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FOREMAN & COMPANY LTD. © 2008
Welcome to
FOREMAN & COMPANY LIMITEDFOREMAN & COMPANY LIMITED A limited liability company registered in New Zealand
IntroducingOur Brand, our Branch Office intentions for Dubai
&
JOHN B FOREMAN B.Arch, FRPC, ASID, FBDS, ANZCSC, FFGIRetail Design & Planning Consultant
Chairman & Managing Director & Author of six books on RBP Retail Behavioral Psychology and Retail Design for
Shopping Centres
Please click here to start the show
FOREMAN & COMPANY LTD. © 2008
What are we?What are we?
We are International Retail Design and Planning We are International Retail Design and Planning Consultants, originally from the in UK with a thorough Consultants, originally from the in UK with a thorough grounding in Retail Architecture; the practice stretched grounding in Retail Architecture; the practice stretched across Europe. In 1967 lifestyle changes provided a new across Europe. In 1967 lifestyle changes provided a new beginning in New Zealand with local retailing in its infancy beginning in New Zealand with local retailing in its infancy and opportunities to create Retail Environments in Oceania, and opportunities to create Retail Environments in Oceania, SE Asia and India.SE Asia and India.
In Dubai; Foreman & Company Ltd are known as Facilities In Dubai; Foreman & Company Ltd are known as Facilities Management Consultants specialising in Retail Management Consultants specialising in Retail EnvironmentsEnvironments
FOREMAN & COMPANY LTD. © 2008
In the following slides we presentIn the following slides we presenta different perspective on the a different perspective on the
Retail Design and Planning of a Retail Design and Planning of a Retail EnvironmentRetail Environment
This Presentation offers a This Presentation offers a perspective from the Mall Owners perspective from the Mall Owners
viewpointviewpoint
FOREMAN & COMPANY LTD. © 2008
We have a solution, but firstWe have a solution, but firstlet’s dig a little deeperlet’s dig a little deeper
Is your Retail Mall investment Is your Retail Mall investment performing for you?performing for you?
NO!NO!
FOREMAN & COMPANY LTD. © 2008
Your mall may look fantastic Your mall may look fantastic
But are you the slave of an But are you the slave of an architectural monument ?architectural monument ?
Do you have empty tenancies ? Do you have empty tenancies ? REMEMBER 20% is the tipping point REMEMBER 20% is the tipping point are you content with your ROI ? are you content with your ROI ?
If your rent levy is governed by sales figures, you need us
FOREMAN & COMPANY LTD. © 2008
Demographics change - does your Mall Demographics change - does your Mall reflect the NEW Psychographic wants? reflect the NEW Psychographic wants?
Wants are different to needs Wants are different to needs Have your consultants allowed for today ? Have your consultants allowed for today ?
There is a BIG difference between the two !There is a BIG difference between the two !
Wants are born from emotions Wants are born from emotions and Needs from daily staplesand Needs from daily staples
FOREMAN & COMPANY LTD. © 2008
How effective is your Category Plan How How effective is your Category Plan How strong is your Tenancy Mix strong is your Tenancy Mix
Do your tenancy design manuals focus Do your tenancy design manuals focus and guide your retailer to performance and guide your retailer to performance success using guidelines that worksuccess using guidelines that work
Do your tenancy coordination manuals Do your tenancy coordination manuals assist your tenants with successful assist your tenants with successful presentationpresentation
FOREMAN & COMPANY LTD. © 2008
We provide We provide pre-design induction to your tenants on pre-design induction to your tenants on what works and what does not, to guide what works and what does not, to guide them to success in using effective them to success in using effective environments with retail theatreenvironments with retail theatre
We will teach them how to use RBP We will teach them how to use RBP psychology as a selling tool psychology as a selling tool
Your tenants may need knowledge Your tenants may need knowledge
FOREMAN & COMPANY LTD. © 2008
We provide confidential guidance We provide confidential guidance to all the project teamsto all the project teams
It is not difficult to re-plan your It is not difficult to re-plan your existing mall to be successfulexisting mall to be successful
New Malls need RETAIL PLANNING New Malls need RETAIL PLANNING we are experienced retail planners we are experienced retail planners
of sustainable retail of sustainable retail environments that provide exponential environments that provide exponential
growthgrowth
FOREMAN & COMPANY LTD. © 2008
You know you cannot rely You know you cannot rely totally upon BRANDS totally upon BRANDS
You need guarantors for You need guarantors for your investmentsyour investments
FOREMAN & COMPANY LTD. © 2008
BRANDS are not guarantorsBRANDS are not guarantorsSo what works and what doesn’t work?So what works and what doesn’t work?
