Dan's A/P Trip - Interesting Retail experiences

Post on 13-Jan-2015

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Hong KongReebok Own Retail

Hong KongReebok Own Retail

Hong KongReebok Own Retail

Hong KongReebok Own Retail

Hong KongReebok Own Retail

Hong KongReebok Own Retail

Hong KongReebok Own Retail

Hong KongReebok Own Retail

Hong KongReebok Own Retail

Hong KongGiga Sports

Hong KongGiga Sports

Hong KongGiga Sports

Hong KongGiga Sports

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaReebok Own Retail

Seoul, KoreaLotte Dept. StoreShop in Shop

Seoul, KoreaLotte Dept. StoreShop in Shop

Seoul, KoreaABC Mart

Seoul, KoreaABC Mart(view in presentation mode)

Seoul, KoreaABC Mart

Seoul, KoreaABC Mart(view in presentation mode)

Tokyo, JapanABC Mart

Tokyo, JapanABC Mart

Tokyo, JapanABC Mart

Tokyo, JapanABC Mart

Tokyo, JapanABC Mart

Tokyo, JapanABC Mart

Tokyo, JapanOdakyu Dept. Store

Tokyo, JapanOdakyu Dept. Store

Tokyo, JapanOdakyu Dept. Store

Tokyo, JapanOdakyu Dept. Store

Tokyo, JapanOdakyu Dept. Store

Floor graphic

Tokyo, JapanOshman’s

Tokyo, JapanOshman’s A lame display of our

Zig Apparel

Nike store in Korea

Nike store in Korea

Segmenting their running shoes by type of RIDE

Segmenting their running shoes by type of RIDE

Merchandising apparel by fit

Merchandising apparel by fit

Table display of Kobe’s new Black Mamba shoe (snake theme)

Launch of adidas’ new brand campaign in subways of Hong Kong

POP from new campaignIn NBA store in Hong Kong

Great retail display tying into overall “lightweight” campaign: good example of a stand out POP item that delivers the benefit of the product

Additional example of bringing the product benefit to life – paper airplane type shelf to convey light/fast

Additional example of bringing the product benefit to life – paper airplane type shelf to convey light/fast

Adidas Originals store in Japan – unique shoe wall

A special product collection in Japan worn and promoted by a young dance group called Exile

A special product collection in Japan worn and promoted by a young dance group called Exile

LCD screens on the product table showing videos

POS apparel graphic (common in Japan)

POS apparel graphic (common in Japan)

POS apparel graphic (common in Japan)

A Soccer specialty store in Harijuku area of Tokyo.where Adidas makes custom cleats on the premises

Sketchers display in Seoul department store