Creating Time and Minting Money Your Business on Flash

Gary Orenstein 10 December 2013

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A Bit About Latency Our Need for Speed

Latency on a Human Scale

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http://architects.dzone.com/articles/every-programmer-should-know

L1 cache reference 0.5 ns 0.5 sec One heart beat x 1 Billion

Main Memory Latency

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L1 cache reference 0.5 ns 0.5 sec One heart beat

Main memory reference 100 ns 100 sec Brushing your teeth

Sending Network Data

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L1 cache reference 0.5 ns 0.5 sec One heart beat

Main memory reference 100 ns 100 sec Brushing your teeth

Send 2K bytes on 1 Gbps network 20 µs 5.5 hours From lunch to 5PM

Native Flash Memory Access

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L1 cache reference 0.5 ns 0.5 sec One heart beat

Main memory reference 100 ns 100 sec Brushing your teeth

Send 2K bytes on1 Gbps network 20 µs 5.5 hours From lunch to 5PM

Native Flash Memory Access 25 µs 7 hours Flight from Hawaii

to Fiji

Conventional SSD Random Read

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SAT-SUN

L1 cache reference 0.5 ns 0.5 sec One heart beat

Main memory reference 100 ns 100 sec Brushing your teeth

Send 2K bytes on1 Gbps network 20 µs 5.5 hours From lunch to 5PM

Native Flash Memory Access 25 µs 7 hours Flight from Hawaii

to Fiji

SSD random read 150 µs 1.7 days A normal weekend

Traditional Disk Drive Seek

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L1 cache reference 0.5 ns 0.5 sec One heart beat

Main memory reference 100 ns 100 sec Brushing your teeth

Send 2K bytes on1 Gbps network 20 µs 5.5 hours From lunch to 5PM

Native Flash Memory Access 25 µs 7 hours Flight from Hawaii

to Fiji

SSD random read 150 µs 1.7 days A normal weekend

Disk seek 10 ms 16.5 weeks A semester in university

SAT-SUN

x 1 billion Human Scale

Comparing Server and Storage Approaches

Servers

Storage

Serving

Storing

Performance

Backup/Archive

Faster Applications

Faster IOPS, Blocks, Files

Flash As A Memory

Flash As A Disk

Flash In An Open Server

Flash In A Proprietary Array

Flash memory is transforming datacenters

every day

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QuestPoint – SQL Server and Web Analytics

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Faster Reports 100x Faster Transactions per Second 4x

“Business Intelligence queries that involve billions of records that used to take hours to run started completing in seconds.”

Reuben Shaffer | Chief Information Officer

QuestPoint Success

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▸ “OLTP database performance increased •  From 20,000 transactions/second (TPS) to over 80,000”

▸ "We went from a user panel of millions

•  to a user panel of tens of millions ▸ while improving the overall experience for our

customers.”

Reuben Shaffer, Chief Information Officer

Global results Documented in

over 70 case studies

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How many opportunities are lurking in your datacenter?

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Catching on Fast to Flash

Enterprises Adding Flash

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57% 56%

31%

25% 22%

Service more customers faster

Provide more consistent response times

Need faster actionable data  

Source: 2013 Fusion-io Customer Survey

Provide more reliable product

Avoid SAN upgrade

Customer Flash Performance Improvements

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Source: 2013 Fusion-io Customer Survey

Business Benefits and Value

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•  Service more customers faster

•  More customer interaction

•  Faster actionable data

•  Meet SLAs

•  Service customers more quickly

•  Consolidated infrastructure

•  Higher employee productivity

•  Leverage SAN Investment

Quality Cost Revenue

Savings Achieved with Flash

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▸ Cost savings •  Lower power and cooling •  Postpone SAN upgrade •  Minimize software licenses

▸ Regain time for IT teams •  Work on strategic objectives

$500,000-$999,999 (3%)

>$1,000,000 (3%)

<$100,000 (35%)

$100,000-$249,999 (19%)

$250,000-$499,999 (8%)

The Storage Cycle

Storage Began In the Server

1990

Per

form

ance

$

29

Size Constraints Expanded Out

1990

Per

form

ance

2000

$

$$$

30

1990

Per

form

ance

2000

$

External Investment Drove Sharing

$$$

31

1990

Per

form

ance

2000

$

Flash Removes Disk Constraints

$$$

$

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The Power of A SAN

▸ In A 1U Server

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Seek and discover

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Most Common Flash Accelerated Applications

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1.  Databases 2.  Server Virtualization 3.  VDI 4.  Big Data

Server Virtualization

Microsoft SQL Server

Big Data 6%

MySQL

VDI

Oracle

35%

53%

18%

19%

22%

Source: 2013 Fusion-io Customer Survey

“Rhapsody innovates to support 12 to18 month’s growth headroom in the same server footprint, while maintaining best-in-class performance.” 10x faster management database job completion 8x faster transactional database job completion

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100x more enrollments per minute Oracle RAC performance at a fraction of the price “Fusion-io was a homerun.”