Shoppers work, guaranteed
Retailers selling to Shoppers daily Retailers selling to Shoppers daily guarantees sustainabilityguarantees sustainability
FOREMAN & COMPANY LTD. © 2008
There are three simple rules to follow There are three simple rules to follow It is called bottom up retailingIt is called bottom up retailing
Give the shopper an environment that Give the shopper an environment that excites their imaginationexcites their imagination
Teach the retailer how to use that Teach the retailer how to use that environment so shoppers will be happy environment so shoppers will be happy to pay more for service excellenceto pay more for service excellence
Then Retailers will be more willing Then Retailers will be more willing to pay top rents for top performing to pay top rents for top performing retail environmentsretail environments
FOREMAN & COMPANY LTD. © 2008
Retailing has its own psychology that Retailing has its own psychology that controls the emotions and create salescontrols the emotions and create sales
We have studied this for over 48 years We have studied this for over 48 years and use our knowledge of and use our knowledge of RRetail etail BBehavioural ehavioural PPsychology for your benefitsychology for your benefit
Our experience generates a sustainable Our experience generates a sustainable environment that provides you with the environment that provides you with the tools to combat the Mega Centres that tools to combat the Mega Centres that are yet to comeare yet to come
FOREMAN & COMPANY LTD. © 2008
We Design and Project Manage Malls that We Design and Project Manage Malls that provide great places for Retail theatre provide great places for Retail theatre
We use our specialised knowledge for We use our specialised knowledge for the benefit of you and your shoppersthe benefit of you and your shoppers
Our collaboration team with over 120 Our collaboration team with over 120 professionals will treat your project professionals will treat your project as the only one they haveas the only one they have
FOREMAN & COMPANY LTD. © 2008
We provide Tenancy Co-ordination service We provide Tenancy Co-ordination service to manage your tenants entry into your to manage your tenants entry into your Retail Environment Retail Environment
We are experienced Retail Designers with We are experienced Retail Designers with passion to guide your Retailerspassion to guide your Retailers
We understand Retail is in the Detail and We understand Retail is in the Detail and consistent selling to enlarging markets consistent selling to enlarging markets creates exponential business creates exponential business
FOREMAN & COMPANY LTD. © 2008
To review your current market position because To review your current market position because Demographics have evolved to PsychographicsDemographics have evolved to Psychographics
We promiseWe promise
To project that review forward and create for you a To project that review forward and create for you a sustainable retail environment for exponential growthsustainable retail environment for exponential growth
A future that satisfies both your BRAND conscious A future that satisfies both your BRAND conscious tourists and gives full consideration to your tourists and gives full consideration to your Demographic staplesDemographic staples
Your shoppers will become dedicated and returning patrons Your shoppers will become dedicated and returning patrons of your Mall and your retailers so that you both winof your Mall and your retailers so that you both win
Never to disclose your business to any other partyNever to disclose your business to any other party
FOREMAN & COMPANY LTD. © 2008
In retailing, the Pareto Principal slates In retailing, the Pareto Principal slates 80% of the sales come from 20% of the effort 80% of the sales come from 20% of the effort
under normal conditions under normal conditions
We provide the point of difference that We provide the point of difference that breaks all rules by using applied breaks all rules by using applied RRetail etail BBehavioural ehavioural PPsychology sychology
‘‘RBP’RBP’
Let us teach you the tricksLet us teach you the tricks
WelcomeWelcome to a selection of to a selection of
a few of our a few of our favorite retail favorite retail environmentsenvironments
If your retail environment is underperforming, or you know it can improve, allow us the privilege of sharing with you our knowledge as International Retail Design and Planning Consultants where we continuously add value to the Retail industry in Australasia, the Pacific Basin, SE Asia, India and now the UAE.
