Post on 13-Jan-2016
Fitness Downloads
Busy schedules and limited free time have seen many
people turning to at-home workouts, making fitness
downloads a reward with high-value to both fitness
novices and health enthusiasts.
Recipients of this reward will receive their choice of a
valuable on-the-go workout.
• Over 200 audio workouts available
• Compatible with modern MP3 devices
• Wide range of workout categories and levels
• Website also provides additional health tips
Digital RewardsOnline Power, Real-World Reach
Women will likely be the largest target of this product. However, for wellness initiatives, both adult women and men could benefitfrom Fitness Downloads and the accompanying platform, FitClub.
•Number of U.S. Health Clubs: 30,500 in 2012. (International Health,
Racquet & Sportsclub Association)
•Total U.S. Health Club Industry Revenues: $21.8 billion in 2012.
(International Health, Racquet & Sportsclub Association)
•The average age of sports club member is 39.5 years. (International
Health, Racquet & Sportsclub Association)
•Consumers paid an average of $41.47 in monthly dues for their
memberships. (International Health, Racquet & Sportsclub
Association)
Why Choose Fitness Downloads?
Digital RewardsOnline Power, Real-World Reach
What is a Fitness Download Card?
The Reward
The back of the reward card clearly displays the reward
the user will receive.
The Design
The front of the card features your logo and custom
artwork printed in full color.
The Code
Users enter their unique reward code on the website and
follow the on-screen instructions to redeem their reward.
The Website
This is the website address that users will visit to redeem
their reward.
Digital RewardsOnline Power, Real-World Reach
Customers receive your offer
via a branded card or
product.
They visit the website
provided and enter their
reward code.
They select the workout
they would like to
download from the
available options.
How It Works
Customers enjoy their gift
courtesy of your brand.
Digital RewardsOnline Power, Real-World Reach
In a connected world, branded user experience is
everything. By carrying branding throughout the
process to redeem the reward, you can extend your
brand’s presence in every detail of the promotion.
By incorporating a fully skinned accompanying
redemption experience, your company can easily
implement cross-channel touch points in a
creative, layered campaign.
• The redemption website can be branded with
your logo and messaging.
• Redemption process can be optimized for most
mobile devices and tablet computers.
• Full landing pages also available to extend your
branding and messaging.
Branded User Experience
Digital RewardsOnline Power, Real-World Reach
Digital Rewards work anywhere and everywhere. Super
versatile, all you need is a code to deliver a successful
solution for your brand.
Online Campaigns – Cut costs even further and include
reward codes in emails or provide them for completed online
purchases or desired actions.
On Packaging – Easy and inexpensive to implement, codes
can be printed within packaging, as a label on packages and
beyond.
At The Register – Reach customers at the transaction level
by delivering codes on receipts or via Catalina coupons at
the register.
Direct Mail – When you print codes on direct mail, the total
cost of a rewards campaign could be less than the cost of
shipping any other item.
Beyond Cards
Digital RewardsOnline Power, Real-World Reach
Promotional Uses
Digital RewardsOnline Power, Real-World Reach
Targeting The Right Audience
Many industries can benefit from Fitness Download
Cards. They are a particularly good fit for Retail, CPG
and Entertainment but also Universities, Banking
and Travel & Tourism as a strong gift with purchase,
on-pack or in-pack or event giveaway.
Widely desirable and of high-perceived value, this
reward can be used to target adults of all ages.
Compact and inexpensive to distribute, Fitness
Download Cards are great for:
•In-store giveaways
•Gift-with-purchase
•On-pack or in-pack premiums
•Event offering
•Job fairs
•Employee Incentives
..and more!
Digital RewardsOnline Power, Real-World Reach
Digital Reward Cards have powered promotions for some of the world’s most well-known and respected
brands spanning all industries.
In Good Company
Digital RewardsOnline Power, Real-World Reach