at SharePoint as a social business platform and discuss related topics, including: • Perception of SharePoint’s social business capabilities prior to the new release • How is enterprise social defined today • Understanding the value of social business as it pertains to SharePoint • How the cloud and Yammer fit into the equation • Microsoft’s direction for enterprise social and the social business roadmap

Transcript of Forrester & Perficient on SharePoint as a Social Business Platform

Perficient & Guest Forrester on SharePoint as a Social Business Platform

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Perficient is a leading information technology consulting firm serving clients

throughout North America.

We help clients implement business-driven technology solutions that integrate

business processes, improve worker productivity, increase customer loyalty and create

a more agile enterprise to better respond to new business opportunities.

About Perficient

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• Founded in 1997

• Public, NASDAQ: PRFT

• 2012 revenue of $327 million

• Major market locations throughout North America• Atlanta, Austin, Charlotte, Chicago, Cincinnati, Cleveland, Columbus, Dallas, Denver, Detroit, Fairfax,

Houston, Indianapolis, Minneapolis, New Orleans, Northern California, Philadelphia, Southern California, St. Louis and Toronto

• Global delivery centers in China, Europe and India

• ~2,000 colleagues

• Dedicated solution practices

• ~85% repeat business rate

• Alliance partnerships with major technology vendors

• Multiple vendor/industry technology and growth awards

Perficient Profile

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Business Solutions• Business Intelligence• Business Process Management• Customer Experience and CRM• Enterprise Performance Management• Enterprise Resource Planning• Experience Design (XD)• Management Consulting

Technology Solutions• Business Integration/SOA• Cloud Services• Commerce• Content Management• Custom Application Development• Education• Information Management• Mobile Platforms• Platform Integration• Portal & Social

Our Solutions Expertise

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Perficient is one of the strongest, largest, most trusted SharePoint partners in the United States.

• 200+ professionals in the SharePoint practice area• Leader in cloud-based SharePoint Online implementations• 500+ SharePoint projects• One of 20 companies worldwide on Microsoft Partner Advisory Council

for SharePoint• Hired by Microsoft to build SharePoint 2010 demo for Microsoft

Technology Centers (MTC) • Early access to software and training via Product Group relationships• Defined competencies in infrastructure, development, design, and

strategy• Strong partnerships with Nintex, NewsGator, AvePoint, Telligent,

Metalogix, and Yammer

Our SharePoint Expertise is #1

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Rob Koplowitz, Vice President, Principal Analyst serving CIOs at Forrester Research

Mr. Koplowitz serves CIO professionals with research in the areas of information workplace and collaboration strategy. Rob delivers strategic guidance, helping enterprises define enterprise solutions that drive efficiency and competitive differentiation. His current research focuses on core elements of collaboration strategy, including collaboration platforms, workspaces, and enterprise social strategy.

Rich Wood, Director of National SharePoint Practice at Perficient

Rich has been planning, designing, and building enterprise solutions for intranets, extranets, and public internet sites since 1997. A veteran of both the SharePoint partner community and Microsoft itself, Rich has deep experience in information architecture, user experience, social collaboration, and enterprise architecture and technology strategy.

Our Speakers

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• Perception of SharePoint’s social business capabilities prior to the new release

• How is enterprise social defined today• Understanding the value of social business as it pertains

to SharePoint• How the cloud and Yammer fit into the equation • Microsoft’s direction for enterprise social and the social

business roadmap

Agenda

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Context: How SharePoint Got Social

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Notes & Tagging

People Search

Interests & Expertise

My Site / Activity Feed

What did we have?“ Communities” Out of the Box

Communities

Search

Sites

Composites

ContentInsights

SharePoint 2010

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My Site / Activity Feed

What did we have?“ Communities” Out of the Box

Communities

Search

Sites

Composites

ContentInsights

SharePoint 2010

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People Search

My Site / Activity Feed

What did we have?“ Communities” Out of the Box

Communities

Search

Sites

Composites

ContentInsights

SharePoint 2010

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Notes & Tagging

People Search

My Site / Activity Feed

What did we have?“ Communities” Out of the Box

Communities

Search

Sites

Composites

ContentInsights

SharePoint 2010

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Notes & Tagging

People Search

Interests & Expertise

My Site / Activity Feed

What did we have?“ Communities” Out of the Box

Communities

Search

Sites

Composites

ContentInsights

SharePoint 2010

MOSS 2007 Launches

Customer Feedback

Product Development

SPS 2010 Launches

The Social Market Changes Rapidly. SharePoint? Not so much.

