Post on 14-Apr-2018
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RESORT
&
CLUB MANAGEMENT
CHAPTER 1
Resorts : An Introduction
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RESORT?
Any place or places with pleasant environment and atmosphereconducive to comfort, healthful relaxation and rest, offering food,
sleeping accomodation and recreational facilities to the public for a fee
(definition per DOT Rules on Accreditation)
Elements of a resort
1. Recreational facilities that draw guests to the
facility
2. Housing and Food & Beverage services that cater
to people away from home
3. Activities to occupy guests during their stay
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HISTORY OF RESORTS
To understand where the resort industry is today, it
is important to consider how resorts have evolved
through the ages. A historical perspective leads toa picture of the modern types of resorts.
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Roman Empire: Baths
The origin of resorts can be traced back to the secondcentury B.C. to the public baths of Rome. The first baths
were small, modest and separated the genders. Eventually,
the baths became larger, more elaborate and were opened
to both men and women. These baths were large buildings
built at the public’s expense. Some were even built by
wealthy emperors who wanted to make a statement. Mostbaths were free but few had small entrance fees. Baths were
much like resorts of today because of all the amenities
offered at their location. After bathing there was always
plenty to do. Most baths included gyms, libraries, snack
bars, restaurants, shops, lounges, taverns, museums and
theatres. The facilities were used for health and socialpurposes
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Europe: Mass Follows Class
The first noteworthy resort area was developed in Belgium in 1326 in a
town now called Spa. An ironmaster, named Colin le Loup, was curedof a long-term illness when he bathed in the iron-rich waters near
Liege. He opened a shelter there and the town surged in popularity.
Spa means fountain.
The popularity of spas and resorts in England is a result of King
Charles II visiting trendy hot spots in the 1600s. Today, royalty and
superstars still seem to set trends of where the best places to go are.
Many English spas are unique because they have gambling and
dancing. Spas also became popular because of the medical benefits
that were attributed to them such as waters that were rich in certain
minerals and could cure ailments
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The Swiss resort industry was developed in the 1800s to aid
the need of private resort facilities for more prosperous
people. At the time, travel was not simple. People who traveled
to resorts stayed for long periods of time – up to two months
to get the best value for their travel expenses. This led to
resort facilities being built to accommodate a guest better than
your average inn. Hotel Baur au Lac, built in Zurich, was the
first resort to utilize the value of a scenic view. At first,
Switzerland resorts were seen as summer places, but soon
skiing became popular as well as gambling
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North America: Spas
Like Europe, North American hotels were developed aroundspas in the late 1800s. The first resorts were built first in the
east in Virginia, New York and West Virginia. Shortly after,
seaside resorts became popular. It was not until later that
beach resorts were built in the south and mountain-based
resorts were developed out west.
The first luxury resort was built in 1829 in Boston. It was
called the Tremont House and featured bellboys, gaslights
instead of candles and marble and private rooms with locks
for each family. The first ‘big’ hotel was built by Gideon
Putman in Saratoga Springs, New York centered
around the hot sulfur spa there
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MANAGEMENT STRUCTURES
OF RESORTS
To understand where the resort industry is today, it
is important to consider how resorts have evolved
through the ages. A historical perspective leads to
a picture of the modern types of resorts.
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JOB DESCRIPTION IN RESORTS
Resorts all around the world offer various types of jobs within their
establishments, so let's take some time to look at the different types
of positions that are available that you can apply for.
You will learn about the skills you need to be a great resort worker
and what you might need to work on a bit more before you apply for
any resort job. You will find that most of the resort employment
does not require much in terms of skills, other than to be very
friendly and personable.
You will also find that if you have any previous hospitality
experience it will be beneficial to you securing a higher
paying job, but most resort jobs are offered with no
previous experience and employers often provide on the
job training anyway.
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RESORT MANAGER
Resort managers are responsible for maintaining resort lodgings,
supplies, hospitality services and event offerings. Though no degree is
required to become a resort manager, the experience and educationgained through attending a hospitality management degree program
can be beneficial.
Resort managers oversee all resort staff members, from front desk
clerks to janitorial services. Depending on the size of a resort, the
resort manager may have several assistant managers helping to coverall needs of the facility.
Typical job duties of resort managers include reviewing
finances, overseeing hiring practices, holding meetings with
the facility's various department heads, greeting and
interacting with resort guests and checking on necessarysupplies in various sectors of the resort.
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Responsibilities
Because resort managers are responsible for the day-to-day running of
a lodging facility, they must have a broad vision of the facility as wellas an attention to detail. From knowing the number of poolside towels
that are in stock, to recruiting, hiring and training new staff members,
resort managers must keep track of all aspects of running a resort.
Resorts can vary as to the types of recreation, entertainment, dining
facilities and tourist attractions they offer. Because of this, resortmanagers may specialize in a particular brand of entertainment and
amenities.
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Working as an accountant at a resort will require a
certain level of hospitality knowledge, but moreimportantly you will need to be qualified in an
accountancy field as a CPA, or Certified
Public Accountant.You will need to follow the hotel and
resorts accounting principles as set out by the Bureau of
Labor Statistics (BLS) and earn your CPA License beforeyou can apply for any accounting jobs at a resort or
hotel.
ACCOUNTANT RESORT JOBS
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FOODSERVICE RESORT JOBS
The food service industry comprises of various jobs includingthat of chef, baker, waiters, bartenders, dishwashers, bussers,
food and beverage managers and more.
