Design Is Invisible - euroIA 2014 - Brussels

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Design is invisible. A term created by Lucius Burckhardt in 1980. This presentation reflects on some of Lucius Burckhardts central ideas and how they could be applied to today's UX design and information architecture or could change our perception of what we're doing.

Transcript of Design Is Invisible - euroIA 2014 - Brussels

design is invisibleLutz Schmitt – @luxux –10th euroIA – Brussels 2014

photo by sigfridlundberg on flickr.com cc-by-sa-2.0

Lucius Burckhardt (1925—2003)

was a researcher, teacher, theorist and and activist. He was interested in architecture, landscape architecture, design, urban development, socio-economics and all the things that connected these fields.

photo by Annemarie Burckhardt provided by Hermann Schmitz Verlag

photo by Lutz Schmitt cc-by-sa-3.0

1) design is invisible

2) who plans the planning?

3) why is landscape beautiful?

design is invisible

photo by sigfridlundberg on flickr.com cc-by-sa-2.0

"Bauhaus" by Mewes in de-Wikipedia - Own work. Licensed under Public domain via Wikimedia Commons - https://commons.wikimedia.org/wiki/File:Bauhaus.JPG#mediaviewer/File:Bauhaus.JPG

the “good form” is deadthere is no final design to be found and no perfect rules to be followed

don't design the object

design the influencean object has to the institution it belongs to

design the influencean object has to the institution it belongs to

systemcontextstructure

serviceinterfacefunction

the night

a hospital

family

UX doesn't deliver here

userbusiness happy

not the userbusiness user

business goals

design principles

space of action

nightspace of action

maybeUX is just educated marketing

maybeeven the term UX is harmful

language matters

language mattersuser / customer / player / person / human

Photo source http://iruntheinternet.com/01008

photo by Lutz Schmitt. All rights reserved.

a short storyabout a wine bar, the person

running it and a website

Photography by Lutz Schmitt. All rights reservedPhotography by Lutz Schmitt. All rights reserved

Photography by Lutz Schmitt. All rights reservedPhotography by Lutz Schmitt. All rights reserved

Photography and graphics by Lutz Schmitt. All rights reservedPhotography and graphics by Lutz Schmitt. All rights reserved

Photography and graphics by Lutz Schmitt. All rights reservedPhotography and graphics by Lutz Schmitt. All rights reserved

when

whowhe

re

details on what

details on where & whenstreet view

what

Photography and graphics by Lutz Schmitt. All rights reservedPhotography and graphics by Lutz Schmitt. All rights reserved

Please notice the absenceof any interaction or communication offer.

photo by Lutz Schmitt cc-by-sa-3.0

who plans the planning?how methods and tools define the outcome

Illustration by zen-3 on deviantart.com cc-by-nd-nc-3.0. http://zen-3.deviantart.com/art/Treasure-map-185587584

user testingtesting if the user understands,

what we expect from him

personabelieving that people are

actually quite shallow

customer journey mapping: effective since 1710 A.D.

Illustration by zen-3 on deviantart.com cc-by-nd-nc-3.0. http://zen-3.deviantart.com/art/Treasure-map-185587584

Photo by Tom Gerdes. All rights reserved. Source: http://www.flickr.com/photos/betterlivingthroughimagineering/1342712089Photo by Tom Gerdes. All rights reserved. Source: http://www.flickr.com/photos/betterlivingthroughimagineering/1342712089

Photo by Tom Gerdes. All rights reserved. Source: http://www.flickr.com/photos/betterlivingthroughimagineering/1342712089Photo by Tom Gerdes. All rights reserved. Source: http://www.flickr.com/photos/betterlivingthroughimagineering/1342712089

photo by Lutz Schmitt cc-by-sa-3.0

Possible criteria for a new design

✔ Does the product consist of materials that are digged out without oppression?

✔ Is it produced in a senseful, uninterrupted workflow?

✔ Has it multiple uses?

✔ Is it long-lasting?

✔ In which condition do you throw it away, and what happens then?

✔ Does it make the user dependent on central services or can it be used independently?

✔ Does it privilege the user or stimulates commonality?

✔ Is it freely choosable, or does it enforce additional purchases?

Text by Lucius Burckhardt in Werk-Archithèse Nr. 4, 1977, translation by Lutz Schmitt

photo by Tray Ratcliffe on flickr.com cc-by-nc-sa-2.0

Why is landscape beautiful?

landscapeis interpretation and interaction

photo by Tray Ratcliffe on flickr.com cc-by-nc-sa-2.0

internet as landscape

Rendering by Ryan Bliss. All rights reservedRendering by Ryan Bliss. All rights reserved

Screenshot of interactive global internet map 2012 by telegeography.comScreenshot of interactive global internet map 2012 by telegeography.com

Rendering by Facebook. All rights reserved. Rendering by Facebook. All rights reserved.

illustration by iA. All rights reserved.illustration by iA. All rights reserved.

Screenshot of internet map by internet-map.net. All rights reserved.Screenshot of internet map by internet-map.net. All rights reserved.

Illustration by JaySimons on jaysimons.deviantart.com all rights reservedIllustration by JaySimons on jaysimons.deviantart.com all rights reserved

Screenshot from http://kk.org/internet-mapping/

Screenshot from http://kk.org/internet-mapping/

Screenshot from http://kk.org/internet-mapping/

photo by Tray Ratcliffe on flickr.com cc-by-nc-sa-2.0

information landscape architecture

photo by Tray Ratcliffe on flickr.com cc-by-nc-sa-2.0

pervasive information architectureAndrea Resmini / Luca Rosati

Thank you for listening

@luxuxLutz Schmitt