Cutting edge link building in a post penguin seo world

Post on 28-Mar-2016

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SEO experts from industry leading Internet marketing company, National Positions, discuss how Google’s Penguin update is changing SEO, and which link building strategies you need to be adopting to recover your rankings. Learn more at http://www.nationalpositions.com/

Transcript of Cutting edge link building in a post penguin seo world

Cutting-Edge Link Building in Post-Penguin SEO World

Bernard MayPresident

Adam de JongMarketing Manager

Before Penguin The Impact

Our Response National Positions University

Q&A

Looking NaturalThe Link Building Story

The Link Building StoryThe history of Google’s Penguin UpdatePenguin’s impact on your businessResponding to PenguinThe future of linkingYour action plan Q & A

History of Penguin

The Days Before Penguin

Summer 2012: Penguin Strikes

Penguin Algorithm Change

Agenda

Pre and Post Panda

Penguin’s Impact

Looking Natural

Looking Natural

Looking NaturalPenguin Winners

Trust and Link Juice

A Quality Link ProfileRelevancyTrustPowerAnchor text diversification

Creating an Online FootprintRelevancyTrustPowerAnchor text diversification

Responseto Penguin

Link Generation MenuOutreach Link BuildingGuest BloggingInfographic Marketing

Content Link BuildingPress ReleaseSquidooInfoBarrelPitch EngineApSense

Multimedia Link BuildingVideo DistributionPresentation DistributionDocument DistributionAudio DistributionImage Distribution

Promotional Link BuildingClassified Ad DistributionCoupon DistributionEvent DistributionLocal CitationsEcommerce Distribution

Directory Link BuildingIndustry Relevant DirectoriesSocial Media Bookmarking Blog Directory SubmissionsRSS Feed Submissions

Looking Natural

Link Generation Menu

Guest Blogging

Infographics

Infographic Marketing

Press Releases

User Generated Content Sites

Videos

Presentations

Documents

Audio Files

Images

Classifieds Ads

Coupons

Events

Local Citations

Ecommerce Stores

Industry Directories

Social Media Profiles & Bookmarks

Blog Directories

RSS Feeds

Future Of Linking

Obvious Linking Will Be Penalized

A Quality Link ProfileRelevancyTrustPowerAnchor text diversification

Multimedia Content

Complex Linking Will Be Costly

Link Outreach

Your Action Plan

Getting Started With New LinkingRelevancyTrustPowerAnchor text diversification

Q & A