Community Manager Insights

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Transcript of Community Manager Insights

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Platform ManagementUpgrades and Improvements

Software Know-How

Feature Selection

Project ManagementPriority & Schedule

Management Documentation

Product ManagementIncorporation of Experience

Product Selection

Customer ManagementOutreach

Events

Incentives

Issue Management

Professional DevelopmentNetworking

Identification of Best Practices

Attend Trade Events

Brand ManagementBrand Support

Situation Management

Capture Brand Feedback

Advertising & MarketingListen/Join Conversation

Marketing Analysis

Impact Reporting

Ad Rotation

Staff DevelopmentRecruiting

Team Build ing

Staff Training

Business PlanningBudgeting

Goal Definition

Business Alignment

Content ManagementContent Plan

Research & Insight

Community ManagementControl/Management

Moderation & Rule Enforcement

Elicit Participation

Rewards & Incentives

The Online Community Manager“A Jack of All Trades”

“Community management: The ‘essential’ capability of successful Enterprise 2.0 efforts” - Dion Hinchcliffe, ZDNet - http://blogs.zdnet.com/Hinchcliffe

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