FOREMAN & COMPANY LTD. © 2008
A Selection of effective Retail EnvironmentsA Selection of effective Retail Environments
FOREMAN & COMPANY LTD. © 2008
FOREMAN & COMPANY LTD. © 2008
Our next slide is from our Our next slide is from our City Centre Mall portfolioCity Centre Mall portfolio
FOREMAN & COMPANY LTD. © 2008
City Centre Malls City Centre Malls in Australasiain Australasia
FOREMAN & COMPANY LTD. © 2008
We create great Retail Theatre We create great Retail Theatre for retailersfor retailers
FOREMAN & COMPANY LTD. © 2008
FOREMAN & COMPANY LTD. © 2008
And awesome And awesome Retail Theatre Retail Theatre
for Malls for Malls
FOREMAN & COMPANY LTD. © 2008
FOREMAN & COMPANY LTD. © 2008
We provide special tools to generate We provide special tools to generate sustainable and exponential growthsustainable and exponential growth
We designed and use Retail Eye “LIVE” We designed and use Retail Eye “LIVE” data gathering & analysis programmesdata gathering & analysis programmes
Do you monitor pedestrian flows Do you monitor pedestrian flows throughout the mall to aid in throughout the mall to aid in rental assessmentsrental assessments
Do your leases really work for you as Do your leases really work for you as tools of betterment and vehicles for tools of betterment and vehicles for
sustainable rental increasessustainable rental increases
FOREMAN & COMPANY LTD. © 2008
We have and use our own We have and use our own internationally accepted documentation internationally accepted documentation
to generate a sustainable Mall with to generate a sustainable Mall with potential for exponential growthpotential for exponential growth
MASTER CERTIFICATE REQUIREMENTS
MASTER COMPLIANCE SCHEDULE
MASTER CONDITIONS OF APPROVAL
MASTER DESIGN APPROVAL PROCEDURE
MASTER DOCUMENT SCHEDULE
MASTER FITOUT PROCESS NOTICE
MASTER RETAIL LEASE
MASTER SERVICES QUESTIONAIRE
MASTER SPECIALITY SHOPS TC SEQUENCE
MASTER TC PERSONAL CHECK LIST
MASTER TENANCY COORDINATION DOCUMENTS
MASTER TENANCY PAPER TRAIL
AND WE FACILITATE THE WHOLE PROCEDURE
REGIONAL MALLS & CATEGORY MALLS
GREENFIELDS LIFESTYLE CENTRES
WELLNESS CENTRES AND SPAS
ON-LINE VIRTUAL MALLS
MAJOR RETAIL STORES & BOUTIQUESFOREMAN & COMPANY LTD. © 2008
OUR PASSION IS ANYTHING RETAILOUR PASSION IS ANYTHING RETAIL
LETS TALK ABOUT YOUR CURRENT MALLLETS TALK ABOUT YOUR CURRENT MALL
WE BEGIN WITH A CONFIDENTIAL DESIGN WE BEGIN WITH A CONFIDENTIAL DESIGN AND PRICED DOCUMENTATION AUDITAND PRICED DOCUMENTATION AUDIT
THEN WITH THAT AS A SCOPE OF WORKS THEN WITH THAT AS A SCOPE OF WORKS WE MANAGE THE WAY FORWARD FOR YOU WE MANAGE THE WAY FORWARD FOR YOU
FOREMAN & COMPANY LTD. © 2008
LET OUR PASSION BE YOUR PROJECTLET OUR PASSION BE YOUR PROJECT
LETS DO IT TOGETHER NOW
FOREMAN & COMPANY LTD. © 2008
Contact us NOW to move your retail Contact us NOW to move your retail environments to the higher levelsenvironments to the higher levels
Please use +64 274 904449 anytime or +64 9 4242254 (allow for us to be 12+GMT)
If you need more informationIf you need more informationplease visit our Group please visit our Group www.retailplan.com www.retailplan.com
And the personal site of John B Foreman www.retailplan.info