S

Is there an App for that?

Best Practices for Integrating Technology into Faith Formation

Diocese of Baton Rouge

ChCharlotte  McCorquodale,  PhD  Ministry  Training  Source  

www.ministrytrainingsource.org  

Today’s Workshop Part One: Technology Landscape

•  Social media and technology landscape and how to stay-up-to-date.

•  Examining technology and ministry resources.

Part Two: Social Media & Ministry

•  Best practices in using social media in faith formation and evangelization.

•  Examining the App options.

Part Three: Developing a Plan

•  Developing a plan for integrating technology into faith formation (what, who, how)

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TODAY’S DIGITAL HANDOUTS ON PINTEREST

Video Instructions for Signing Up a

Pinterest: Account  

https://www.youtube.com/watch?v=WN0kD4Bc4yI

   Follow charmccor on Pinterest:

https://www.pinterest.com/charmccor/

What has happened in the past 20 years?

S  Internet Users: 1995: 35 Million—2014: 2.8 Billion Mobile

S  Phone Users: 1995: 80 Million (1%) —2014: 5.2 Billion (73%)

S  Time Spent Per Day Using Digital Media 1995: 2.7 —2015: 5.6

How did you first hear the music?

How did you hear music primarily as a teenager?

S

Who, where, what?

How did you hear the

music when you were a teenager?

What do you hope we

talk about today?

S

Let’s Hear From You

Is there an App for that?

The Digital Mission Field

S  Accessible and Adaptive Websites

S  Immersive Multimedia

S  Easy and Secure E-commerce

S  Engaging Social Media

S  Innovative Mobile Technology

http://goo.gl/2Gi4PE

Transforming Parish Communications:

Growing the Church

1.  Why must the Church be present in new media to fulfill its mission? (What are the main reasons parishes have not fully embraced this new technology?)

2.  How can the Church best implement new media evangelization without over-burdening very busy parish priest and parish staff members?

3.  What are the essential things parishes need to know to begin utilizing digital media effectively?

Multiple Tools: One Mission Using the tools in one cohesive effort

Five-Step Process for Integrating Digital and Social Media

into Ministry  

I.  Make the Case---Create a Shared Vision of the Future

II.  Survey and Envision the “Digital Mission Field”---Creating Realistic Goals

III.  Establish and Educate Leadership---Organize Social and Digital Media Committee and Coordinator

IV.  Identify Audience, Message, and Media---Develop Implementation Plan

V.  Promote and Launch---Then Evaluate, Measure, and Repeat

FROM HERE….

….TO HERE!!

S

STEP 1 MAKING THE

CASE: CREATING A

SHARED VISION

Why???

Do I have to use technology in ministry?

S MESSAGE OF POPE FRANCIS FOR THE 48TH WORLD COMMUNICATIONS DAY

Communication at the Service of an Authentic Culture of Encounter

“The internet, in particular, offers immense possibilities for encounter and solidarity.  This is something truly good,

a gift from God.”

MESSAGE OF POPE FRANCIS FOR THE 48TH WORLD COMMUNICATIONS DAY

"The digital world can be an environment rich in humanity; a network not of wires but of people.”

---Pope Francis

MESSAGE OF POPE FRANCIS FOR THE 48TH WORLD COMMUNICATIONS DAY

Communication at the Service of an Authentic Culture of Encounter

“Because(it(is(so(different(from(mass(media(and(mass(communica2on,(social(media(is(crea2ng(a(

new(culture(on(this(Digital(Con2nent.(Young(people(use(it(as(their(first(point(of(

reference....The(implica2ons(of(that(for(a(church(which(is(struggling(to(get(those(same(young(

people(to(enter(our(churches(on((Sunday(are(staggering.((

If#the#church#is#not#on#their#mobile#device,#it#doesn’t#exist.#The#Church#does#not#have#to#change#its#teachings#to#reach#young#people,#but#we#must#

deliver#it#to#them#in#a#new#way.”(

US(Bishops(on(Social(Media(

18(

From 2010 USCCB Fall Meeting, “Social media: Friend or Foe, Google or Hornswoggle?”

What is my password? I love my

MAC! Come

Follow Me!