Lee Johnston, Director of MIS

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40x faster report generation 10-15 employee hours recovered per day “The Fusion ioMemory devices are scorching fast.”

Jesse Pryor, Systems Engineer

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Finding Flash that Fits

Start of the SAN Era Late 1990s

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▸ Servers

▸ Switch(es)

▸ Storage System(s)

Relentless Pursuit of Fast Media

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Tape SATA

10K SAS 15K FC/SAS/SCSI

SSDs

Server Storage Performance Gap

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Disk Drive Performance

CPU Performance (Log Scale)

Focus IOPS In Server for Smallest Footprint

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Disk Drives

In Server Flash

Server Flash Appliances

Past and Present Acceleration Points

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Past

Present

DRAM DRAM

Server Flash

Server Flash Cache

Server Flash Appliance

Hybrid Storage Appliance

Disk Storage Disk Storage

Flash Acceleration Deployment Options

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▸ Server Centric

▸ Server Centric Appliances

▸ Proprietary Storage Arrays

Choose flash that fits your unique needs

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Embarking Toward the All Flash Data Center

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Existing Disk-based SAN Arrays

Easy Shared Performance with Hybrid Storage

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Hybrid Storage

Shared Storage Acceleration

Existing Disk-based SAN Arrays

Maximum Shared Performance with All Flash

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All Flash Appliances

Shared Storage Acceleration

Existing Disk-based SAN Arrays

Lowest Latency, Smallest Footprint In-Server

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PCIe-based Flash

In Server Acceleration

Complete Server and Desktop Acceleration

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Server Centric Software and PCIe-based Flash

Virtualization and Caching

Flash For Your Applications

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Hybrid Storage

All Flash Appliances

PCIe-based Flash Server Centric Software and PCIe-based Flash

Existing Disk-based SAN Arrays

Shared Storage Acceleration In Server Acceleration Virtualization and Caching

From Your Server Partner

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32x faster payroll processing 4:1 batch job consolidation Regained up to 52 days of productivity for 10 employees 80% performance headroom for future growth

Savanna Energy: A premiere North American energy services provider

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“Reports run 4-5x faster, so everyone has them at the beginning of the day, meaning they are equipped with timely information to make better decisions.”

Ramdas Kenjale, TUI’s Director of Infrastructure and Architecture

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4x faster reporting Nearly 10x faster database reads and writes 8-12x more efficient CPU utilization Saved an estimated $385,000 on a SAN upgrade

The third-largest distributor of pharmaceutical and medical devices in China.

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Technology and Directions

Flash Technology Directions

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1 Performance

Flash Technology Directions

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2 SAN Relief 1 Performance

Flash Technology Directions

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2 SAN Relief

3 Memory Relief

1 Performance

Flash Technology Directions

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2 SAN Relief

3 Memory Relief

4 All Flash Data Center

1 Performance

Flash Technology Directions

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Persistent Memory 1 Performance 2 SAN Relief

3 Memory Relief

4 All Flash Data Center

PCIe Flash First

Flash As A Disk Drive PCIe-based Flash Memory

PCIe

Processor

SAS B

us

SAS Controller

SSD

Disk

PCIe

Processor

SAS B

us

SAS Controller

Disk

ioMemory

ioMemory

ioMemory

ioMemory

Application Servers Application Servers

Disk

“Flash First” Architecture Advantage

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Processor Processor

BO

TTLENEC

K

BOTTLE− NEC

K

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Server SSD Percentage of Revenue

66

$5.5Bn

23%

62%

13%

2010 2 011 2 012 2 013 2 014 2 015 2 016

PCIe

SATA IO

SAS IO Boot Drive

Source: Forward Insights report on SSDs for Q2 2012

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“Our main reason for ioControl was their performance guarantee along with cost. We ended up getting a solution that provides the lowest $/IOP and $/GB on the market to date. Another huge benefit is the 3U of rackspace per 33TB of usable storage.”

James Gunnarson | IT Manager | Keating Muething & Klekamp

KMK Law Results

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After Before

Legacy Array 30U, 50TB storage

10x More Performance

70% Less Rack Space eDiscovery Performance Issues Solved

ioControl n5-150 + 2x Capacity Packs 9U, 99TB storage, 10x performance

ioControl Wins on $/GB and $/IO

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High cost of ALL SSD limits dedupe benefits

Scarce controller/bus resources limit

capabilities

Architectural Barriers

Mechanics/ connectivity

limits IO

$/IO

$/GB 0 $/GB

0 $/IO

$100/IO

$100/GB

All SSD Arrays

Conventional Hybrids with SSDs

All Disk

ION Wins on Performance and Architecture

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Per

form

ance

High Violin

Medium

Pure Storage XtremeIO Legacy Arrays with SSDs

Closed Open

Architecture

VMmark Wins

9 OUT OF THE LAST 10 VMmark submissions used Fusion-io

6 of these benchmarks broke

WORLD RECORDS at the time of submission

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Ready to begin your flash first transformation?

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Thank You

f u s i o n i o . c o m | G a r t n e r B o o t h 2 0 0

@garyorenstein