Post on 12-Jan-2016
EMEA Techshare 2009
The Future Begins
Avaya Aura™
A New Era of Business Communications
Avaya Aura™
A New Era of Business Communications
Roger JonesConsulting Engineer
EMEA Techshare 2009
The Future BeginsToday’s Business Realities
Extreme cost cutting
M&A, downsizings, closings
Eliminate complexity
2
Maintain and grow customer base
Be more agile than competitors
Emerge stronger for the future
EMEA Techshare 2009
The Future BeginsToday’s Business User Environment
Very demanding customers
Very demanding customers Not enough time Not enough time
Too much information Too much information
Limited budget and support Limited budget and support
Too much complexity
Too much complexity
EMEA Techshare 2009
The Future Begins
Technology getting in the way
The Business Challenge
Use communicationsUse communicationsinstead of communications using youinstead of communications using you
Serve customers better
Return to Real Time Faster, more strategic decisions
EMEA Techshare 2009
The Future Begins
Adaptable For different users, needs, industries Simple to use and deploy
Contextual How and where you work Analytics and intelligent assistance Business process integration
Multimodal Speech, mobile devices, PCs, phones Video, Web 2.0, collaboration, kiosks
Open Multivendor integration, no lock-in Industry standards (SIP, SOA, Web Services)
Business User Communications
EMEA Techshare 2009
The Future BeginsThe Communications Journey
NETWORK-CENTRIC
Enablers: Network
Business Benefit: Total Cost of Ownership,Operational Efficiencies
ORGANIZATION-CENTRIC
Enablers:Mobility, Collaboration, Video
Business Benefit: Customer Service,
Employee Productivity
USER-CENTRIC
Enablers: Web 2.0,
Personalization, Social Networks
Business Benefit: User Empowerment,
User & Business Productivity, CompetitiveAdvantage
Yesterday
Today Tomorrow
EMEA Techshare 2009
The Future Begins
A New Era of Business Communications
Reduce infrastructure costs
Deliver business agility
Secure loyal customers
Avaya Aura™
EMEA Techshare 2009
The Future BeginsThe Communications Journey
Application
Connection
Network
ISDN and TDM
IN/SS7Overlay
Pre 2000
Application
Connection
Network
H.323
CTIOverlay
2000 - Today
IPConnection
Network
Tomorrow
Peering andLoose Coupling
SIP
App App
SIP Presence
SOA
PeerCompose
Orchestrate
FlattenConsolidate
Extend
EMEA Techshare 2009
The Future Begins
Core Communication ServicesCore Communication ServicesCore Communication ServicesCore Communication Services
Collaboration and Interaction ApplicationsCollaboration and Interaction Applications
Communication InfrastructureCommunication Infrastructure
Perfo
rman
ce An
alyticsP
erform
ance A
nalytics
En
d to
En
d M
anag
emen
t Secu
rity an
d S
erviceability
En
d to
En
d M
anag
emen
t Secu
rity an
d S
erviceability
Mu
ltivend
or In
tegratio
nM
ultiven
do
r Integ
ration
Intelligent Access and Enterprise Application Integration
Intelligent Access and Enterprise Application Integration
Core Communication Services
SIP Application Server
Process Management
Session Management
Communication Management
Presence Management
Intelligent Access and Enterprise Application Integration
Access Devices
Communication Enabled
Productivity Apps
Communication Enabled
Enterprise AppsCollaboration and Interaction Applications
CommonUser
Interface
Group Collaboration
CustomerInteraction
Avaya’s Aura Architecturefor Business Communications
Communication InfrastructureCommunication InfrastructureCommunication Infrastructure
Phones, media servers, gateways, servers, session border controllers
EMEA Techshare 2009
The Future Begins
Avaya Aura ArchitectureIntelligent Access & Enterprise Application Integration
Communication Infrastructure
Collaboration & Interaction Applications
Core Communication Services
Perfo
rman
ce A
nalytics
Remote Mgt & Monitoring
Integrated Management
En
terprise, S
ervice Pro
vider,
and
3rd P
arty Mu
ltivend
or
Integ
ration
APIs, SDKs,
Dev Env
ApplicationEnablement
Group
one-XApps
ConferencingMessaging Video Interaction
MgmtInteractions
ProactiveContact
Self Service
ACD
User
CommunicationManager
Integrated Presence
App Enablement
Svr
SIP ApplicationServer
Session Management
Enterprise AppsProductivity Apps
SBCServersMediaServers GatewaysPhones
Office Phones
Mobile Clients
Speech Access
Access
PC’s
CMS Reporting
IQ Performance
Platform
En
d to
En
d M
anag
emen
t, S
ecurity an
d
Serviceab
ility
EMEA Techshare 2009
The Future Begins
11© 2007 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. Under NDA
Peer, Compose and OrchestratePBX
TransferConference
Bridge
TransferConference
Bridge
User ProfileDial Plan
CACSignaling
MediaRecords
User ProfileDial Plan
CACSignaling
MediaRecords
Dialer
ConferenceRoute
Observe
ConferenceRoute
Observe
TransferPromptCollect
TransferPromptCollect
ConferenceAuthorize
Record
ConferenceAuthorize
Record
TransferContactDetect
TransferContactDetect
User ProfileDial Plan
CACSignaling
MediaRecords
User ProfileDial Plan