It’s about them…. 92%

24%

71% of Teens On Facebook

52%

41%

55%

84% 59%

All Teens 72%

S

http://www.pewinternet.org/fact-sheets/social-networking-fact-sheet/

http://www.pewinternet.org/fact-sheets/social-networking-fact-sheet/

Catholics Use of Social Media CARA, November 2012

!  Over 80 % of Catholics under 30 use social media. Nearly 3 million follow Catholic-themed blogs and half of Catholics unaware of Church's online presence

!  62% of adult U.S. Catholics, representing an estimated 36.2 million people, have a profile on Facebook;

!  58%of Catholics age 30 and under share content such as pictures, articles and comments at least once a week on social media; and nearly a third of all surveyed said they would like their pastors and bishops to blog

!  37 % of Catholics born before 1943 have a profile on Facebook, and that number climbs to 82 percent among Catholics born since 1982.

!  24% of Catholics 30 and under use Twitter, 15 percent are on LinkedIn, and 13 percent use Instagram.

S

What are the implications of

these stats for ministry?

Adult Faith Formation for the 21st Century

According to John Roberto, “We are experiencing a convergence of new information and communication

technologies with digital resources that are beginning to transform contemporary life and learning,

and have the potential to transform faith formation.”

Adult Faith Formation for the 21st Century

According to John Roberto, “We are experiencing a convergence of new information and communication

technologies with digital resources that are beginning to transform contemporary life and learning,

and have the potential to transform faith formation.”

Evangelize*

It’s not about this…..

It’s about this…..

It’s about them….

S

STEP 2: Survey and

Envision the “Digital Mission Field”---Creating

Realistic Goals

?

These are elements of a good plan...

#  Who is your audience? #  What do you need to

communicate? #  What technology tools does

your audience already use? #  What technology tools do you want to use

or feel comfortable trying? #  How can you test out your technology

tools? #  What is the ministry need that you want to

address?

Creative Tension: Identifying the Ministry Need

Vision: What we want

to do, goal, vision, etc…

What is the creative tension in your ministry that you wish/hope technology could be an

solution to closing the gap?

Current Reality: Where we are relative

to what we want…

Creative Tension And Closing the Gap?

Two options, we can either lower our standards (vision) or move towards our vision!

© 2004 Ministry Training Source

Options abound!

S

Understanding and keeping up with the

current technology and digital technology

landscape

Exploring & Sharing

S  Take time to reflect on the creative tension(s) in your ministry that you how technology can assist with?

S  Explore the Pinterest Pages on charmccor

S  Small Group Sharing: S  What resonated with your experience from the presentation? What challenged

you? What questions did it surface for you?

S  What is the creative tension that you hope technology can assist you and your parish in addressing?

S  What ideas or applications did you find in your review that you think would be helpful?

S  What do you believe it is important to share and with whom in order to build a shared vision?

This is making my head hurt!

Five-Step Process for Integrating Digital and Social Media

into Ministry  

I.  Make the Case---Create a Shared Vision of the Future

II.  Survey and Envision the “Digital Mission Field”---Creating Realistic Goals

III.  Establish and Educate Leadership---Organize Social and Digital Media Committee and Coordinator

IV.  Identify Audience, Message, and Media---Develop Implementation Plan

V.  Promote and Launch---Then Evaluate, Measure, and Repeat

S

STEP 3: Establish and

Educate Leadership---

Organize Social and Digital Media

Committee and Coordinator

36

S

What makes a great parish website????

www.yourparish.org

Church websites should include::

S  Downloadable/streaming sermons, meeting notes and worship information

S  Group information, including when and where they meet and allow visitors to send a messages to the leader about joining

S  Events listings, including any information pertinent to the event such as ways to register and any associated Costs

S  Ways to give online, including non-cash gifts

S  Ministry specific calendars of events and a church-wide calendar

S  Ability for members and guests to give online to support the ministry

S  Ability for members and guests to give non-cash gifts to support the ministry

C3 SFPR Cluster Project Resources

S  Presentation Access: http://www.slideshare.net/charlottemccorquodale/c3-panel-workshop-on-cluster-project

S  SFPR C3 Cluster Site: http://www.la-archdiocese.org/regions/sf/c3-cluster/Pages/default.aspx

S  Blog on C3 Cluster Project: http://www.ministrytrainingsource.org/blog/

S  Technology and Ministry Pintrest Board: http://www.pinterest.com/charmccor/technology-and-ministry-resources/

S  eFormation 2014 Pintrest Board: http://www.pinterest.com/vtscmt/eform14/

S

Social Media Coordinator & Social

Media Team

Using Social Media in Ministry What should we consider?

S  What is your goal or purpose for using social media? What are you trying to communicate, share, invite, etc.?

S  Who is your audience, then what tools will you use? This helps to determine which apps to use. (ie. Teenagers---Instagram)

S  How will I curate content? Who will I collaborate with in this effort? What tools will I use (Pintrest, Bundlr, Dropbox, etc.)

