Don't Spoil the Party - Denis Pilet from RocMe

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Transcript of Don't Spoil the Party - Denis Pilet from RocMe

No show on eventsDo you think there is a problem with no shows in our industry?

No show on eventsDo you think there is a problem with no shows in our industry ?

No show on events (internal)How high do you estimate the no show % for your internal events ?

No show on events (external)

How high do you estimate the no Show % for external events ?

Comparison internal/external

Some real figuresLast 5 events in Jan/Febr 2016

• New Year’s reception for Association members only (12%)• Workshop for members around new insights (17%) • Free fair for pharmacy specialists (31%)• Free Building networking event linked to BB (33%)• Free party evening for the sector (38%)

PS: all events were pre-registered events !!

Tips to minimize NO shows• Analyze who is NOT showing up

• Master attendee communication

• Set up a standby list

• Charge them later

• Set an expiry date

• Send a SMS the day of the event

Julius Solaris is the editor of EventManagerBlog.com and author of many books as well as the Annual Event Trends Report.

Have the right approach•Acknowledge that the problem exists•It is your reponsability to decrease

them

Julius Solaris is the editor of EventManagerBlog.com and author of many books as well as the Annual Event Trends Report.

“The Promise”

•Reduce NO shows and waste in the industry

•Joint Initiative launched in 2009•Followed by many other organizations•Use of the “Spoil-man” logo

The objectifs• Create public awareness • Initiative to be supported by the

complete industry !• Get professional organisations,

corporate companies & event agencies engaged to the cause

• Spread the word – post the links

4 mei 2009

How does it work ?• Adopt the Don’t Spoil the Party

principles• Put the Spoilman logo on the invitation• Keep track of no-shows at the event• Send a mail to the non-attendees to

invite them to donate• Non-attendees donate for the S.O.S.

Children’s Villages

Membership• Non-profit Associations, students and

private use: FREE

• Event Planners, Event Agencies, Corporate Companies: € 99 for 1 year € 249 for 3 years

“The Promise”• We do not ask big fees but we ask

you for your commitment and for telling the story and join forces.

• Your membership or donation is important to gather the necessary resources to enable us to take ‘The Promise’ to the next level.

Danny Stevens Founder & CEO ROCME

danny@rocme.eu