Post on 12-Jul-2020
Click-through URLPlease provide destination URL for clicks for each ad size.
Submission Lead-TimeCreative materials should be submitted to advertising@equibase.com at least 3 business days prior to campaign launch.
Creative ContentEquibase does not allow any advertisement language which directly competes with products sold on Equibase.com or our owned and operated platforms. This includes but is not limited to video race replays, picks, selections and PPs. Approval of creative material is at Equibase’s discretion.
EquibaseEmail Blast
Product Specfications:
Platform:Equibase Opt-in Customer Email List
HTML VersionLinking URL and a single Image (GIF, JPG, PNG) or completed HTML with absolute image and linking URLs back to your own servers. Creative is often
approximately 600 pixels in width.
Text VersionThe HTML version will be distributed to the vast
majority of users. In the event that a user has opted out of HTML emails from their email provider, we can send a text only version. Please provide a version of
the email that uses only text.
Test Email ListProvide a list of email addresses who should receive
any test sends for approval purposes.
Subject LineWe recommend concise subject lines of less than 50
characters.
PreheaderThe preheader is displayed below the subject line in the message preview. Between 40-100 characters.
These product specifications follow the IAB’s Display Advertising Guidelines, where applicable.
These product specifications follow the IAB’s Display Advertising Guidelines, where applicable. advertising@equibase.com
Sponsor: Custom Subject Line!