Explore and Learn about Social Media Tools

LEARNING OPTIONS

S Learning is the key.

S What do you need to know to accomplish your goals?

S Google it. Search YouTube.

S Use it.

S Find local experts.

MANAGING SOCIAL MEDIA

S  MANAGING SOCIAL MEDIA S  HootSuite:

http://blog.hootsuite.com/hootsuite-rocks-news-roundup/

S  https://www.youtube.com/watch?v=I8aAYO-WZ4Q

S  https://hootsuite.com/plans/free

S  Share functions between the various social media

S  Facebook (Two account craziness)

S

STEP 4 : Identify Audience,

Message, and Media---Develop Implementation

Plan

!

Message…

Method…

then…Media!

Audience…

Faith Formation 4.0 Thinking to your own situation…

Who? What? How? Click!

Creators vs. Curators

46% of adult internet users post original photos or videos online that they themselves have created. We call them creators.

41% of adult internet users take photos or videos that they have found online and repost them on sites designed for sharing images with many people. We call them curators

32%

Free Liturgical Training Videos https://www.youtube.com/user/

sfpromedia

CONTENT CURATION: Museum curator

S  CONTENT CURATION (Beth Kanter) is  the   process of sorting  through the vast amounts  of content on the web and presenting it in a meaningful and  organized way around a specific theme. Picking the best content that is important  and relevant to share with their community. http://www.bethkanter.org/content-curation-101/  

S  USING PINTEREST AND TWITTER S  http://www.pinterest.com/ (boards follow/create)

S  https://twitter.com/ (#hashtags)

CONTENT CURATION Sources

S  DEVELOPING TRUSTED SOURCES (Organizations, Blogs, Publishers, Experts, & Collaborations) S  http://www.smp.org/resourcecenter/ S  http://www.catholic.org.nz/nzcbc/fx-landing.cfm?loadref=12 S  http://www.usccb.org/ S  http://www.loyolapress.com/# S  https://www.ted.com/talks/browse S  http://www.vcat.org/creed.html S  http://bustedhalo.com/ S  http://www.eformationvts.org/wp-content/uploads/2014/05/

Curating-Faith-Formation-eFormation-2014.pdf

Focus Your Search

Strategies for Curating Content & Sharing Content

http://goo.gl/NPCtTv

Free Curated Resources for

Lenten

Web Faith Formation Resources

!  Sacred Space: http://www.sacredspace.ie/

!  Videos for Catholic Youth Ministry: https://outsidedabox.com/

!  Movie Clips by Wing Clips: http://www.wingclips.com/

!  Daily Bible Readings: http://dailybible.americanbible.org/

!  Daily Mass Online: http://www.catholictv.com/daily-mass.aspx or http://www.catholictv.com/notre-dame-mass.aspx

!  Three-Minute Daily Catholic Retreats by Loyola Press http://www.loyolapress.com/3-minute-retreats-daily-online-prayer.htm#sthash.y1LIz2B1.dpbs

Web Faith Formation Resources

!  Fallen Away Catholics: http://oncecatholic.org/index.html

!  “Ten Top Tips for Teaching with New Media by Edutopia http://www.edutopia.org/pdfs/Edutopia-10-top-tips-for-teaching-with-new-media.pdf

!  The Networked Congregation by Andrea Useem http://www.lifelongfaith.com/uploads/5/1/6/4/5164069/the_networked_congregation_-_useem.pdf

!  Center for Action and Contemplationhttp://www.cacradicalgrace.org/index.php

!  The Worship Well: http://theworshipwell.org/index.html

S

STEP 5: Promote and

Launch---Then Evaluate, Measure,

and Repeat

S

If you build it, will they come?

What makes for a good launch?

Device Sunday

Device Sunday, March 2, 2014

S  Bishop Video: https://www.youtube.com/watch?v=UslAgh_J0XE

S  Blessing of Devices S  Technology Use

Survey

LENTEN SOCIAL MEDIA

INITIATIVE #40dayscount

Lenten Options for Growing in Faith

•  Daily reflections sent via email, Facebook, Instagram, or Twitter

•  Sharing ideas and resources for celebrating Lent via social media including Pintrest

•  Faith sharing via social media around inspirational quotes, scripture, YouTube videos, or images

“If it sounds to good to be true, then…”

http://www.cymsource.org/resources/ technology/guidelines.htm

Guidelines for Safe Use: http://www.usccb.org/about/communications/social-media-guidelines.cfm The Gospel and Social Media: http://usccbmedia.blogspot.com/2012/07/gospel-and-social-media.html

!