The food service staff are required to serve food and drinks to
the guests whether it is at the resort restaurant, to their rooms
when requested, at the resort bar, or poolside. The food servicestaff must make sure that the guests have a top class dining
experience at all times, from the kitchen through to the dining
room.
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FRONT DESK RESORT JOBS
Front desk jobs are all positions related to the front desk
where guests check in and out of the resort, includingreceptionists, registrars, and information clerks.
These employees are the vital link between the guests and
the rest of the hotel staff. Any requests or problems that
guests have come through the front desk and the
personnel there must distribute the informationaccordingly, whether it is to book a dining room
reservation, order room service, report a room repair, or
process payments through the accounts department.
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MAINTENANCE STAFF RESORT JOBS
The maintenance staff headed by the maintenance
manager or maintenance supervisor and includes
grounds men and repairmen who are required to fix
anything that might not be functioning properly at the
hotel and providing regular overall maintenance checks.
This could be in the guests' rooms, or in any of the public
facilities, as well as outdoors. Jobs could involve
changing light bulbs, unblocking drains, fixing window
and doors, painting, and much more. It is beneficial to
have certain licenses for these jobs.
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HOUSEKEEPING RESORT JOBS
The housekeeping department is made up of various staffmembers including the executive housekeeper, assistant
housekeepers, housekeeping members, and linen porters.
These jobs provide the guests with that relaxing, luxurious
vacation experience that comes from fresh linen each day
and spotless rooms. Housekeeping also refers to thecleaning of the public areas of a resort including the toilets,
lounges and lobby.
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GUEST SERVICE RESORT JOBS
Guest services entail all jobs where guests require direct
service for any of the resort facilities. These jobs include the
doorman, bellhop, valet parking attendant, and concierge and
are there to provide the resort and hotel guests with unique
service giving them an excellent first impression of the resort
and for assistance with anything during their stay.
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LIFE GUARD RESORT JOBS
The lifeguard jobs not only apply to the lifeguard on duty
at the resort swimming pools, but are also hired to watch
over swimmers that access the nearby beaches and
rivers. Lifeguards are an important employee to have at
any resort as they will look after the guests and keep
them safe
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SECURITY RESORT JOBS
To remain a safe place for guests and employees, resorts hire
security staff to ensure that everything is run smoothly and that
everyone is safe.
This can extend from checking ID's at the resort bar to patrolling
the grounds at night to prevent thefts. Depending on the size ofthe resort hotel or amusement park, a team of security personnel
will be hired including the manager, patrol guards, entrance
guards, and security room operators.
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LODGING OPERATION
Nine Types of Lodging Operations
1. Classic hotels
2. Resorts
3. Spas
4. Convention hotels
5. Motels and motor hotels6. Condominium hotels
7. Residential hotels and service
apartments
8. Casino hotels and resorts
9. All-suite hotels
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TYPES OF RESORTS
By seasonality:
Year-round resort
Summer resort Winter resort
By designation:
Spa resort
Golf resort Ski resort
Guest ranch
Diving resort
Fishing resort
Marina resort
Casino resort
Conference resort
Camp-site
Eco resort
Theme park resort
By location:
Urban resort
Beach or seasideresort
Lake resort
Mountain resort
Island resort
Desert resort
Tropical rainforestresort (sensitive and
restrictive)
Farm-related
By form of ownership:
Conventional
Syndicate
Interval/timeshare
Condo resort
Vacation club
Luxury destination club
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By size:
Mega-resort
Characterized by size
of property and size of
investment that reachesbillions of dollars.
3,000 rooms with
multiple golf courses and
other recreational
facilities.
Their size requires the
entire property to be
zoned into smaller
geographical areas
By size:
Boutique resort
Characterized by a smaller
level of development 100-200 room size.
Despite their size, they can
be very lucrative investments
especially those that are
classified as luxury botique
resorts. (Villa Feltrinelli by
Lake Garda)
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Others:
All-inclusive resort
Mixed-use resort
Themed/fantasy (storyline) Floating (cruise ships)
All inclusive
Total vacation packages that
includes transportation to and
from the resort.
Based on the model created by
Club Med
All inclusive resorts can be found
in Mexico, Carribean, Bahamas
and Bermuda.
Popular with families because ofthe convenience it provides.
Costs in this type are all upfront-
no hidden charges.
More profitable to sell for TMC’s.
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Mixed use
“A real estate project with
planned integration of some
combination of retail, office,residential, hotel, recreation
or other functions. It is
pedestrian oriented and
contains elements of a live-
work-play environment. It
maximizes spaced usageand has amenities and
architectural expression and
tends to mitigate traffic and
sprawl.”
Mixed use
These have hotels that
serve as the center piece
of a customer friendlyleisure work environment.
Attracts offices, shopper
traffic for retail stores,
buyers for timeshares,
players for recreational
activities and others forpurposes beyond the
hotel’s own purpose.
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Themed Resorts:
Can take many forms but
limited by human
imagination.
Can be based on
different shows, ideas
and themes.
Storyline resorts are
classified under this type.
A story is created whichis used as the theme of
the entire resort as it is
developed.
Floating Resorts
Includes Cruise Ships,
Casino Riverboats or
structures over water thatare moored or otherwise
attached to land.
Most current cruise ships
are floating resorts in the
truest sense boasting
stacked towers of facilitiesand accommodations.
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INDUSTRY TREND
Health Spas and Fitness Facilities
Soft Adventure Programs
Gaming
Ecotourism
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THE end
Q & A
sessions