Choosing the right domain for your internet business 04 08 11 v8

Post on 22-Oct-2014

473 views 2 download

description

Michael Eagar, Internet Entrepreneur , goes over the proper tactics in choosing a Domain for your Internet Business

Transcript of Choosing the right domain for your internet business 04 08 11 v8

April 8, 2011 at 12pm MDT

Presenter: Michael Eagar

Michael Eagar – Internet Entrepreneur

◦ Internet Entrepreneur Building & Consulting Internet Businesses for

6 years

Founder at Utah Labs

Founder at Young Entrepreneurs

◦ Background

Extensive experience as an entrepreneur, manager and consultant for various internet start-up ventures. Most recently Michael was Chief Operations Officer at OrangeSoda.com. Today Michael specializes in creating internet businesses.

Overview

Domain Basics

Evaluating Domains

Domains & SEO

Best Practices

6 Simple Steps to Choosing

Review

My Commitment

Questions

Domain Basics

www.domainname.com

www = subdomain

domainname = the domain name

.com = the extension

Evaluating Domains

Domains & SEO

Keyword rich domains

Local or national consideration

Type-in traffic

(exact match)

Blacklisted (spammed)?

Domain Best Practices

Shorter is better

Easy to remember

Avoid dashes, underscores

Avoid hard to spell words

Meaning is clear

Make sure you love it

Avoid numbers or digits

Availability

Stick with .com

Commercial appeal

Keyword rich?

Protect your brand with multiple extensions

Purchase domain for x years

Research variations of words (thesaurus)

Never let someone else buy your domain

Avoid copyright infringement

Choose a reliable domain registrar

Use automatic renewals

6 Simple Steps

What is the core purpose of the website:

A company?

A product?

Information?

Start with 1 or 2 words that sum up your website purpose

Go to Google’s kewyord tool

Get lots of ideas

Go to google.com first and do a search

Try to go directly to the website

Then go to domaintools.com

Then go to godaddy and be prepared to buy if it is available!

Buy the domain for 2 years or more

Set domain to autorenew

Consider privacy of your domain

Make sure your contact information is what you want (right the 1st time)

Overview

Domain Basics

Evaluating Domains

Domains & SEO

Best Practices

6 Simple Steps to Choosing

Review

My Commitment

Questions

Who is going to be there for you?

Who can you count on for advice

Mentor

48 hour business setup

Includes: Website, Domain,

Hosting, Phone #, Email, Social Media Accounts, Analytics, SEO Video Trainings, Social Media Training, Sales & Marketing Strategy, etc.

$8000 Coaching Program

$600 - (Today Only!)

Starting at $100/mo.

Best Quality / Best Price

80%+ of all websites have Top 10 rankings in less than 3 months

Link Building Service

Thank You!