The Big Idea is Simple... Develop a connected, networked model of faith

formation that is lifelong (all ages) and lifewide (whole life) and provides a wide diversity of engaging

interactive faith formation content and experience in online and physical settings.

From Lifelong Faith Journal: The theory and practice of lifelong faith formation www.lifelongfaith.com edited by John Roberto

S  DROPBOX/GOOGLE DRIVE/PINTREST S  https://www.dropbox.com/help/category/Sharing

S  https://support.google.com/drive/answer/2494822?hl=en S  https://www.youtube.com/watch?v=Lia0HR_duJUPHOTOS

S  VIDEOS S  https://www.youtube.com/watch?v=31PfTHWnP3Q

S  http://vimeo.com/help/basics

S  FILES S  Hightail (formerlyYouSendIt) https://www.hightail.com/ S  Slideshare.net: www.slideshare.net/

S  LINKS & QR CODES S  Bitly: https://bitly.com/ S  Google URL Shortner: http://goo.gl/ (includes automatic QR code)

S  QR Codes Generator: https://www.the-qrcode-generator.com/

SHARING

IMAGES How to find good, free images to use for ministry? S Paid vs. Free vs. Mine S Places to Find Free Images Online and

Make Your Content More Linkablehttp://www.searchenginejournal.com/10-places-to-find-free-images-online-and-make-your-content-more-linkable/

S Morgue File: http://www.morguefile.com/archive

S Flicker.com: https://www.flickr.com/

SOCIAL MEDIA

S  MANAGING SOCIAL MEDIA S  HootSuite:

http://blog.hootsuite.com/hootsuite-rocks-news-roundup/

https://www.youtube.com/watch?v=I8aAYO-WZ4Q

S  Share functions between the various social media https://twitter.com/settings/profile

S Facebook (Two account craziness)

S  Using #Hashtags

S  Creating Mash-Ups S  Eztexting + Surveymonkey

Multiple Tools: One Mission Using the tools in one cohesive effort

42

?

These are elements of a good plan...

#  Who is your audience? #  What do you need to

communicate? #  What technology tools does

your audience already use? #  What technology tools do you want to use

or feel comfortable trying? #  How can you test out your technology

tools? #  What is the ministry need that you want to

address?

Evangelize*

It’s not about this…..

It’s about this…..

Remember….

It’s about them….

Follow Cool People

Exploring & Sharing

S  Explore the Pinterest Pages on charmccor

S  Small Group Sharing: S  What resonated with your experience from the presentation? What

challenged you? What questions did it surface for you?

S  What ideas or applications did you find in your review that you think would be helpful?

S  What do you believe it is important to share and with whom in order to help your parish or ministry setting take the next step in integrating and launching a digital and social media initiative?

LET’S CONNECT charlotte@ministrytrainingsource.org

Follow me on Twitter: charmccor

Follow me on Pintrest: http://www.pinterest.com/charmccor/

Blog: http://www.ministrytrainingsource.org/blog/

Presentation Sources

!  Pew Research: pewresearch.org

!  Lifelong Faith Associates: lifelongfaith.com

!  Faith Formation 4.0 by Julie Lyles

!  Faith Formation 2020

!  USCCB, Report on Social Media, November 2010

!  Bruce Baumgarten, “E-Principles Theory”

!  Ela Milksewa, Cultivation Ministry, Slides on Decreasing Participation by Catholic

!  Digital Native Image: http://www.greenbookblog.org/wp-content/uploads/2013/09/digital-native-def.jpg

!  Digital Immigrant and Native Image: http://ashleighgraham.edublogs.org/2011/01/06/mind-map/

!  What is Web 2.0? Ideas, technologies and implications for education (TechWatch report) http://www.jisc.ac.uk/publications/reports/2007/twweb2.aspx

!  The Gospel and Social Media http://usccbmedia.blogspot.com/2012/07/gospel-and-social-media.html

!  Catholic Use of Social Media, CARA, November 2012

Presentation Sources

S  Facebook Image: http://www.americanbazaaronline.com/wp-content/uploads/2015/08/Facebook-adicts.jpg

S  Digital Divide Image: https://31.media.tumblr.com/fcf7a1312e64790e9e8939c59314556e/tumblr_inline_mxy0743VQM1r19fxu.jpg

S  Bike Image: https://goo.gl/RScTp2

S  Rocket Image: https://goo.gl/cxzj4K

S  7 out of 10 graphic: http://www.internetbusinessmastery.com/wp-content/uploads//2014/09/7-out-of-10.jpg

S  Other Images: http://www.morguefile.com