CACSignaling
MediaRecords
User ProfileDial Plan
CACSignaling
MediaRecords
User ProfileDial Plan
CACSignaling
MediaRecords
User ProfileDial Plan
CACSignaling
MediaRecords
User ProfileDial Plan
CACSignaling
MediaRecords
User ProfileDial Plan
CACSignaling
Media
User ProfileDial Plan
CACSignaling
Media
ACD IVR Conf bridge
CommonSession
ManagementServices
User ProfileDial Plan
CACSignaling
MediaAccounting
User ProfileDial Plan
CACSignaling
MediaAccounting
Connection
NetworkSIP
App App
SIP Presence
SOA
EMEA Techshare 2009
The Future Begins
12© 2007 Avaya Inc. All rights reserved. Avaya – Proprietary & Confidential. Under NDA
Avaya Architecture RoadmapPlatform Evolution for Customers
Ecosystem
FutureToday
AE
SA
ES
AE
SA
ES
Vo
ice
Po
rtal
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ice
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Communication Services / One XCommunication Services / One XCommunication Services / One XCommunication Services / One X
Inte
llig
ent
Inte
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ent
Pre
sen
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rese
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Inte
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Inte
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Pre
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Co
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Cen
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Communications InfrastructureCommunications InfrastructureCommunications InfrastructureCommunications Infrastructure
CommunicationCommunication Manager ManagerCommunicationCommunication Manager Manager SESSESSESSES
CommunicationApplications
CommunicationApplications
BusinessApplications
BusinessApplications
SIP
SIP
Fo
un
dat
ion
F
ou
nd
atio
n
Ser
ver
Ser
ver
SIP
SIP
Fo
un
dat
ion
F
ou
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n
Ser
ver
Ser
ver
Vo
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Po
rtal
Vo
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Po
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Vo
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Vo
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Communication Services / One XCommunication Services / One XCommunication Services / One XCommunication Services / One X
Inte
llig
ent
Inte
llig
ent
Pre
sen
ceP
rese
nce
Inte
llig
ent
Inte
llig
ent
Pre
sen
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Co
nta
ct C
entr
eC
on
tact
Cen
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Co
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on
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Cen
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AESAESAESAES
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om
mu
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anag
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Fea
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Fea
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mu
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anag
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Fea
ture
Ser
ver
Fea
ture
Ser
ver
Avaya Aura Session ManagerAvaya Aura Session ManagerAvaya Aura Session ManagerAvaya Aura Session Manager
Communications InfrastructureCommunications InfrastructureCommunications InfrastructureCommunications Infrastructure
CommunicationApplications
CommunicationApplications
BusinessApplications
BusinessApplications
EMEA Techshare 2009
The Future Begins
Revolution in Communications Architecture
Flexibly connect users, applications and systems enterprise-wide
EnterpriseNetwork
CollaborationApps Video
AppsBusiness
Apps
AvayaNew York
AvayaLondon
NortelHong Kong
SiemensFrankfurt
Contact CentreMumbai
CiscoRome
Contact CentreChicago
Usersanywhere
AvayaLondon
NortelHong Kong
SiemensFrankfurt
Contact CentreMumbai
CiscoRome
Contact CentreDublin
Data CentresData Centres
SIP Trunking
Avaya Aura™Communication
ManagerNew York
AppsIntegrated
Avaya Avaya Aura Aura
Session Session ManagerManager
Avaya Avaya Aura Aura
Session Session ManagerManager
EMEA Techshare 2009
The Future BeginsTraditional Trunks
PSTN used to route calls between sites. Routing reasonably simple to manage.
Cost associated with each call across the PSTN.
Customers wish to minimize
PSTNPSTN
With N number of sitesN trunk groups need to be configured
Move to IP trunking on private infrastructure to reduce call costs
EMEA Techshare 2009
The Future BeginsPrivate IP Trunking
Systems are linked by private or Virtual private IP networks.
For each System to have full knowledge of each other routes need to be
programmed. Alternate and redundant routing is complex
MPLSIP
With N number of sites
N2 -N trunk groups need to be configured
EMEA Techshare 2009
The Future BeginsAvaya Aura Architecture
System Manager provides Centralized Network Routing
Policy defines Global Dial PlanCentralized SIP trunks allow local ISDN
to be reduced.
