Danny – Managing Website Editor, working very closely with Fifteen, life coach

Joe Gray – graduated 3rd group of apprentices in 2005, private Chef and catering company

Cooking together at tonight’s function

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Intro...

History of Fifteen – why did Jamie start it?

Fifteen is a restaurant group that uses the magic of food to give unemployed young people a chance to have a better future.

Founded by Jamie Oliver in 2002, Fifteen London is the flagship restaurant and training ground for young apprentice chefs. Two other locations have followed the same inspirational model: Fifteen Amsterdam and Fifteen Cornwall.

Each restaurant redirects its profits into individual registered charities. The money raised funds unique apprentice programmes, in order to train the next generation of professional chefs.

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A little bit about Fifteen...

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Who are we...

Fifteen’s Apprentice Programme is part of a charity called the The Jamie Oliver Foundation (no.1094536). Its mission is to educate and empower people through food. This is achieved through teaching, training and employment, and also by making good clear information available to as many people as possible.

Under the Foundation there are three other charity activities:1.Jamie’s ‘Feed Me Better’ School Dinners campaign 2.Jamie’s Ministry of Food3. Kitchen Garden project

The charity also aims to set up a US-based subsidiary - the ‘Jamie Oliver Food Foundation’ - which will oversee a fourth activity called ‘Jamie Oliver’s Food Revolution’.

End of 2009 – 329 students recruited / 70% graduated / 91% of work as Chefs

Fifteen’s reach is greater than the stats – every Friday recruitment day / advice for social services, job centre, local authorities

# Video of Emma – current apprentice

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More on Fifteen...

”They put a light on inside me that I never had before.” Ben Chapman, 2004 graduate

Selection – unemployed youth from ages 16 – 24.

1 year course, they obtain level 2 certificate in professional cookery

Course is very “hands on” to suit youth who are already facing huge personal challenges

24% college, 65% kitchen, 11% personal development

5 principles – personal development, professional development, formal learning, work experience, sourcu

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Course structure...

Selling merchandise

Restaurant profits go back into the charity

Fundraising – Jamie’s Big Night

Jamie donated all proceeds from “Cook with Jamie”

No Government funding

# Video of Ben Chapman – 2nd group of apprentices, graduated 2004

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How does Fifteen suvive...

Our wish is to create a best-in-class training opportunity and to reach more young people

• “Life in the present tense” social report 2007 – imperative to look at mistakes and improve.

• 90% of apprentices regard their time with Fifteen as a positive, indeed life changing experience.

• 2011 – Social Return on Investment - for every £1 invested in Fifteen, £9.50 of social value is generated.

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Lessons we have learnt...

• Mixture of apprentices• Mentoring and solid graduate network (they meet once a month)• Outreach programme

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The results...

• Bring training in house and have it accredited• Offer this qualification to other groups• Partner with other social enterprises such as San Patrignano – learn from

them and offer more skills training• # Video of Jamie

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Looking to the future...

Danny McCubbin

Managing Website Editor

Danny.mccubbin@jamieoliver.com

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Contact...