Film case studies

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Film Production Companies Case

Study20th Century Fox & Bwark

By Tina Hartnell

20th Century Fox20th Century fox is owned by chain pioneer William Fox.He begun the corporation in 1915 and it was a merging company from two companies he had established in 1913 ‘The Greater New York Film Rental and Fox Office Attraction Company. 20th Century Pictures was an independent Hollywood motion picture production company created by Joseph Scheneck in 1933.

The company introduced Cinemascope in 1953.The company is notable for its westerns such as My Darling Clementine.Other films the company is famous for include The Grapes of Wrath, How Green was my Valley, The song of Bernadette.Famous spectaculars of the company include The King and I, The longest Day, Cleopatra, Those magnificent Men in their Flying Machines and The sound of Music.

Home AloneThe film was released in 16th November 1990 in the USA.The film was followed with the successful sequel ‘Lost in New York’The film had a film trailer to advertise the film.

• Budget - $15,000,000• Gross - $285,761,243• Profit - $270,761,243• Director – Chris

Columbus• Writer – John Hughes• Starring – Macaulay

Culkin, Joe Pesci, Daniel Stern.

Some other Companies involved in the film…Production:

Hugh entertainmentTwentieth century sox film corporation

Distributors:Twentieth century sox film corporation20TH Century fox20th century fox Australia, Netherlands, Sweden, de Chile, Argentina etc.Fox filmCentox filmSF Home EntertainmentFox videoGativideoNational broadcasting company

Home Alone Merchandise

You can buy t-shirts, wristbands, voice recorders, dolls, ornaments and much much more.

The film is available on…

DVDBlu rayVideo on Demand - NetflixYouTube video (22,588 views)

Home Alone and Social media sites…

The Facebook page for the film has 12,000,000 likes.

An unofficial Home Alone Twitter page has 1,022 followers

Bwark Productions

This is a small UK based film production company.It was founded in 2004 by Iain Morris and Damon Beesley.Their credits include Jimmy Carr live performances, The big fat quiz of the year and The inbetweeners.

The Inbetweeners MovieThe film was

released on August 17th 2011 in the UK.The films sequel Inbetweeners 2 is due in cinemas on 6th august 2014 in the UK and Ireland.

Budget - $3,500,000 Gross - $86,051,320Profit - $82551320Director – Ben PalmerWriters – Iain Morris, Damon BeesleyStarring – James Buckley, Blake Harrison, Joe Thomas, Simon Bird.

Some other Companies involved in the film…Production:

Bwark ProductionsFilm4Young Films

Distributors:Bir FilmARP SelectionAurumBelga FilmsEntertainment Film distributorsEntertainment One BeneluxFrench Connection filmsGolden village Pictures

Kino SwiatMvp EntertainmentMaple PicturesSquare on entertainmentVillage Roadshow Wrekin Hill EntertainmentChannel 4 DVDEntertainment One BeneluxFilm1Front Row Filmed EntertainmentNoori PicturesTanweer FilmsUniversum Film

The film is available on…

DVDBlu rayVideo on DemandYouTube

The Inbetweeners movie and Social media sites…

The Facebook page for the film has 151,000 likes.

An unofficial Home Alone Twitter page has 45.5k followers.

The film was marketed to a the British public through teaser trailers and film posters to create hype and create and enigma to entice the audience.

The film was marketed all around the UK through many different platforms such as Cinema, Television, Radio, posters and Magazines.

The movie has released a soundtrack.

The Movie is a spin off from the popular television series.

Marketing

AudiencesThe primary audience for the film were those who watched the TV series who were mostly 15-25 years who would have just started or finished sixth form and who would be moving onto or leaving university. The film was released in the summer holidays as this allowed the intended audience to go and see the film. The DVD was released at Christmas time so was available to buy as a Christmas present.

Suburban cinemas such as Kent and Crawley featured in the top ten cinemas that showed this film.

The film set a new record for the most successful opening weekend ever achieved by a comedy film in the UK overtaking Bridget Jones and The hangover Part 2.