Facebook for Business

PERRY D. LEWISVICTORIA PETERSEN

GEEKS ON GRAND

The Road to Social Media Success

Facebook for Business

Layout of your

Business Page

Page Architecture

Admin Panel

Business Page Header

Layout of your

Business Page

Page Architecture

The Timeline

Pin a Post to the Top of Your Page

Facebook Timeline

Highlighting a Post

Facebook Timeline

Hello, Highlights!!

“Likes”

Interaction

Growing Your Page

“Likes”

Growing Your Page

“Likes”

Growing Your Page

Vanity URLs

“Likes”

Growing Your Page

Interaction

Growing Your Page

Interaction

Interacting as “Your Page”Growing Your Page

Interaction

Interacting as “Your Page”Growing Your Page

Interacting as “Your Page”

Strategies

Content Marketing

General Strategies

Content Marketing

General Strategies

Content Marketing

Strategies

Content / Editorial Calendar

Goal Content Method / Type Audience(s) Brand Messages

Content Marketing

Strategies

Content / Editorial CalendarContent Marketing

Strategies

Content / Editorial Calendar

Advanced Management Tools:

TweetDeck – Software Download HootSuite – Online Software

Content Marketing

Relevant Search – at last!!

Facebook’s Graph SearchFacebook’s Graph Search

Facebook Page Guidelines

http://www.facebook.com/page_guidelines.php

Lessons Learned – FB Studio

http://www.facebook.com/FacebookStudio

Further Resources

“Spring into SEO” Series A Three-part series of workshops

focusing on Search Engine Optimization

First of the series will be held in March: “SEO for Websites”

Upcoming Workshops

Perry D. LewisVictoria Petersen

www.geeksongrand.com

970.533.9926

Facebook for Business

February 28, 2013