Design Story Maps for Emotional Impact

John Nelson

@John_M_Nelson @jbellmaps

Jennifer Bell

Who? John Nelson and Jennifer Bell intros

What? Overview of popular story map templates

How? Demos of Map Series, Cascade, and Map Tour

What’s new? ArcGIS StoryMaps!

Pro Tip Jam Fest Tall media, vignettes, and more!

Q&A

Who is John? Who is Jen?

What are our favorite templates?

Cascade

• Narrative• Immersive• Transitions

And of course the new

ArcGIS StoryMaps!

Map Series

• Tabs• Bullets• Categories

Let’s see this stuff in action!

How To Map SeriesDemo:

How To CascadeDemo:

How To ArcGIS StoryMaps

Demo:

What new with ArcGIS StoryMaps?• Express maps• Embed cards• Themes• Accent colors• Upload videos• 37 languages• Blocks: separators, quotes, etc.• Autoplay normal, fast, and slow• Collections• And more to come!

Specific examples of stories with emotional impact

Pro Tip Jam FestCascade• Tallllll media• Hijack Cascade for your annual report/presentation/resume• Make a list in Cascade with Shift + Enter

Map Series• Add &embed to your URL to remove the title bar

General• Use map images in some cases rather than full web maps• Vector tile basemaps (Living Atlas)• Shorten and split (How-To series with multiple story maps)• Non-linear storytelling (e.g., comic book flashbacks) • ArcGIS Online Assistant for story map color changing

Let’s hear from the crowd!• Do you have any pro tips to share?

Resources• How To Cascade: Media• How To Cascade: Map Legends• How To Cascade: Transitions• How To Cascade: Sections• How To Cascade: Multi-View Map• Some custom vector tile basemaps• My Stories

Links shown in presentation:• Beer vs. Wine• Mary Edwards Walker• Mortgage Magnitude• Julie’s Improbable Flight• Emily Meriam’s Resume• Public Transit in ArcGIS• ArcGIS Online Assistant• My Stories• 7 Tips for Effective Policy Maps• StoryMaps Collections• Global Poverty• Homelessness in Los Angeles• Safe Streets to Schools• Malaria Rates• Shining Light on VA Hospitals• Scales of Justice

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Q&AJohn Nelson

@John_M_Nelson @jbellmaps

Jennifer Bell

#storymaps

@esristorymaps