Elephant Polo, Elephant Tango - Partnering with Large firms

Post on 01-Jul-2015

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Its challenging for large and small firms to figure out how to get started in a partnership. The best approach for entrepreneurs is to understand how a large firm thinks and acts, and try and be a solution to the large firms' problem as a way of getting the first joint client

Transcript of Elephant Polo, Elephant Tango - Partnering with Large firms

Elephant Polo, Elephant Tango:

How to play and dance with BigCo

HOW &

ARE DIFFERENT

YOU BIG CO

BIG COMPANY

YOU (& YOUR TEAM)

YOU (a little later)

Partnering

Product

Pricing

Promotion

Positioning

People

Perseverance

Just remember one thing...

Nigel Beck http://nigelbeck.com

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