Dell Strategy

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Dell strategy – What makes Dell different

Transcript of Dell Strategy

http://www.linkedin.com/company/dell

@dell https://www.facebook.com/DellBusiness

#DellST13

Large Commedd

Dell Strategy Ed English | Director, EMEA ESS Marketing

Twitter: @EdmundEnglish

Event tag: #DellST13

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Dell strategy – Bringing it all together

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

Dell Solutions Tour 2013 - Oslo

Dell strategy – What makes Dell different

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

Relevant innovation and services focused on

turning customers’ IT challenges into

business advantages.

Practical innovation

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Dell strategy – What makes Dell different

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

Comprehensive solutions that make the complex simple and deliver premium capabilities at a value

price point.

Efficient, simple and affordable

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Dell strategy – What makes Dell different

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

A multi-channel approach whereby

customers can engage with us on

their terms – online, channel, direct.

Superior relationship model

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Dell strategy – Bringing it all together

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Dell strategy – Our customers’ imperatives

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

accelerating adoption: from virtualization to convergence

& cloud.

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Dell strategy – Our customers’ imperatives

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

embracing consumerization

… BYOD and beyond.

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Dell strategy – Our customers’ imperatives

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

turning data into insights.

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Dell strategy – Our customers’ imperatives

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

overcoming the evolving security threats & ensuring compliance.

Dell Solutions Tour 2013 - Oslo

Our customers’ imperatives

Our end-to-end portfolio

Delivering technology solutions that enable people everywhere to grow, thrive and reach their full potential

Our purpose

Our differentiated strategy

Superior relationship model

Efficient, simple and affordable

Practical innovation

The leading provider of end-to-end scalable solutions

Connecting

END USERS

Integrating and

optimizing the

ENTERPRISE

Simplifying and

securing through

SOFTWARE

Accelerating

innovation with

SERVICES

Dell strategy – Bringing it all together

Dell Solutions Tour 2013 - Oslo

How can we help you on your journey?

Business-class connected solutions

Integrated, optimized enterprise

Software that simplifies IT and

mitigates risk

Flexible, next generation

services

Dell Solutions Tour 2013 - Oslo

Dell’s investments Our recent investments align to these focus areas

Embrace consumerization: BYOD and beyond

Accelerate adoption: virtualization,

convergence, cloud

Turn data into insights

Overcome the evolving

security threat & ensure compliance

Large Commedd

Thank You