Post on 14-Jan-2017
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Ethnography in Odd PlacesCarol Smith, Thyra Rauch and John Schrag
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Be Present• Go where they are• Inherent challenges• Space• Time• Conditions
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
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Preparation
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Planning is Power• Who you are meeting• What gear to bring• Logistics• Where you are meeting • How to get there • How to get to next location• Walk path or map all details
• Plan for bio breaks
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Gear To Bring• Pockets• Pens and notepad• Recording Equipment• Water, Clif Bar (crushable)• Wallet (with cash)• Extension cords, extra batteries, etc.
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Pockets• Breathable travel vest• Easy access to:• Small gear• Two pens• Small notepad• Water bottle, snack
• Ability to be hands free• Climbing• Gear protection
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Case Study: Race Track
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
High Quality Personal Protection
Fiberglass – lightweight & not affected by temp
Toe, Ankle and Dirt Protection
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Adapt and be Open to Experience
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Engineer ≠ Engineer
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Outdoor Observations• Dress for comfort• Rain/Snow• Waterproof shoes• Page protectors for paper• Layers of non-cotton clothing
• Hot• Sunscreen/hat
• Cold • Hat/gloves• Layers of non-cotton clothing
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
In their home…don’t make yourself at Home
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Kids, Pets, Chaos• Prepare for the unexpected• Allergic reactions• Kids • Clutter and cleanliness
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Physically Active Participants• Keep up!• Be prepared for the length of the study• or, a quick walk…
• Sound considerations • Stay mobile with small technology• Get close to participant without being too close
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Public Spaces• Everyone may feel compromised • Be aware• Create/find smaller spaces• Speak quietly if possible
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Etiquette Meets Research• Technical tradeshow• Dinner• Spontaneous research
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Breath …
thenReact
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Interruptions• Allow reasonable ones (phone, bio, etc.)• Incessant external or nearby noises• Pets, kids, etc.
• Case Study: Help desk and noise level
• Consider rescheduling/cancelling
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
The Show Must Go On• Loss of power, or no power• Paper printouts• Battery power (limited)• back-up power generator
• No connectivity• Phone tether• Offline solution
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Prepare for the Unexpected• A virus attack. Whoops! Plans change• Observations mobile instead of in an office
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
When we become the “Representative”• Facing angry customers• Coming into critical situations• Help desk vs. research
• Check with the client rep to understand situation• Responding to change• Never a total loss – turn it into
learning experience
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Non-Observations• Work has been planned out “just for you”
• Case Study 1: • Planned: a site visit and observation of workers. • Actual: a meeting room with execs “explaining things”.
• Case Study 2: Multi-day installation
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Interrupting Observations
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#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Precautions• Participant behavior• Ride alongs• Paying attention to work• Equipment
• Environmental situations• Manufacturing• Animals
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
When It Doesn’t Go as Planned…• Case Study 1:• Planned: European conference with small participatory sessions • Actual: “Audience participation” not typical.
• Case Study 2: • Planned: Ethnographic research with users• Actual: Not allowed to speak with users or even observe them
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Upcoming Experiences• Where are you going?• What are your plans/questions?
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Summary• Be flexible and adapt• People• Conditions
• Be open to opportunities• Unexpected situations
• Go light and portable• Never miss an opportunity for• Food• Water• Bio-break
#UXPA2016www.uxpa2016.org
Session Survey: www.uxpa2016.org/survey/263 Conference Survey:
Contact UsCarol Smith, IBM• smithjc@us.ibm.com• @carologic
Thyra Rauch, IBM• trauch@us.ibm.com
John Schrag, Autodesk• john.schrag@autodesk.com• @jvschrag