PSTNIP
PSTNIP
Systems are linked by SIP trunks, High density central trunking is supported
Each System has to only know how to route to ASM and PSTN, With N sites
2 N trunk groups need to be configured
SIP
Session Manager
EMEA Techshare 2009
The Future BeginsOrder from Chaos, Enterprise-wide
One enterprise multi-vendor dial-plan–Centrally managed–Simplified and secure–Easily integrate multi-vendor legacy systems with SIP gateways
Immediate cost savings from –Enterprise-wide on-net calling–Global least-cost routing–Call out from the best location–Share fewer central SIP trunks–Reduce location-specific trunking–Negotiate across service providers
Migrate incrementally–Move critical workgroups to core–Upgrade legacy systems when needed–Consolidate applications into data Centres
IT Benefits
Usersanywhere
AvayaLondon
NortelHong Kong
SiemensFrankfurt
Contact CentreMumbai
CiscoRome
Contact CentreChicago
Data CentresData Centres
SIP Trunking
Avaya Aura™Communication
ManagerNew York
AppsIntegrated
Avaya Avaya Aura Aura
Session Session ManagerManager
Avaya Avaya Aura Aura
Session Session ManagerManager
EMEA Techshare 2009
The Future BeginsBusiness Agility, Empowered People
One profile mapping each business user to their communications applications
–The same applications and number wherever people go, world-wide
–Quickly add different capabilities for different people and workgroups
Centralized communications–Unified communications & messaging–Video, web and audio conferencing–Connect stores and branches–Speech and video self service–Enterprise-wide reporting & analytics
Open application ecosystem–Common business application integration–Managed within enterprise data Centres
Business User Benefits
Shared Applications
SIP Trunking
Avaya Avaya Aura Aura
Session Session ManagerManager
Avaya Avaya Aura Aura
Session Session ManagerManager
EMEA Techshare 2009
The Future BeginsCustomer Service Everywhere
Enhance customer experience–Consistent brand image everywhere–Speech and video self service–Enrich stores and branches –Increased first-call resolution–Access to the right knowledge
Reduce enterprise costs–Voice Portal qualification, routing, self service, and reporting on any call
–Leverage experts across the enterprise–Route to the right agent when needed–Session Manager connects end-to-end with central control, eliminating “CTI pre-route” overheads and lowering TCO
Intelligent Customer RoutingCustomer Benefits
Waiting for you atthe airport…
Only $40.00/day!
SIP Trunking
VoicePortal
Avaya Avaya Aura Aura
Session Session ManagerManager
Avaya Avaya Aura Aura
Session Session ManagerManager
VoicePortal
EMEA Techshare 2009
The Future Begins
System ManagerSystem
Manager
Session ManagerSession Manager
ApplicationEnablementApplicationEnablement PresencePresenceCommunication
ManagerCommunication
Manager
Avaya Aura™
Scalable voice & video foundationSIP + Presence + Web ServicesOpen multi-vendor integrationMidsize to largest enterpriseSingle-site, branches, multi-site
Easy to purchase, install andmanage holistically
Evolutionary path protectingexisting investments
Comprehensive support and remote management services
Avaya one-X®
UC All Inclusive
Avaya Aura™
EMEA Techshare 2009
The Future Begins
StandardEdition
EnterpriseEdition
Rich Avaya solutions deliver business value today
Communication InfrastructureCommunication Infrastructure
Mu
ltivend
or In
tegratio
nM
ultiven
do
r Integ
ration
Packaged foreasy deployment
Communications Manager 5.2 Enhancements
Communications Manager 5.2 Enhancements
Intelligent Access and Enterprise Application Integration
Intelligent Access and Enterprise Application Integration
Understand and manage communications across the enterprise
Understand and manage communications across the enterprise
Extend UC and customer capabilities to every branch, store and office
Extend UC and customer capabilities to every branch, store and office
Empower workers everywhere with mobile, teleworker, web and desktop
“UC All Inclusive” solution
Empower workers everywhere with mobile, teleworker, web and desktop
“UC All Inclusive” solution
Serve customers better with market-leading multi-channel Self Service
and Contact Centre solutions
Serve customers better with market-leading multi-channel Self Service
and Contact Centre solutions
Enhance collaboration and save money with messaging, speech,
conferencing and video solutions
Enhance collaboration and save money with messaging, speech,
conferencing and video solutions
Lower TCO with Communication Manager SIP-based architectureLower TCO with Communication Manager SIP-based architecture
Core Communication ServicesCore Communication Services
Collaboration and Interaction SolutionsCollaboration and Interaction Solutions
Perfo
rman
ce An
alyticsP
erform
ance A
nalytics
En
d to
En
d M
anag
emen
t Secu
rity an
d S
erviceability
En
d to
En
d M
anag
emen
t Secu
rity an
d S
erviceability
Our architecture enables natural evolution into the future
Next Steps
EMEA Techshare 2009
The Future Begins
Thank YouThank You
This presentation is provided under Non-Disclosure agreement. All roadmaps are subject to change at Avaya’s discretion