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Consumerization of IT

users are consumers

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Consumerization of IT

users are consumers

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Consumerization of IT

users are consumers

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Consumerization of IT

users are consumers

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Consumerization of IT

consumers want NOW

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• Social SharePoint was inevitable• SharePoint is where documents live

– Collaboration– Content management

• Social tools connect people to:– Documents– Document authors (other people)– Experts– Ideas

SharePoint and Social Business

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Functionality Enhancements

Microblogging

Social Communities

@targeting &#tagging

Mobile Apps

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Functionality Gaps

Advanced Analytics

Knowledge Networks

Gamification

Ideation

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SharePoint 2013 & Yammer Today

Microblogging

Social Communities

Mobile Apps

Advanced Analytics

Knowledge Networks

Gamification

Ideation

@targeting &#tagging

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Poll 1

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Poll 2

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Poll 3

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Poll 4

Making Leaders Successful Every Day

SharePoint as a Social Business PlatformRob Koplowitz, Vice President, Principal AnalystSend questions to @rkoplowitz

March 27, 2013

In our global business world, being able to share content, communication and expertise

across geographic and organizational boundaries is critical

© 2013 Forrester Research, Inc. Reproduction Prohibited

Enterprise social is at a tipping point

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© 2013 Forrester Research, Inc. Reproduction Prohibited

Expectations for social are critical

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© 2013 Forrester Research, Inc. Reproduction Prohibited 33

Base: 9719 global information workers who use a computer for work at least weekly

Social services are fast becoming critical tools for knowledge workers

Internal microblogging

Blogs for internal information sharing

Wikis for internal information sharing

Team document sharing sites

File sync, sharing, or online locker service

Employee intranet or company portal

Email

8%

11%

13%

21%

25%

58%

86%

Source: Forrsights Workforce Employee Survey, Q4 2012

© 2013 Forrester Research, Inc. Reproduction Prohibited 34

SharePoint

Base: 9719 global information workers who use a computer for work at least weekly

Social services are fast becoming critical tools for knowledge workers

Internal microblogging

Blogs for internal information sharing

Wikis for internal information sharing

Team document sharing sites

File sync, sharing, or online locker service

Employee intranet or company portal

Email

8%

11%

13%

21%

25%

58%

86%

Source: Forrsights Workforce Employee Survey, Q4 2012

© 2013 Forrester Research, Inc. Reproduction Prohibited 35

Base: 153 IT decision-makers involved in evaluating, specifying, or administering SharePoint(percentages may not total 100 because of rounding)Source: August 2012 Global SharePoint Usage Online Survey

To date, not all workloads have delivered equally

29%

20%

38%

22%

14%

15%

16%

10%

48%

48%

25%

18%

13%

7%

2%

4%

7%

5%

14%

9%

10%

20%

8%

6%

12%

20%

19%

39%

45%

44%

54%

58%

5%

7%

5%

13%

18%

14%

20%

22%Sites (portal/intranet)

Collaboration

Social

Custom internal-facing apps

Content management

Search

Custom external-facing apps

Insights (BI/analytics)

“Which SharePoint functions have you deployed and what is your level of satisfaction with them?”

No plans to deploy Planning to deploy Deployed, dissatisfied Deployed, satisfied Deployed, highly satisfied

© 2013 Forrester Research, Inc. Reproduction Prohibited 36

Where Yammer moves the needle

Innovation at the speed of cloud

© 2013 Forrester Research, Inc. Reproduction Prohibited 37

Where Yammer moves the needle

Innovation at the speed of cloud

Mobile first, platform independent

© 2013 Forrester Research, Inc. Reproduction Prohibited 38

Where Yammer moves the needle

Innovation at the speed of cloud

Mobile first, platform independent

Consumer-like user experience

© 2013 Forrester Research, Inc. Reproduction Prohibited

What it means

• Microsoft SharePoint is the centerpiece of many enterprises’ collaboration and content strategies . . .

• It can also be a critical system of record

• It has lagged the leaders in cloud, social and mobile

• But, recently acquired Yammer has been a highly disruptive leader in all three

• Will a strategy of increasing investment in SharePoint as back-end system of record and Yammer as a nimble innovative interaction layer result in 1+1=3?

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Thank youRob Koplowitz

+1 650.581.3063

rkoplowitz@forrester.com

@rkoplowitz

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Microsoft’s Perspective

Users live here…

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Microsoft’s Perspective

Documents live here…

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Microsoft’s Perspective

Data lives here…

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Microsoft’s Perspective

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See for yourself at the SharePoint blog…

But here’s how we read it:

Where Microsoft is Going

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• Yammer + O365 = Cloud is King• Single Sign On across the Microsoft cloud• Social functionality enabling and complementing Office

Web Apps• The vision of a productivity platform includes line of

business applications– Microsoft’s CRM suite is first, easiest– Yammer connections (Salesforce, etc) won’t go away

Where Microsoft is Going

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On-Premise Implications

• Yammer App in Office Store• Single Sign On between Yammer and your on-premise

deployment • Microsoft recommends SharePoint 2013 Newsfeed – is it

good enough?

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• Enable Yammer groups with Yammer App?– Yammer full experience will not be available– and that probably

means apps (Badgeville, etc.)

• SharePoint 2013 Newsfeed – Good enough for basic social collaboration– Analytics are lacking– Deeper social features (ideation, gamification, etc.) are lacking– Third-party products like NewsGator should remain a preferred

option

On-Premise Options

Questions?

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