Downtown Topeka meetings

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Downtown Topeka

Open for BusinessProducts/ServicesHoliday

DestinationReinforce

Strong Reach

$95/MonthNovember/December

On-Air Commercials

Contribute Bonus SpotsOnline Ad Schedule

GoalMinimum of

20 Businesses

DealsShoppingHoliday

Newspapers

33%Penetration

39,0002012

36,0002013

31,0002014

Manhattan Mercury 9,800 Circulation 31

%Penetration

Emporia Gazette6,355 Circulation 41

%Penetration

.com

WIBW Apps Smartphone: 4,062,999

Tablet: 664,487

8,580,056WIBW.com

Desktop: 1,990,506Smartphone: 1,500,426

Tablet: 361,638

Deals

FRIDAY

Deals

BLACK

Deals

Deals

Deals

MONDAYCYBER

DealsShoppingHoliday

Deals

RetailersGifts

RestaurantsServicesHoliday/Parties

ecommerce

Contests

Email Database

Cross Promotion

Holiday Season PackagesOnly $149 per month*

(November and December)Ad Message, Coupon or Flyer on the WIBW Holiday website. Message may be changed up to 4 times from November 25th thru

December 20th. *Creative provided by client. For WIBW produced

advertisement, add $30 per ad.

$95/Month+$50/MonthNovember/December

Both Websites

$750 PackageOne holiday season template commercial produced by WIBW. Commercial will run across WIBW and EIBW programming.

$1,200 PackageCustom produced commercial and schedule

starting at $1,200.

Questions

News Feed

The goal of News Feed is to show people the right content

at the right time.

January of 2015

Facebook implemented a major change that gives promotional

organic posts less visibility.

Paid Ads

Claim Your Business, it’s FREE

%60

Also Confirm with Bing and Yahoo

50% of searches are from Mobile Devices

Customer Reviews

88of Consumers Trust Online Reviews

as much as Personal Recommendations

Source: BrightLocal Annual Local Consumer Review Survey - 2015

%

Ratings and reviews can influence rankings.

5 or more Google reviewsGetting your 5th Google review

helps your ranking.

More than 5…Helps Inform Prospects

Review us on our Google+ Pageor on Yelp.com

THANK YOU from ______

yourwebsite.com

Customer Thank You Card

Unique VisitorsPages ViewedWhich Pages

Amount of TimeGeographic

Desktop vs. Mobile

It’s NOT Google

BEWARE!Google says: “Beware of SEOs that claim to guarantee rankings, allege a “special relationship” with Google, or advertise a “priority submit” to Google.”

AnalysisDigital

Thank You!

Contact Information

al.bonner@wibw.com(785) 221-7151 13marketing.com