FAIR TRADE CERTIFIED THE BENEFITS OF TAP INTO THE POWER ... · STRONGER TIES. BETTER COFFEE....

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Transcript of FAIR TRADE CERTIFIED THE BENEFITS OF TAP INTO THE POWER ... · STRONGER TIES. BETTER COFFEE....

STRONGER TIES. BETTER COFFEE.• Reach your sustainability goals

• Increase consumer trust

• Maintain a stable supply of high-quality coffee

• Ensure that your coffee is produced responsibly: no harmful pesticides, no GMOs, and no child or forced labor

BEST PRACTICES. IMPROVED LIVES. • Sustainable livelihoods for farmers

• Reliable prices farmers can count on

• Safe working conditions

• Fair Trade Premium funds to reinvest in communities

INSPIRED CUSTOMERS. ROBUST SALES. • Tell your story with point-of-sale materials, including cup sleeves,

shelf talkers and table tents

• Access to hundreds of free photos and authentic farmer stories

• A social media network of 300,000 and growing

• Turnkey marketing programs and employee education materials

FAIR TRADE CERTIFIED™

TAP INTO THE POWER OF FAIR TRADE

Fair Trade is the most broadly purchased consumer certification behind Organic. – 2015 National Drinking Trends Report, NCA

During Fair Trade Month (October), a national coffee company’s Fair Trade campaign generated a 27% sales lift among their top grocery customers.– Keurig Green Mountain

27%

55% of consumers now recognize the Fair Trade logo.

GREAT BRANDS. GOOD COMPANY. Join these great brands to amplify the impact of Fair Trade

• Cup Sleeves, Set of 6 designs.• 2” x 2” Stickers w/back print.

• 6” x 6” Info Card.

• 3” x 4” Shelf Talker

THE BENEFITS OF

FAIR TRADE ARE

POWERFUL FOR

YOU, FARMERS,

AND

YOUR CUSTOMERS.

WHY OUR BRANDS

AVAILABLE PRODUCTS

CONTACT