Reframing a 50 Year-Old Philosophy - Ushering JFK Into the 21st Century !

Eric Clark - @EA_Clark!Eastern Nazarene College!April 9th, 2014!

– Seth Godin

“We have little choice, but to move beyond quality and seek remarkable, connected and new”

Meet the ENC #BrainTrust

Scott Levesque!Media Specialist!

!@InnProv

Erin McCoy!Librarian!

!@ErinLibrarian09

Eric Clark!Director of the CAS!

!@EA_Clark

Celisse Randolph!Res Hall Director!

!@Cberry21

How it all got started

#BrainTrust

The Goal?The Brain Trust was created to break down silos and build communication across campus to increase enrollment, retention, and the overall success of students, faculty and staff.!!In short, we want to leave our mark and make Eastern Nazarene College the best that it can be!

How do we make it work?

7 CharacteristicsEngaged

Integrate Social Into Everything We Do

Love Our Brand!

Collaborators

Listeners

Customer (student) Centric

Empowered to Make Change

Why?

Recruitment

Retention

Success

Barriers

Minimal buy-in

Lack of training/understanding

Where do we start?

Start Listening

Cool Things Happened

Jeff Kirksey!VP of Student Development!

!@JeffKirksey

Corey MacPherson!VP of Spiritual Development!

!@CoreyMacP

What’s Next?

Where do you start?

After the Session

Check out the “Social Employee”

Visit my website - ericalainclark.com

Follow me on Twitter - @EA_Clark