Community Collecting

A collaborative research project to build a community-owned social network site for making, sharing, and preserving stories

in Orange County, NC

Mike NuttMaster of Information Science candidate

School of Information and Library ScienceUNC-CH

Why?• People already use SNSs for “preservation”

• Low-income populations use SNSs

• To battle fragmentation

• Creative online behavior is plateauing, SNS use is not

• New economic realities

• Better privacy policies and control

• Encourage “buy local” media economy

Assumptions

• Stories=Information=Money• Ethical obligation to alleviate

poverty• Some have little but their

livelihoods (John Friedmann, Empowerment)

Bottom of the social network site Pyramid

“…non-exclusive, transferable, sub-licensable, royalty-free, worldwide license to use any IP content that you post” - Facebook

“…a worldwide, non-exclusive, royalty-free, sublicenseable and transferable license to use, reproduce, distribute, prepare derivative works of, display, and perform the Content” - YouTube

“…perpetual, irrevocable and fully sublicensable license to use, distribute, reproduce, modify, adapt, publish, translate, publicly perform and publicly display such Content” - Flickr (Yahoo!)

Hernando de Soto The Mystery of Capital

Town/GOWN PartnershipGrant-funded research projectsStudent labor

Student employmentService learning curricula

Early stage business incubator

Participatory Social Research LabLongitudinal studiesAt-risk populations

Personal media management

MentorsExpertise

Story laboratorySpace

Data

MonetizationDay 1 Year 2 Year 5

Infrastructure

BuildingHosting

Digital deathData recoveryDomain names

AdvertisingConsulting

Grants

Qualitative Sales

News service

Mobile apps

Media licensingGenealogy materials

White papersAcademic

subscriptions

Quantitative Sales

Data mining

Business intelligence

Data sets

Market research

Research contracts

http://communitycollecting.web.unc.edu

http://www.zotero.org/groups/community_collecting

Team

Heather Barnes: group bibliography

Molly Bragg: website

Mike Nutt: feasibility assessment & business plan

Sylvia Richardson: needs assessment, grant writing, website

Neal Stokes: website

Peter Zasowski: group bibliography, website, b-plan

Questions?

http://communitycollecting.web.unc.edu

nutt@unc.edu

twitter.com/storymakers