#WHATSHOULDWECALLEYEGLASS ADVERTISEMENTS

ADVERTISEMENT #1

PEARLE VISION GLASSES

QuickTime™ and a decompressor

are needed to see this picture.

ADVERTISEMENT #2

FOR EYES GLASSES

QuickTime™ and a decompressor

are needed to see this picture.

Targeted AgePearle Vision

Both female and male young adults, middle-high income earners

QuickTime™ and aGIF decompressor

are needed to see this picture.

Targeted AgeFor Eyes

Mostly women, all ages and sexes from young adults+, low - high income earners.

QuickTime™ and aGIF decompressor

are needed to see this picture.

General Public’s Perspective Pearle Vision FOr eyes

QuickTime™ and aGIF decompressor

are needed to see this picture.

QuickTime™ and aGIF decompressor

are needed to see this picture.

TYpical ads for this product

QuickTime™ and aGIF decompressor

are needed to see this picture.

Controversial? MIsrepresentation?

QuickTime™ and aGIF decompressor

are needed to see this picture.

- ‘isTs’ and hidden messagesSexist, agist

QuickTime™ and aGIF decompressor

are needed to see this picture.

How do you feel about it?very persuasive

QuickTime™ and aGIF decompressor

are needed to see this picture.

negative or positive impact on the product?

QuickTime™ and aGIF decompressor

are needed to see this picture.

which ad sells better?

QuickTime™ and aGIF decompressor

are needed to see this picture.

QuickTime™ and aGIF decompressor

are needed to see this picture.

American culture

QuickTime™ and aGIF decompressor

are needed to see this picture.